Aug 10 2021
Winning by Changing Before You Have To
Sears once dominated retailing, but its concept became stale. By the time executives tried to remake the company, it was too late. This is a common problem. If we wait until change is needed before making a change, we’ve usually waited too long. Larry Thornton gave up a good corporate career to become an entrepreneur. While his friends were making real money, Dr. Dave Ketchen decided at 21 to live on a tiny stipend for five years in order to pursue a PhD in business. Winning by changing before you have to involves thinking one, two, three, or more steps ahead rather than just living for today.