PODCAST EPISODE

Brett Heyman Founder of Edie Parker

Light Culture

Feb 2 2022 • 35 mins


If you have a picture in mind of what a typical stoner looks like, Brett Heyman is here to prove you wrong. Married with children, she is the founder of the irreverent handbag company, Edie Parker, and its cannabis and smoking accessories brand Flower by Edie Parker. A red carpet regular who has her home featured in Architectural Digest, she's a veteran of the fashion world who has worked for Gucci and Dolce and Gabbana. While the rest of the fashion world sits on the sidelines of cannabis, Brett has made it her crusade, from both a personal as well as a social advocacy point of view. Dubbed the Coco Chanel of luxury cannabis by Forbes, she continues to literally make a statement by incorporating words like “Weed” and “Dope” into the design of her irreverent bags worn by the likes of Kacey Musgraves and other cannabis lovers attracted to her brand ethos: “For a good time, call Edie Parker.” We talk about New York as the epicenter of cannabis culture, the likes of Gucci and Chanel getting on the cannabis bandwagon, children and weed, and lighting up at the CFDA Awards.

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