This topic is much deeper, wider and expansive than would appear on the surface.  Yes, absolutely, William and Michal address this topic in detail; the How, Why and When the ego was developed; and then (!) William takes you into the True You of you, with an explanation of just exactly what your True Self is.  From within that awareness William shares the remarkably graceful means of exposing the ego for what it is, sans any battle, and how to release yourself from its thoughts when it tries its best to take you hostage.