This is a HOW-TO podcast. Instead of listening to other people tell their stories, learn how to tell YOUR story and make it stick. Behind every brilliant story is carefully designed craft and strategy. Let Doug take you ‘behind the curtain’ of great business storytelling.
Doug Stevenson, the creator of The Story Theater Method for strategic storytelling in business, will share storytelling hacks, techniques, and advanced story crafting skills. Learn how to CHOOSE the right story, how to make the right POINT, and how to BRAND your message. Facts fade, data gets dumped, but stories stick.
If you are a business professional at any level, from assistant manager to CEO, and you want to stand out, get ahead and make a positive impression, this podcast is for you. If you’re an entrepreneur who needs to grow your business, your story will sell you and your products and services. Stories build trust, establish credibility, and increase sales.
For over 25 years, Doug Stevenson has taught storytelling skills and strategies to speakers, trainers, leaders, marketers, salespeople, HR professionals, fundraisers and TED speakers. He has spoken in 18 countries to clients as diverse as US Bank, Google, Pfizer, Kellogg, Lockheed Martin, Microsoft, Coca Cola, Aetna and Red Bull.
Come study storytelling and more with Doug Stevenson.