How To Build High Quality Connections with Martine Resnick

Missions to Movements

May 31 2023 • 33 mins

Martine Resnick believes that if you intentionally build your community and your network with high-quality connections, you can go so much farther, quicker, faster. And it’s also a lot more fun.

After 20 years in corporate working for The Cartoon Network and Bumble & Bumble, Martine and her partner Eileen opened The Lola, a welcoming, purpose-driven women’s co-working space and community in Atlanta. What’s even more impressive? They secured their first 300 members before ever opening their doors!

Martine walks us through her strategic strategies for raising money and making connections, the power of “Founder’s Circles”, how partnerships have been critical to their growth, and how they build community thoughtfully and organically.

In This Episode:

  • Martine breaks down her entrepreneurial journey, following 20 years in corporate (The Cartoon Network, Bumble & Bumble, etc.) to community being the catalyst for opening The Lola
  • How Martine found her business partner Eileen, plus the benefits of this complementary pairing (more collaboration, leveraging one another’s strengths)
  • The intentionality behind how Martine cultivated community in Atlanta, hosting small events for 1-2 years BEFORE even opening their doors
  • Why we need community and high-quality connections to stay accountable to ourselves and grow faster
  • How Martine creates “stickiness” in her community and uses clear communication, resulting in stronger retention and more engagement from her members

Resources & Links

Connect with Martine on LinkedIn and check out her beautiful co-working space in Atlanta, The Lola. Download her free guide to learn how to build high-quality connections in business.

Martine recommends using Mighty Networks as an online community platform. Click here to start a free trial.

What inspires website visitors to invest in your mission? Are you providing donors with a desirable online journey that keeps them coming back? Join my virtual session at the DonorPerfect Community Conference. I’ll see you on June 6th and 7th!

Applications for my Monthly Giving Mastermind program are now open. If you have been wanting to start a monthly giving program but haven’t had the time or the team to make it happen, this is for you. We start in July, so apply now!

Want to make Missions to Movements even better? Take a screenshot of this episode and share it on Instagram. Be sure to tag @positivequation so I can connect with you.

The NIO Summit is the nonprofit industry’s premier digital fundraising event! Join hundreds of fellow nonprofit professionals in Indianapolis September 18-19 and save $600 on your ticket -- the lowest price available anywhere right here: https://bit.ly/NIOSummit2024

Let's Connect!

  • Send a DM on Instagram or LinkedIn and let us know what you think of the show!
  • Head to YouTube for helpful digital marketing how-to videos and podcast teasers
  • Want to book Dana as a speaker for your event? Click here!