Do you want to see your podcast audience grow and engage with your content more? In this episode of Podcasting Smarter, we're joined by Roni Gosch, Podbean's Podcast Specialist to how your podcast newsletter can make all the difference in growing your show and connecting with your audience!  "A newsletter lets you cut out the middleman of having Facebook or Twitter be the guy that's getting your content to your audience, and you just say, hey, guys, here's a direct thing from me." - Norma Jean Belenky In this episode you'll learn about how to: Unearth the hidden potency of newsletters for enhancing your podcast's reach. Decipher the art of cultivating a robust podcast newsletter from scratch. Appreciate the far-reaching implications of connecting directly with your audience through a newsletter. Discern the essential elements of an engaging newsletter that boosts your podcast's growth. Get familiar with an assortment of trusty tools and plugins for managing your podcast newsletter seamlessly. Resources: Read more about this conversation on Podbean's Blog: https://blog.podbean.com/podcast-newsletter/ Add the FREE Mailchimp Plug-In to Your Podbean Account: https://apps.podbean.com/services/appDetail/id/CH5PEV8917   Re-Watch Summer of Discoverability:  June 22nd: Podcast Discoverability: Boosting Your Reach and Growing Your Audience July 27th: Branded Podcasting: Amplifying Your Brand's Voice with Lower Street August 24th : Amplify Your Audience: Navigating Discoverability as an Independent Podcaster   Register for all of our upcoming events   Subscribe to our email newsletter to get industry updates: https://www.podbean.com/email-subscribe    About us: Podcast Smarter is the official in-house podcast by Podbean.  Podbean is a podcast publishing and monetization service, hosting almost 640,000 podcasts.  If you’re looking to start your own podcast, monetize your podcast and livestream directly to your listeners, you can set up an account at podbean.com    Connect with us: Subscribe to our email newsletter to get updates from the team head over to: https://www.podbean.com/email-subscribe Find us on socials: Instagram: https://www.instagram.com/podbean  Facebook: https://www.facebook.com/podbeancom YouTube: https://www.youtube.com/channel/UC0H3hvTa_1_ZwFg6RjGNXGw/  Twitter: https://www.twitter.com/podbeancom   LinkedIn: https://www.linkedin.com/company/podbean  Website: https://podcast.podbean.com/    Email us: To contact Podcasting Smarter with questions get in contact at podcastingsmarter@podbean.com

Today's episode is a replay of our live event, From Idea to Airwaves: A Step-by-Step Guide to Creating Effective Ads and Successfully Placing them on Podcasts with Podbean's Podcast Specialist, Roni Gosch and VP of Marketing & Sales, Mark Pafume.  "Podcast ads meet people where they're excited about listening and they're highly engaged already with a high level of trust." - Mark Pafume Do you want to effectively promote your products through podcast advertising and achieve increased reach and engagement with targeted podcast listeners? Look no further, because we have the solution for you. In this week's episode we will be sharing effective strategies for creating and placing ads in podcasts, enabling you to attain the desired outcome of expanding your reach and engaging with your target audience. If you're ready to take your podcast advertising to the next level and achieve greater success in promoting your products, listen in for the solution you've been looking for. In this episode, you will: Discover crucial tactics for crafting and placing compelling podcast advertisements that truly hit the mark. Uncover the secrets of identifying the right podcasts that resonate with your ideal audience. Grasp the essence of CPM and ad metrics to gauge advertising performance with finesse. Learn how to create captivating ads that seamlessly blend in with the podcast's overall tone and theme. Come to appreciate the simplicity and cost-effectiveness of podcast advertising as a powerful tool for promotion and growth. Watch the video replay of this live event with the LIVE DEMO:  From Idea to Airwaves: A Step-by-Step Guide to Creating Effective Ads and Successfully Placing them on Podcasts Subscribe to our email newsletter to get updates from the team head over to: https://www.podbean.com/email-subscribe Re-watch all of our video events on Podbean's YouTube channel.    Sign up for all of Podbean's Free Live Events here: https://www.eventbrite.com/o/podbeancom-31329492977    Other episodes you'll enjoy: How to Set Yourself Up For Ads on Your Podcast with Podbean’s Senior Vice President of Advertising, Kerry Tracy How to Get Started with Ads on Your Podcast: LIVE REPLAY What the Heck IS Dynamic Ad Insertion?!  About us: Podcast Smarter is the official in-house podcast by Podbean.  Podbean is a podcast publishing and monetization service, hosting almost 620,000 podcasts.  If you’re looking to start your own podcast, monetize your podcast and livestream directly to your listeners, you can set up an account at podbean.com  Connect with us: Subscribe to our email newsletter to get updates from the team head over to: https://www.podbean.com/email-subscribe    Find us on socials: Instagram: https://www.instagram.com/podbean  Facebook: https://www.facebook.com/podbeancom YouTube: https://www.youtube.com/channel/UC0H3hvTa_1_ZwFg6RjGNXGw/  Twitter: https://www.twitter.com/podbeancom   LinkedIn: https://www.linkedin.com/company/podbean  Website: https://podcast.podbean.com/      Email us: To contact Podcasting Smarter with questions get in contact at podcastingsmarter@podbean.com

Today's episode is a replay of our live event, Amplify Your Audience: Navigating Discoverability as an Indie Podcaster with Lynz Floren of Growth Network Podcasts as part of Podbean's Summer of Discoverability Live Event Series!  "Optimizing podcast metadata, including clear and descriptive show notes, is crucial for improving search rankings and helping people find your podcast." - Lynn Floren In this episode of Podcasting Smarter, Lynz Floren shares creative strategies for improving discoverability and attracting listeners to your podcast. Lynz is at the helm at Growth Network Podcasts and his grasp of unique strategies and a refined methodological approach have been instrumental in redrawing the discoverability landscape for independent podcasters. Over the years, he has amassed invaluable experience that aids him in comprehending and dealing with the biggest bottlenecks that usually halt the growth trajectory of podcasts. In this episode, you will be able to: Peel back the layers of strategies crafted for boosting your podcast's discoverability. Comprehend why maintaining a dependable rhythm of high-quality content is key to audience retention. Learn to strategically tweak your podcast metadata for enhancing discoverability. Wield the power of social media for an impressive increase in your podcast exposure. Incorporate creative methods to excel in audience engagement while enhancing discoverability. Watch the video replay of this live event:  Amplify Your Audience: Navigating Discoverability as an Independent Podcaster Subscribe to our email newsletter to get updates from the team head over to: https://www.podbean.com/email-subscribe Re-watch all of our video events on Podbean's YouTube channel.    Sign up for all of Podbean's Free Live Events here: https://www.eventbrite.com/o/podbeancom-31329492977    Other episodes you'll enjoy: Audience Development & Growth Strategy: A Conversation with Jeff Umbro and Joni Deutsch of The Podglomerate Helen Fospero: From Bunk Bed to the Hebrides, Crafting Branded Podcasts with The Convex Conversation How to Create a Top Branded Podcast with Chris O’Keeffe from JAR Audio   About us: Podcast Smarter is the official in-house podcast by Podbean.  Podbean is a podcast publishing and monetization service, hosting almost 620,000 podcasts.  If you’re looking to start your own podcast, monetize your podcast and livestream directly to your listeners, you can set up an account at podbean.com  Connect with us: Subscribe to our email newsletter to get updates from the team head over to: https://www.podbean.com/email-subscribe    Find us on socials: Instagram: https://www.instagram.com/podbean  Facebook: https://www.facebook.com/podbeancom YouTube: https://www.youtube.com/channel/UC0H3hvTa_1_ZwFg6RjGNXGw/  Twitter: https://www.twitter.com/podbeancom   LinkedIn: https://www.linkedin.com/company/podbean  Website: https://podcast.podbean.com/    Connect with Lynz and Growth Network Podcasts on socials: LinkedIn: https://www.linkedin.com/company/growthnetworkpodcasts/  https://www.linkedin.com/in/lynzfloren/  Instagram: https://www.instagram.com/gnpshows  Twitter: https://twitter.com/GNPshows  TikTok: https://www.tiktok.com/@growthnetworkpodcasts  Website: https://growthnetworkpodcasts.com/      Email us: To contact Podcasting Smarter with questions get in contact at podcastingsmarter@podbean.com

Wondering how to increase discoverability while maintaining audience retention? In this episode of Podcasting Smarter, we're joined by Roni Gosch, Podbean's Podcast Specialist to discuss how to both retain and attract your podcast audience!  "If you prioritize Discoverability over retention, what you're going to have is more people who come in and listen to an episode and then dip back out. You're not really going to be able to build up the rapport with them. You're not really going to be able to go anywhere or grow with your podcast." - Roni Gosch Are you looking to boost your podcast's visibility without losing your loyal listeners? Get ready as we reveal powerful strategies that will help you achieve the desired outcome of expanding your reach without sacrificing the loyalty of your existing audience. In this episode you'll learn about how to: Unravel the significance of discoverability and audience retention for your podcast's progress. Exploit strategic avenues to extend your podcast's reach while preserving audience stickiness. Decode the essential metrics to assess podcast discoverability and long-term listener involvement. Investigate a best-in-class illustration of a podcast managing discoverability and retention admirably. Get versed with the recurrent pitfalls in overemphasizing on discoverability at the expense of loyal listenership. Resources: Read more about this conversation on Podbean's Blog: https://blog.podbean.com/top-5-tips-to-increase-your-podcasts-discoverability/   Re-Watch Summer of Discoverability:  June 22nd: Podcast Discoverability: Boosting Your Reach and Growing Your Audience July 27th: Branded Podcasting: Amplifying Your Brand's Voice with Lower Street August 24th : Amplify Your Audience: Navigating Discoverability as an Independent Podcaster   Register for all of our upcoming events   Subscribe to our email newsletter to get industry updates: https://www.podbean.com/email-subscribe    About us: Podcast Smarter is the official in-house podcast by Podbean.  Podbean is a podcast publishing and monetization service, hosting almost 640,000 podcasts.  If you’re looking to start your own podcast, monetize your podcast and livestream directly to your listeners, you can set up an account at podbean.com    Connect with us: Subscribe to our email newsletter to get updates from the team head over to: https://www.podbean.com/email-subscribe Find us on socials: Instagram: https://www.instagram.com/podbean  Facebook: https://www.facebook.com/podbeancom YouTube: https://www.youtube.com/channel/UC0H3hvTa_1_ZwFg6RjGNXGw/  Twitter: https://www.twitter.com/podbeancom   LinkedIn: https://www.linkedin.com/company/podbean  Website: https://podcast.podbean.com/    Email us: To contact Podcasting Smarter with questions get in contact at podcastingsmarter@podbean.com

On this episode of Podcasting Smarter, Podbean's Head of Events, Norma Jean Belenky, speaks with Podbean's Dir. of Cutomer Success, John Kiernan on Podbean's new Apple Podcast Subscriptions Integration!  "Creating exclusive content for your most dedicated audience can help you grow your podcast and turn your listeners into brand ambassadors." - Norma Jean Belenky. Podbean's Head of Events & APAC Enterprise Sales Apple Podcast Subscriptions is an innovative tool for podcasters looking to monetize their content. This unique feature allows podcasters to create, and charge for, exclusive content directly from their main publishing platform, such as Podbean. By tapping into this monetization avenue, podcasters can enjoy a substantial stream of revenue, resulting in an exciting transformation of the podcasting landscape.  Creating exclusive podcast episodes also provides a golden opportunity for you to engage more deeply with your audience. By offering special content, such as ad-free shows or extended interviews, you can cultivate a dedicated fanbase and deliver a more enriching listening experience for your audience. This strategy not only helps monetize your podcast but also turns loyal followers into brand ambassadors, further driving the show's popularity and reach.  The integration of Apple Podcast Subscriptions simplifies the publishing process, reducing it to a straightforward procedure. No more jumping between platforms - as a podcaster you can now manage everything from one place, including uploading and publishing your exclusive content. This seamless process makes it easier for all podcasters to focus on what truly matters – content creation. The added efficiency makes for a more enjoyable, and profitable, podcasting journey. In this episode, you will gain the following:  Discover how Apple podcast subscriptions can be a game-changer for your content monetization journey. Learn to create premium episodes that not only promote your brand but also reward your most passionate fans. Streamline your publishing process to attract and retain a wider audience. Harness the power of setting flexible subscription rates and establishing a lucrative revenue system. Realize the significance of imaginative and appealing content in retaining your listener base. Resources: Read details about the Apple Subscription Integration here: 1. How to Set Up Your Apple Podcast Subscription on Podbean: https://help.podbean.com/support/solutions/articles/25000029762-steps-to-set-up-podbean-apple-podcasts-subscriptions   2. Apple Podcasters Subscription Details: https://podcasters.apple.com/support/892-apple-podcasters-program-overview    Subscribe to our email newsletter to get industry updates: https://www.podbean.com/email-subscribe  Sign up for all of Podbean's Free Live Events here: https://www.eventbrite.com/o/podbeancom-31329492977  Other episodes you'll enjoy: How to Set Yourself Up For Ads on Your Podcast with Podbean’s Senior Vice President of Advertising, Kerry Tracy How to Get Started with Ads on Your Podcast: LIVE REPLAY What the Heck IS Dynamic Ad Insertion?!  How to become a podcast editor: Using your indie podcast skills for freelance, remote work or to create a business LIVE REPLAY!   About us: Podcast Smarter is the official in-house podcast by Podbean.  Podbean is a podcast publishing and monetization service, hosting almost 620,000 podcasts.  If you’re looking to start your own podcast, monetize your podcast and livestream directly to your listeners, you can set up an account at podbean.com    Connect with us: Subscribe to our email newsletter to get updates from the team head over to: https://www.podbean.com/email-subscribe Find us on socials: Instagram: https://www.instagram.com/podbean  Facebook: https://www.facebook.com/podbeancom YouTube: https://www.youtube.com/channel/UC0H3hvTa_1_ZwFg6RjGNXGw/  Twitter: https://www.twitter.com/podbeancom   LinkedIn: https://www.linkedin.com/company/podbean  Website: https://podcast.podbean.com/    Email us: To contact Podcasting Smarter with questions get in contact at podcastingsmarter@podbean.com

In this episode of Podcasting Smarter, we're joined by Roni Gosch, Podbean's Podcast Specialist to discuss podcast conferences, the benefits of connecting with your podcast community in-person and upcoming conferences where you can meet the Podbean team!  "Podcasting can feel like a singular activity, but conferences provide a real community where podcasters are collaborative and eager to team up and do things together that benefit everybody." - Norma Jean Belenky Podcast conferences can be a game-changer for podcasters and Roni highlights the opportunity to meet new people, forge relationships, and engage face-to-face with listeners and peers. It's a chance to connect with your audience in a whole new way! If you're wondering how to maximize networking opportunities at these conferences, we've got you covered as Roni suggests reaching out to attendees and speakers before the event to schedule meetings and collaborations. Conferences can be overwhelming, but fear not! We've got some tips on how to navigate them effectively. From selecting sessions aligned with your goals to utilizing social media to extend your reach, we've covered it all. If you're a podcaster looking to expand your network, engage face-to-face with your audience, and connect with fellow podcasters, this episode is a goldmine of insights!  In this episode you'll learn about how to: Delve into the benefits of attending podcast conferences, recognizing crucial, influential relationships. Unlock the secrets of efficient networking, transforming each opportunity into a profitable connection. Navigate podcast events like a pro, making sure every minute counts towards your success. Explore how to power up your conference experiences with social media, stirring up online engagements. Discover the potent impact of collaboration and networking on your podcast journey, using it to cultivate success. Resources: Read more about this conversation on Podbean's Blog and register to win passes to Podcast Movement in Denver this August: https://blog.podbean.com/podcast-movement-denver-giveaway/  Visit the Podbean team at Booth #501 at Podcast Movement!    Join the Summer of Discoverability:  June 22nd: Podcast Discoverability: Boosting Your Reach and Growing Your Audience July 27th: Branded Podcasting: Amplifying Your Brand's Voice with Lower Street August 24th : Amplify Your Audience: Navigating Discoverability as an Independent Podcaster   Register for all of our upcoming events   Subscribe to our email newsletter to get industry updates: https://www.podbean.com/email-subscribe    About us: Podcast Smarter is the official in-house podcast by Podbean.  Podbean is a podcast publishing and monetization service, hosting almost 640,000 podcasts.  If you’re looking to start your own podcast, monetize your podcast and livestream directly to your listeners, you can set up an account at podbean.com    Connect with us: Subscribe to our email newsletter to get updates from the team head over to: https://www.podbean.com/email-subscribe Find us on socials: Instagram: https://www.instagram.com/podbean  Facebook: https://www.facebook.com/podbeancom YouTube: https://www.youtube.com/channel/UC0H3hvTa_1_ZwFg6RjGNXGw/  Twitter: https://www.twitter.com/podbeancom   LinkedIn: https://www.linkedin.com/company/podbean  Website: https://podcast.podbean.com/    Email us: To contact Podcasting Smarter with questions get in contact at podcastingsmarter@podbean.com

Today's episode is a replay of our live event, Branded Podcasting: Amplifying Your Brand's Voice with Lower Street featuring Harry Morton and Shannon Martin as part of Podbean's Summer of Discoverability Live Event Series!  "Most of the listenership growth is going to come through word of mouth... So we want to make a show that is worthy of being shared, that is recommendable... That means making a great show and making it easily recommendable." - Harry Morton Please join us in welcoming Lower Street Studios: Harry Morton and Shannon Martin. With a keen understanding of the podcasting landscape, they've repeatedly demonstrated their competency in leveraging brand storytelling as a tool to resonate with niche target audiences. The combination of Harry's detailed-oriented execution and Shannon's creative zeal are the ingredients that enrich their branded podcasts with a riveting narrative that hooks the listener from the get-go. By ensuring that their podcasts are not only interesting but also positioned uniquely amid the existing gamut, they’re redefining the art and technique of podcasting. In this episode, you will learn how to: Discover the power of a deep understanding of your podcast's target audience and their listening habits.Uncover strategies to build long-lasting and meaningful relationships with your listeners.Explore the ins and outs of creating engaging, value-packed content for your podcast.Practice setting clear, intentional goals for your podcast for maximum growth.Be able to use podcast conversations as a tool for fostering meaningful engagement and connection with listeners. Watch the video replay of this live event:  Branded Podcasting: Amplifying Your Brand's Voice with Lower Street Subscribe to our email newsletter to get updates from the team head over to: https://www.podbean.com/email-subscribe Re-watch all of our video events on Podbean's YouTube channel.    Sign up for all of Podbean's Free Live Events here: https://www.eventbrite.com/o/podbeancom-31329492977    Other episodes you'll enjoy: Audience Development & Growth Strategy: A Conversation with Jeff Umbro and Joni Deutsch of The Podglomerate Helen Fospero: From Bunk Bed to the Hebrides, Crafting Branded Podcasts with The Convex Conversation How to Create a Top Branded Podcast with Chris O’Keeffe from JAR Audio   About us: Podcast Smarter is the official in-house podcast by Podbean.  Podbean is a podcast publishing and monetization service, hosting almost 620,000 podcasts.  If you’re looking to start your own podcast, monetize your podcast and livestream directly to your listeners, you can set up an account at podbean.com  Connect with us: Subscribe to our email newsletter to get updates from the team head over to: https://www.podbean.com/email-subscribe    Find us on socials: Instagram: https://www.instagram.com/podbean  Facebook: https://www.facebook.com/podbeancom YouTube: https://www.youtube.com/channel/UC0H3hvTa_1_ZwFg6RjGNXGw/  Twitter: https://www.twitter.com/podbeancom   LinkedIn: https://www.linkedin.com/company/podbean  Website: https://podcast.podbean.com/    Connect with Lower Street on socials: LinkedIn: https://www.linkedin.com/company/lower-street/ https://www.linkedin.com/in/harrymorton/ https://www.linkedin.com/in/shannonmartinwrites/ Twitter: https://twitter.com/thelowerstreet Facebook: https://www.facebook.com/lowerstreetmedia    Email us: To contact Podcasting Smarter with questions get in contact at podcastingsmarter@podbean.com

On this episode of Podcasting Smarter we're speaking with Kerry Tracy, Podbean's SVP of Advertising and Norma Jean Belenky, Podbean's Head of Events about how podcast advertising statistics work, why they're important and how you can benefit from podcast ads! "The growth of podcast advertising is incredible. It's growing at a faster rate than the Internet was when it first came about. Podcast revenue is expected to reach $4 billion by 2024." - Kerry Tracy Do you want to maximize your podcast revenue and implement targeted advertising strategies that deliver results? In this episode we reveal the key to achieving your podcasting goals and unlocking the potential for increased earnings and successful advertising campaigns. Join us as we dive into the staggering growth of podcast advertising and the battle between host-read and announcer read ads, uncovering the key statistics and strategies that will leave you podcasting smarter than ever before. In this episode, you will learn the following: Uncover the imminent boom in podcast advertising revenue carving a fresh path in the media industry. Unravel the inner workings of varying ad delivery methods, leading the way in podcast marketing. Grasp the contrasting nuances of third-party and host read ads in the podcasting sphere. Appreciate how tailoring ads to the podcast format can enhance audience interaction and boost results. Resources: Read more about advertising conversions on Podbean's Blog:   https://blog.podbean.com/podcast-advertising-statistics-facts-and-figures-you-shouldnt-ignore/    Sign up for all of Podbean's Free Live Events here: Podbean's FREE Ads Bootcamp: ADS FOR BUSINESSES From Idea to Airwaves: Step-by-Step Creating Ads for Podcasts Register for all of our upcoming events Sign up for programmatic advertising now: https://help.podbean.com/support/solutions/articles/25000028944-maximize-podcast-advertising-earnings-how-to-enable-programmatic-ads-on-podbean-ads-marketplace  Podbean's In-App Promotion: https://www.podbean.com/advertise-your-podcast-on-podbean-app  Subscribe to our email newsletter to get industry updates: https://www.podbean.com/email-subscribe  Other episodes you'll enjoy: How to Set Yourself Up For Ads on Your Podcast with Podbean’s Senior Vice President of Advertising, Kerry Tracy How to Get Started with Ads on Your Podcast: LIVE REPLAY What the Heck IS Dynamic Ad Insertion?!  About us: Podcast Smarter is the official in-house podcast by Podbean.  Podbean is a podcast publishing and monetization service, hosting almost 640,000 podcasts.  If you’re looking to start your own podcast, monetize your podcast and livestream directly to your listeners, you can set up an account at podbean.com    Connect with us: Subscribe to our email newsletter to get updates from the team head over to: https://www.podbean.com/email-subscribe Find us on socials: Instagram: https://www.instagram.com/podbean  Facebook: https://www.facebook.com/podbeancom YouTube: https://www.youtube.com/channel/UC0H3hvTa_1_ZwFg6RjGNXGw/  Twitter: https://www.twitter.com/podbeancom   LinkedIn: https://www.linkedin.com/company/podbean  Website: https://podcast.podbean.com/    Email us: To contact Podcasting Smarter with questions get in contact at podcastingsmarter@podbean.com

Today's episode is a replay of our live event, Podcast Discoverability: Boosting Your Reach and Growing Your Audience, featuring Russ More of Pacific Content as part of Podbean's Summer of Discoverability Live Event Series!  "Podcasts provide an opportunity to tell a story and add value, allowing brands to make a lasting impression on listeners". - Russ More Russ More is a leader in podcast discoverability. With more than a decade of experience in audio production and audience development, he has honed a keen understanding of the industry's ever-evolving landscape.  Russ is the audience development and paid media lead at Pacific Content and Chief Operating Officer at Fable & Folly Podcast Network and has developed expert knowledge on attracting and engaging audiences, making him an authoritative voice in the realm of podcast discoverability. Russ shares about podcast discoverability strategies for both brands and independent podcasters. He reveals valuable insights on leveraging social media, collaborating with established shows, and optimizing SEO techniques.  In this episode, you will: Learn innovative strategies for enhancing podcast visibility and brand recognition. Explore effective ways to utilize both owned and earned channels for comprehensive podcast promotion. Gain insights into effective paid advertising that can target potential audiences of podcasts in similar niches. Grasp the transformative potential of personal connections and word-of-mouth promotion for increasing your podcast listenership. Master the secret to designing content that engages audiences and intensifies your brand loyalty. Watch the video replay of this live event:  Podcast Discoverability: Boosting Your Reach and Growing Your Audience Subscribe to our email newsletter to get updates from the team head over to: https://www.podbean.com/email-subscribe Re-watch all of our video events on Podbean's YouTube channel.    Sign up for all of Podbean's Free Live Events here: https://www.eventbrite.com/o/podbeancom-31329492977    Other episodes you'll enjoy:   Audience Development & Growth Strategy: A Conversation with Jeff Umbro and Joni Deutsch of The Podglomerate How to Create a Top Branded Podcast with Chris O’Keeffe from JAR Audio   About us: Podcast Smarter is the official in-house podcast by Podbean.  Podbean is a podcast publishing and monetization service, hosting almost 620,000 podcasts.  If you’re looking to start your own podcast, monetize your podcast and livestream directly to your listeners, you can set up an account at podbean.com  Connect with us: Subscribe to our email newsletter to get updates from the team head over to: https://www.podbean.com/email-subscribe    Find us on socials: Instagram: https://www.instagram.com/podbean  Facebook: https://www.facebook.com/podbeancom YouTube: https://www.youtube.com/channel/UC0H3hvTa_1_ZwFg6RjGNXGw/  Twitter: https://www.twitter.com/podbeancom   LinkedIn: https://www.linkedin.com/company/podbean  Website: https://podcast.podbean.com/    Connect with Russ and Pacific Content on socials: LinkedIn: https://www.linkedin.com/company/pacific-content/  https://www.linkedin.com/in/russ-more-a7280887/  Twitter: https://twitter.com/pacificcontent  Instagram: https://www.instagram.com/pacificcontentco/  WebsiteL https://pacific-content.com/    Email us: To contact Podcasting Smarter with questions get in contact at podcastingsmarter@podbean.com

In this episode of Podcasting Smarter, we're joined by Roni Gosch, Podbean's Podcast Specialist to discuss podcast discoverability, what it means and how your podcast's audience can find you!  "Discoverability is how you find new listeners for your podcast. It's the key to expanding your reach and diving deeper into the communities you're part of." - Ronnie Gosch If you're feeling frustrated by the lack of listeners and low download numbers despite your efforts in creating great podcast content, then you are not alone! Many podcasters struggle to optimize their titles, descriptions, and tags for discoverability, resulting in missed opportunities to reach their target audience and grow their podcasts. In this episode you'll learn about how to: Explore the crucial role discoverability plays in the podcast landscape Master various strategies to heighten your podcast visibility Learn to craft catchy podcast titles, compelling descriptions, and smart tags to lure your audience Understand the magic of search engines in boosting podcast discoverability Uncover the power of podcast directories in magnifying your audience reach Resources: Read more about this conversation on Podbean's Blog: https://blog.podbean.com/top-5-tips-to-increase-your-podcasts-discoverability/   Join the Summer of Discoverability:  June 22nd: Podcast Discoverability: Boosting Your Reach and Growing Your Audience July 27th: Branded Podcasting: Amplifying Your Brand's Voice with Lower Street August 24th : Amplify Your Audience: Navigating Discoverability as an Independent Podcaster   Register for all of our upcoming events   Subscribe to our email newsletter to get industry updates: https://www.podbean.com/email-subscribe    About us: Podcast Smarter is the official in-house podcast by Podbean.  Podbean is a podcast publishing and monetization service, hosting almost 640,000 podcasts.  If you’re looking to start your own podcast, monetize your podcast and livestream directly to your listeners, you can set up an account at podbean.com    Connect with us: Subscribe to our email newsletter to get updates from the team head over to: https://www.podbean.com/email-subscribe Find us on socials: Instagram: https://www.instagram.com/podbean  Facebook: https://www.facebook.com/podbeancom YouTube: https://www.youtube.com/channel/UC0H3hvTa_1_ZwFg6RjGNXGw/  Twitter: https://www.twitter.com/podbeancom   LinkedIn: https://www.linkedin.com/company/podbean  Website: https://podcast.podbean.com/    Email us: To contact Podcasting Smarter with questions get in contact at podcastingsmarter@podbean.com

Do you want to significantly enhance the effectiveness of your podcast advertising strategies for your business? Are you looking for a solution that will help you achieve maximum impact with your podcast advertising efforts? On this episode of Podcasting Smarter we're speaking with Kerry Tracy, Podbean's SVP of Advertising and Norma Jean Belenky, Podbean's Head of Events about what strategies businesses can implement to get podcast advertising results. We will be sharing proven strategies and techniques to help businesses maximize their podcast advertising potential and achieve unparalleled success in their marketing campaigns. "By creating an association with a popular podcast, your brand can benefit from the trust and credibility of the host, leading to higher conversions and ultimately, business success." - Norma Jean Belenky On this episode, you will learn the following: Uncover how mastering podcast listener behaviors can boost your advertising game. Learn the art of repetition, an underrated tool of podcast advertising. Connect the dots between a thriving brand identity and its presence in podcasts. Dive into the success journey of BetterHelp's masterful podcast advertising techniques. Learn the ins-and-outs of using podcast advertising for achieving business milestones.   Resources: Read more about advertising conversions on Podbean's Blog: https://blog.podbean.com/podcast-advertising-strategies-for-businesses-how-repetition-enhances-ad-recall-and-drives-conversions/   Sign up for all of Podbean's Free Live Events here: Podbean's FREE Ads Bootcamp: ADS FOR BUSINESSES From Idea to Airwaves: Step-by-Step Creating Ads for Podcasts Register for all of our upcoming events Sign up for programmatic advertising now: https://help.podbean.com/support/solutions/articles/25000028944-maximize-podcast-advertising-earnings-how-to-enable-programmatic-ads-on-podbean-ads-marketplace  Podbean's In-App Promotion: https://www.podbean.com/advertise-your-podcast-on-podbean-app  Subscribe to our email newsletter to get industry updates: https://www.podbean.com/email-subscribe  Other episodes you'll enjoy: How to Set Yourself Up For Ads on Your Podcast with Podbean’s Senior Vice President of Advertising, Kerry Tracy How to Get Started with Ads on Your Podcast: LIVE REPLAY What the Heck IS Dynamic Ad Insertion?!  About us: Podcast Smarter is the official in-house podcast by Podbean.  Podbean is a podcast publishing and monetization service, hosting almost 640,000 podcasts.  If you’re looking to start your own podcast, monetize your podcast and livestream directly to your listeners, you can set up an account at podbean.com    Connect with us: Subscribe to our email newsletter to get updates from the team head over to: https://www.podbean.com/email-subscribe Find us on socials: Instagram: https://www.instagram.com/podbean  Facebook: https://www.facebook.com/podbeancom YouTube: https://www.youtube.com/channel/UC0H3hvTa_1_ZwFg6RjGNXGw/  Twitter: https://www.twitter.com/podbeancom   LinkedIn: https://www.linkedin.com/company/podbean  Website: https://podcast.podbean.com/    Email us: To contact Podcasting Smarter with questions get in contact at podcastingsmarter@podbean.com

On this episode we're speaking with Arielle Nissenblatt.  Arielle is seeped in the art of authentic community building in the podcast industry, and is the community manager for Squadcast.fm and the brains behind Earbuds Collective, an ingenious passion project, she builds impressively engaged communities with nothing but a true love for podcasts and dedication. Arielle not only swears by her grassroots approach, but she also thrives on consistent, genuine engagement. "You need to think about if you are going to start a community, what does that community look like and what can you reasonably expect from a community member in terms of commitment and what do you really want from them?" - Arielle Nissenblatt On this episode, Arielle will  reveal the truth about building an engaged podcast community through grassroots efforts and genuine engagement. Stay tuned to discover the secrets behind fostering a passionate and connected podcast community. Key takeaways from this episode are: Dive into the art of cultivating active podcast communities for enhanced listener engagement. Navigate your way through the labyrinth of a podcast universe using thoughtfully curated recommendation newsletters. Understand the power of grassroots initiatives in growing organic, loyal listener communities. Learn to tailor your content and narration style to resonate with different segments of your podcast audience. Resources: Subscribe to our email newsletter to get industry updates: https://www.podbean.com/email-subscribe  Sign up for all of Podbean's Free Live Events here: https://www.eventbrite.com/o/podbeancom-31329492977    Other episodes you'll enjoy: From Shelter in Place to The Stanford Storytelling Project:  Laura Joyce Davis Shares Skills Learned Along the Way Selly Thiam of AfroQueer Podcast and AQ Studios on Building a Legacy of African LGBTQIA++ Stories Smashing the Ceiling: A Conversation with Naomi Mellor, founder of the International Women’s Podcast Awards and The Skylark Collective   About us: Podcast Smarter is the official in-house podcast by Podbean.  Podbean is a podcast publishing and monetization service, hosting almost 640,000 podcasts.  If you’re looking to start your own podcast, monetize your podcast and livestream directly to your listeners, you can set up an account at podbean.com    Connect with us: Subscribe to our email newsletter to get updates from the team head over to: https://www.podbean.com/email-subscribe   Connect with Arielle, Squadcast.fm and EarBuds Collective:  Twitter: https://twitter.com/arithisandthat  LinkedIn: https://www.linkedin.com/in/arielle-nissenblatt-90348356/  Website: https://www.ariellenissenblatt.com/  Squadcast.fm: https://squadcast.fm/  EarBuds Collective: https://www.earbudspodcastcollective.org/  Trailer Park (the podcast of podcast trailers): https://trailerparkpodcast.crd.co/    Find us on socials: Instagram: https://www.instagram.com/podbean  Facebook: https://www.facebook.com/podbeancom YouTube: https://www.youtube.com/channel/UC0H3hvTa_1_ZwFg6RjGNXGw/  Twitter: https://www.twitter.com/podbeancom   LinkedIn: https://www.linkedin.com/company/podbean  Website: https://podcast.podbean.com/    Email us: To contact Podcasting Smarter with questions get in contact at podcastingsmarter@podbean.com

Today's episode is a replay of our live event, Pride Through History: A Live Conversation with the Creators of the Queer As Fact podcast.   Join host Norma Jean Belenky as she interviews Alice and Jas, two of the creators of the podcast Queer As Fact, as they share the vibrant and often overlooked world of queer history, challenging stereotypes, and reclaiming marginalized stories in their quest to inspire and educate listeners about the rich tapestry of queer culture. “Taking that footnote and filling that out, fleshing out the reality of the history, is such an important aspect." - Alice Delving into the treasures of queer history and culture, Alice and Jas explain how they have crafted a unique and important platform in the Queer As Fact podcast. Alice, a seasoned historian, ensures that the podcast offers extensively researched and credible content while Jas' expertise in media and politics enriches the conversation with insightful deep dives into media influence. Together, they and their team unravel the rich tapestry of queer history, focusing not just on major figures but also on the lesser-known corners of the past that have shaped modern queer culture. In this episode, we'll: Explore the profound depths of queer history and culture, piquing your curiosity and knowledge. Embark on the challenging yet rewarding quest of sharing diverse stories, enriching understanding of centering the queer experience. Acquire insights on effectively balancing podcasting with life's other pursuits, enabling a harmonious lifestyle. Gain a deeper understanding of the power of connection with listeners and its pivotal role in your podcast's progress. Acknowledge the crucial factor of consistency in podcasting, and the interplay of self-care in harnessing your creative spark.   Resources: Subscribe to our email newsletter to get industry updates: https://www.podbean.com/email-subscribe  Watch the video of this event on YouTube: https://www.youtube.com/watch?v=wRFSv8CSOmo  Sign up for all of Podbean's Free Live Events here: https://www.eventbrite.com/o/podbeancom-31329492977  Other episodes you'll enjoy: Journey of Hope: The Story of the Vietnamese Boat People podcast - LIVE Replay  Selly Thiam of AfroQueer Podcast and AQ Studios on Building a Legacy of African LGBTQIA++ Stories Stories of Pride: Live Panel Replay from Podbean’s Storytelling Podcast Week   Connect with the Queer As Fact podcast: Website: https://queerasfact.podbean.com/   Facebook: https://www.facebook.com/queerasfact/  Twitter: https://twitter.com/queerasfact    About us: Podcast Smarter is the official in-house podcast by Podbean.  Podbean is a podcast publishing and monetization service, hosting almost 640,000 podcasts.  If you’re looking to start your own podcast, monetize your podcast and livestream directly to your listeners, you can set up an account at podbean.com  Connect with us: Subscribe to our email newsletter to get updates from the team head over to: https://www.podbean.com/email-subscribe Find us on socials: Instagram: https://www.instagram.com/podbean  Facebook: https://www.facebook.com/podbeancom YouTube: https://www.youtube.com/channel/UC0H3hvTa_1_ZwFg6RjGNXGw/  Twitter: https://www.twitter.com/podbeancom   LinkedIn: https://www.linkedin.com/company/podbean  Website: https://podcast.podbean.com/    Email us: To contact Podcasting Smarter with questions get in contact at podcastingsmarter@podbean.com

On this episode of Podcasting Smarter, we discuss Podbean's latest feature - QR codes and how they can benefit both podcasters and listeners. But what happens when a QR code takes you somewhere unexpected? Tune in to find out!  "QR codes really bridge the gap between offline and online promotion... You can really take advantage of that curiosity and that drive to kind of know what's going on with things to make people want to scan your QR code to check out your podcast." - Roni Gosch, Podbean Podcast Specialist   Key takeaways you'll learn from this episode include:  Discover how QR codes can revolutionize the podcasting experience for both creators and listeners. Uncover the ways QR codes add convenience and save precious time for podcast enthusiasts. Learn about the ease of sharing podcast episodes through the power of QR codes. Decode how QR codes can provide valuable insights on podcast performance and listener behavior. Unearth creative and exciting methods to elevate your podcast's promotion using QR codes.   Resources: Read more about creating a QR code for your podcast on our blog: https://blog.podbean.com/podbean-releases-newly-designed-company-podcasts-landing-page/    Subscribe to our email newsletter to get industry updates: https://www.podbean.com/email-subscribe  Sign up for all of Podbean's Free Live Events here: https://www.eventbrite.com/o/podbeancom-31329492977  Other episodes you'll enjoy: New Feature Alert: Mastering Podcast Chapters to Enhance Your Listener Experience What the Heck IS Dynamic Ad Insertion?! How to become a podcast editor: Using your indie podcast skills for freelance, remote work or to create a business LIVE REPLAY!    About us: Podcast Smarter is the official in-house podcast by Podbean.  Podbean is a podcast publishing and monetization service, hosting almost 620,000 podcasts.  If you’re looking to start your own podcast, monetize your podcast and livestream directly to your listeners, you can set up an account at podbean.com    Connect with us: Subscribe to our email newsletter to get updates from the team head over to: https://www.podbean.com/email-subscribe Find us on socials: Instagram: https://www.instagram.com/podbean  Facebook: https://www.facebook.com/podbeancom YouTube: https://www.youtube.com/channel/UC0H3hvTa_1_ZwFg6RjGNXGw/  Twitter: https://www.twitter.com/podbeancom   LinkedIn: https://www.linkedin.com/company/podbean  Website: https://podcast.podbean.com/    Email us: To contact Podcasting Smarter with questions get in contact at podcastingsmarter@podbean.com

On this episode of Podcasting Smarter we're speaking with Roger Nairn. Roger is the Co-Founder and CEO of JAR Audio and joins us today to discuss the creation and keys to successful branded podcasts: differentiation, strategy, and audience growth.  "A branded podcast is all about creating long term relationships with audiences." - Roger Nairn Branded podcasts are a popular marketing strategy for businesses to connect with their target audience and provide valuable content while promoting their brand. The key to a successful branded podcast is to create engaging stories, provide useful information, and focus on the needs and interests of the audience. This approach increases brand affinity and establishes a long-term relationship between the brand and its audience. By carefully crafting content and strategically aligning with the brand's messaging, businesses can create a powerful and memorable podcast that drives brand awareness and growth. During this conversation with Roger Nairn, we discuss the vital role of audience research and understanding in creating a branded podcast. Roger emphasizes the importance of focusing on audience needs, crafting a story that resonates with them, and adding value without being overly promotional about the brand. By creating an amazing podcast first, brands can deliver their message more powerfully and effectively, as seen with Expedia's successful branded podcast, Out Travel The System. The key takeaways in this episode are: Delve into the significance of differentiation, strategic planning, and audience expansion in launching a successful branded podcast. Navigate the complexities of production logistics for branded podcasts, particularly within large corporations. Develop skills in securing versatile guest bookings and how to provide high-caliber recording setups to ensure quality content. Unravel the world of podcast monetization and strike the ideal balance between advertising and authentic storytelling.   Resources: Subscribe to our email newsletter to get industry updates: https://www.podbean.com/email-subscribe  Sign up for all of Podbean's Free Live Events here: https://www.eventbrite.com/o/podbeancom-31329492977    Other episodes you'll enjoy: How to Create a Top Branded Podcast with Chris O’Keeffe from JAR Audio Slalom’s Vimal Parker on Structuring an Internal Podcasting Initiative Creating Impactful Branded Podcasts: A Chat with Marcus Engel   About us: Podcast Smarter is the official in-house podcast by Podbean.  Podbean is a podcast publishing and monetization service, hosting almost 620,000 podcasts.  If you’re looking to start your own podcast, monetize your podcast and livestream directly to your listeners, you can set up an account at podbean.com    Connect with us: Subscribe to our email newsletter to get updates from the team head over to: https://www.podbean.com/email-subscribe   Connect with Roger and JAR Audio:  Facebook: https://www.facebook.com/wearejar/  Twitter: https://twitter.com/jar_audio  LinkedIn: https://www.linkedin.com/company/jar-audio/ https://www.linkedin.com/in/rogernairn604/  Website: https://jaraudio.com/     Find us on socials: Instagram: https://www.instagram.com/podbean  Facebook: https://www.facebook.com/podbeancom YouTube: https://www.youtube.com/channel/UC0H3hvTa_1_ZwFg6RjGNXGw/  Twitter: https://www.twitter.com/podbeancom   LinkedIn: https://www.linkedin.com/company/podbean  Website: https://podcast.podbean.com/    Email us: To contact Podcasting Smarter with questions get in contact at podcastingsmarter@podbean.com

On this episode of Podcasting Smarter, Podbean's Head of Events, Norma Jean Belenky, speaks with Podbean's Vice President of Sales & Marketing Mark Pafume, about Podbean's SOC 2 Type II announcement!  Have you heard the myths surrounding SOC 2 Type II certification for secure podcast hosting? Myth: SOC 2 Type II certification only applies to IT systems, not podcast hosting platforms. But what if we told you that this myth is holding your organization back from increased security and streamlined processes? The truth is that SOC 2 Type II certification provides stability and security for Podbean customers, and we'll share how! "At the end of the day, what you're guaranteeing is that the company will continue to operate regularly and that your information will be secure." - Mark Pafume, Podbean's Vice President of Sales & Marketing  In this episode, you will be able to: Unearth the powerful benefits of SOC 2 Type II certification in maintaining Podbean's dependable and secure environment. Delve into the unmatched options Podbean Pro offers corporate users for hosting confidential podcasts. Comprehend why SOC 2 Type II certification is crucial for organizations planning to adopt innovative SaaS tools. Explore how Podbean's SOC 2 Type II certification brings enhanced procedures and cost reductions to large organizations. Resources: Read more about Podbean's SOC 2 Type II Compliance on our blog: https://blog.podbean.com/enterprise-level-data-security/    Subscribe to our email newsletter to get industry updates: https://www.podbean.com/email-subscribe  Sign up for all of Podbean's Free Live Events here: https://www.eventbrite.com/o/podbeancom-31329492977  Other episodes you'll enjoy: Slalom’s Vimal Parker on Structuring an Internal Podcasting Initiative Corporate Podcasting Smarter LIVE REPLAY The Benefits of an Internal Company Podcast for Your Business How Podcasting Can Help with Employee Retention: Live Replay with Keynote Speaker, and founder of Futureforth, Dave Delaney   About us: Podcast Smarter is the official in-house podcast by Podbean.  Podbean is a podcast publishing and monetization service, hosting almost 620,000 podcasts.  If you’re looking to start your own podcast, monetize your podcast and livestream directly to your listeners, you can set up an account at podbean.com    Connect with us: Subscribe to our email newsletter to get updates from the team head over to: https://www.podbean.com/email-subscribe Find us on socials: Instagram: https://www.instagram.com/podbean  Facebook: https://www.facebook.com/podbeancom YouTube: https://www.youtube.com/channel/UC0H3hvTa_1_ZwFg6RjGNXGw/  Twitter: https://www.twitter.com/podbeancom   LinkedIn: https://www.linkedin.com/company/podbean  Website: https://podcast.podbean.com/    Email us: To contact Podcasting Smarter with questions get in contact at podcastingsmarter@podbean.com

Today's episode is a replay of our live event, Journey of Hope: The Story of the Vietnamese Boat People podcast.  Tracey Nguyen Mang, a passionate storyteller and founder of the Vietnamese Boat People Podcast, joins Norma Jean Belenky, Podbean's Head of Events to discuss the power of podcasting in preserving personal stories and uplifting voices within her community. Tracey Nguyen Mang thought she knew the story she wanted to tell, but what she uncovered in her family's history was an unexpected twist that would change everything. Listen in as she shares the intimate and powerful journey that has created a global community of listeners eager to understand their own heritage...and maybe even discover a surprise or two along the way. “The first episode was it's called Prelude, and it's literally me talking about why I'm doing this, why I feel compelled, why it gives me a sense of purpose to be able to understand this part of my past that I had been ashamed of for a very long time growing up as a Vietnamese refugee in America.” - Tracey Nguyen Mang Tracey's journey began with her own quest to understand her family's history as Vietnamese refugees. Through her podcast and resulting non-profit organization, Tracey and her team document the incredible stories of Vietnamese diaspora, capturing the resilience and bravery of those who risked everything for a better life. Tracey's dedication to fostering an inclusive and supportive podcasting community makes her an ideal guest for aspiring podcasters who value personal narratives and voices of the Vietnamese diaspora. In this episode, you will be able to: Unearth the immense value of sharing personal stories in your podcast. Create an interconnected podcast audience that encourages collaboration and growth. Delve into the far-reaching implications of the Vietnamese Boat People Podcast. Find your distinctive podcasting voice to set you apart from your competitors. Tap into the potential of adaptability and innovation for long-term podcast success.   Resources: Subscribe to our email newsletter to get industry updates: https://www.podbean.com/email-subscribe  Watch the video of this event on YouTube: https://www.youtube.com/watch?v=wRFSv8CSOmo  Sign up for all of Podbean's Free Live Events here: https://www.eventbrite.com/o/podbeancom-31329492977  Other episodes you'll enjoy: Helen Fospero: From Bunk Bed to the Hebrides, Crafting Branded Podcasts with The Convex Conversation From Shelter in Place to The Stanford Storytelling Project: Laura Joyce Davis Shares Skills Learned Along the Way  Podcast Entrepreneurship and Creating a 6-figure Podcast Business with Bethany Hawkins of Crackers in Soup    Connect with Tracey and the Vietnamese Boat People Podcast: Facebook: https://www.facebook.com/BoatPeopleJourney Instagram: https://www.instagram.com/vietnameseboatpeople/ LinkedIn: https://www.linkedin.com/company/vietnameseboatpeople-org/ Tracey's LinkedIn: https://www.linkedin.com/in/tracey-nguyen/ Twitter: https://twitter.com/VBPStories   About us: Podcast Smarter is the official in-house podcast by Podbean.  Podbean is a podcast publishing and monetization service, hosting almost 620,000 podcasts.  If you’re looking to start your own podcast, monetize your podcast and livestream directly to your listeners, you can set up an account at podbean.com  Connect with us: Subscribe to our email newsletter to get updates from the team head over to: https://www.podbean.com/email-subscribe Find us on socials: Instagram: https://www.instagram.com/podbean  Facebook: https://www.facebook.com/podbeancom YouTube: https://www.youtube.com/channel/UC0H3hvTa_1_ZwFg6RjGNXGw/  Twitter: https://www.twitter.com/podbeancom   LinkedIn: https://www.linkedin.com/company/podbean  Website: https://podcast.podbean.com/    Email us: To contact Podcasting Smarter with questions get in contact at podcastingsmarter@podbean.com

Today's episode is a replay of our live event, Maximizing Your Podcast’s Potential: Podbean’s VIP Program for High-Performing Podcasters! "We're really excited about this and working with podcasters just across the board, genre wise, reaching out to our advertisers who we have these relationships with to bring more success to our podcasters." - John Kiernan We're joined by John Kiernan, Podbean's Director of Customer Success, and Kerry Tracey, Senior Vice President of Advertising. John has been instrumental in helping podcasters navigate the ever-evolving landscape of podcasting and ensuring they have the tools they need to succeed. Kerry, on the other hand, is a seasoned advertising expert, bringing years of experience in creating successful advertising campaigns for a variety of brands. Together with Norma Jean Belenky, Podbean's Head of Events, they'll be discussing the benefits of Podbean's VIP program for high-performing podcasters and how it can help you grow your audience and monetize your content. In this episode, you will be able to: Reveal the power of Podbean's VIP program meticulously honed for the needs of successful podcasters. Delve into the intricate prospects of revenue-sharing and financial potentials open to passionate podcasters. Venture into Podbean's advertising landscape, connecting you with prominent businesses and brands. Acquire the skill of maintaining non-exclusivity and unearthing opportunities with external advertisers. Envelop yourself in Podbean's holistic support system, allowing podcasters to devote their energy to creating top-quality content.   Sign up for the Podbean VIP program now: https://share.hsforms.com/1jEAu2wf1T2ODbBUMTnKRcQ1h2fz  Read details about the VIP program on our blog: https://blog.podbean.com/vip-program/  Watch the video replay of this live event:  Maximizing Your Podcast's Potential: Podbean's VIP Program for High-Performing Podcasters Subscribe to our email newsletter to get updates from the team head over to: https://www.podbean.com/email-subscribe Re-watch all of our video events on Podbean's YouTube channel.    Sign up for all of Podbean's Free Live Events here: https://www.eventbrite.com/o/podbeancom-31329492977    Other episodes you'll enjoy: How to Set Yourself Up For Ads on Your Podcast with Podbean’s Senior Vice President of Advertising, Kerry Tracy How to Get Started with Ads on Your Podcast: LIVE REPLAY What the Heck IS Dynamic Ad Insertion?!    About us: Podcast Smarter is the official in-house podcast by Podbean.  Podbean is a podcast publishing and monetization service, hosting almost 620,000 podcasts.  If you’re looking to start your own podcast, monetize your podcast and livestream directly to your listeners, you can set up an account at podbean.com  Connect with us: Subscribe to our email newsletter to get updates from the team head over to: https://www.podbean.com/email-subscribe    Find us on socials: Instagram: https://www.instagram.com/podbean  Facebook: https://www.facebook.com/podbeancom YouTube: https://www.youtube.com/channel/UC0H3hvTa_1_ZwFg6RjGNXGw/  Twitter: https://www.twitter.com/podbeancom   LinkedIn: https://www.linkedin.com/company/podbean  Website: https://podcast.podbean.com/    Email us: To contact Podcasting Smarter with questions get in contact at podcastingsmarter@podbean.com

On this episode of Podcasting Smarter, Podbean's Head of Events, Norma Jean Belenky, speaks with Podcast Specialist Roni Gosch, about Podbean's new company podcast landing pages!   Podbean’s Pro Plan users are now able to take advantage of several benefits. These include website templates with a sleek and modern design that provides an intuitive user experience. Additionally, users can now upload a header background image to showcase their brand and switch between light and dark modes to suit their preferences. "We've got an incredible platform for businesses with private encrypted and secure podcasting... You can even customize the CSS coding on any of these pages." - Roni Gosch, Podbean's Podcast Specialist In this episode, you will learn how to: Elevate your company's online presence with tailor-made landing pages that highlight your unique brand and content. Streamline user access to your podcast library through intuitive direct links. Personalize your platform's appearance with custom background images and CSS coding. Offer users the flexibility to toggle between 'Light and Dark' mode and select from 'List' and 'Grid' viewing options. Harmonize your visual identity across different platforms for a seamless and impactful user experience. Resources: Read more about Podcast Company Landing Pages on our blog: https://blog.podbean.com/podbean-releases-newly-designed-company-podcasts-landing-page/    Subscribe to our email newsletter to get industry updates: https://www.podbean.com/email-subscribe  Sign up for all of Podbean's Free Live Events here: https://www.eventbrite.com/o/podbeancom-31329492977  Other episodes you'll enjoy: How Podcasting Can Help with Employee Retention: Live Replay with Keynote Speaker, and founder of Futureforth, Dave Delaney The 8 Ways Corporate Podcasts Can Keep Your Employees Engaged with Podbean’s Director of Customer Success, John Kiernan The Benefits of Embeddable Players for Internal Podcasting, LMS integration and more!   About us: Podcast Smarter is the official in-house podcast by Podbean.  Podbean is a podcast publishing and monetization service, hosting almost 620,000 podcasts.  If you’re looking to start your own podcast, monetize your podcast and livestream directly to your listeners, you can set up an account at podbean.com    Connect with us: Subscribe to our email newsletter to get updates from the team head over to: https://www.podbean.com/email-subscribe Find us on socials: Instagram: https://www.instagram.com/podbean  Facebook: https://www.facebook.com/podbeancom YouTube: https://www.youtube.com/channel/UC0H3hvTa_1_ZwFg6RjGNXGw/  Twitter: https://www.twitter.com/podbeancom   LinkedIn: https://www.linkedin.com/company/podbean  Website: https://podcast.podbean.com/    Email us: To contact Podcasting Smarter with questions get in contact at podcastingsmarter@podbean.com

On this episode of Podcasting Smarter we're speaking with Cole Raven. Cole Raven, the Co-founder and Chief Revenue Officer of Podchaser, is joining us today to discuss the importance of building podcast profiles and leveraging podcast creator credits. Cole's journey began back in 2016 when he and his fellow co-founders started Podchaser to fill a gap in the podcasting market. With a passion for podcasting and a keen eye for detail, Cole has helped Podchaser grow into a platform that now tracks over 100,000 unique creators and their credits. His dedication to providing a user-friendly experience and focus on podcast creator credits has made Cole an expert in podcast industry trends and strategies. "It's a really good way to kind of build almost like a professional resume for yourself and the work that you've done in the podcasting space." - Cole Raven The resources mentioned in this episode are: Create a Podchaser account and build a creator profile with all of your podcast credits and personal information. Follow your favorite podcasters and creators to keep up with their latest work and discover new content. Use Podchaser's search and discovery tools to find new podcasts based on ratings, reviews, and episode credits. Leave episode-level ratings and reviews to help others discover great content. Share your Podchaser profile with others to showcase your work and build your podcasting career.   Resources: Subscribe to our email newsletter to get industry updates: https://www.podbean.com/email-subscribe  Sign up for all of Podbean's Free Live Events here: https://www.eventbrite.com/o/podbeancom-31329492977    Other episodes you'll enjoy: Smashing the Ceiling: A Conversation with Naomi Mellor, founder of the International Women’s Podcast Awards and The Skylark Collective  Opening Doors: The Path to Podcasting for Marginalized Genders Live Replay  Podcast Entrepreneurship and Creating a 6-figure Podcast Business with Bethany Hawkins of Crackers in Soup    About us: Podcast Smarter is the official in-house podcast by Podbean.  Podbean is a podcast publishing and monetization service, hosting almost 620,000 podcasts.  If you’re looking to start your own podcast, monetize your podcast and livestream directly to your listeners, you can set up an account at podbean.com    Connect with us: Subscribe to our email newsletter to get updates from the team head over to: https://www.podbean.com/email-subscribe   Connect with Cole Raven and Podchaser:  Facebook: https://www.facebook.com/podchaser/ Twitter: https://twitter.com/Podchaser, https://twitter.com/raven_cole Instagram: https://www.instagram.com/podchaser  LinkedIn: https://www.linkedin.com/company/podchaser/ Website: https://www.podchaser.com/    Find us on socials: Instagram: https://www.instagram.com/podbean  Facebook: https://www.facebook.com/podbeancom YouTube: https://www.youtube.com/channel/UC0H3hvTa_1_ZwFg6RjGNXGw/  Twitter: https://www.twitter.com/podbeancom   LinkedIn: https://www.linkedin.com/company/podbean  Website: https://podcast.podbean.com/    Email us: To contact Podcasting Smarter with questions get in contact at podcastingsmarter@podbean.com