Secret Sauce


How do certain companies succeed where others have failed? What’s their “secret sauce”...and how can we get our hands on their recipes? From Wondery, the makers of the hit podcasts Business Wars and WeCrashed, comes SECRET SAUCE. Co-hosts Samuel Donner and John Frye take you behind the scenes of the most innovative leaders, trailblazing companies, and thriving cultures to learn what they have done to become a success. From how design guru Jony Ive worked with Steve Jobs to create some of Apple’s most iconic products, to how Warren Buffett invests better than just about anyone else. These are the unique recipes for what it takes to get to the top and stay there.

Available ad-free on Wondery+ or on Amazon Music with a Prime membership or Amazon Music Unlimited subscription.

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Our Editor's Take


In a story-driven format, the Secret Sauce podcast reveals the "secret sauce" behind the success of the most successful. It discovers and shares the recipe of companies that have beat out all others in their industry. What separates the winners from the runners-up?

Hosts Samuel Donner and John Frye take listeners into the proverbial kitchen. They show how companies, cultures, and leaders have stood the test of time, like Airbnb, Warren Buffet, and the NBA. Donner and Frye compare two or more companies to show how one company did it right and the others did it wrong.

How did Airbnb change the way people travel while similar companies didn't? And how is one man responsible for Apple's products being sleeker than Microsoft's? Listeners can get the story of how Warren Buffet became one of the greatest investors of all time. They even discuss how the NBA kept basketball alive despite a global pandemic.

These behind-the-scenes origin stories are fascinating. But that's not all they are. Listeners will learn the lessons the company founders did. Entrepreneurs and business owners can learn a lot from this podcast.

But this podcast isn't a how-to on being an entrepreneur. People can listen for enjoyment or learn how to succeed in their industry. Either way, this podcast is full of compelling, true stories. And these are stories about the secret sauce inside the recipes for success.

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