You want to have a digital course in your business, but right now you are feeling uncertain whether this is even doable. Maybe you’ve taken courses in the past on how to create a course and felt even more confused and overwhelmed.Or perhaps you’re frustrated with slow or no progress and are feeling nothing but tired and frazzled.The reality is that building a course has a lot of moving parts, including parts that aren’t taught in the big programs on creating courses. All of this leads to that uncertain feeling about the place a course has in your business or if it will even be profitable.Becoming a six figure course creator relies on four key components so that you can finish your course, get sales, have a steady income that leads to six figures and even have time off without business crowding your time and thoughts.Today I’m going to walk you through those four key components and we will wrap up the episode with the best way to implement key component three effectively.Show Resources: Book a CallJoin the WaitlistCheck out all podcast episodes and full transcriptsFollow me on Facebook and Instagram for daily tips and ideas

You’ve read the Building a StoryBrand book by Donald Miller. You’ve mapped out the 7 parts of the framework, but nothing is changing in your business. People still aren’t finding you. Your email list growth is the same size it has been for three months, the people following you on Facebook and Instagram aren’t your people, and your latest course launch yielded a handful of sales at best.We've all been there. We've read the book and felt like we should be able to figure everything out, but we just get stuck when nothing changes after implementing the 7-part framework.The secret behind unlocking the power of StoryBrand isn’t something that you’ll find in the book, but I’m going to spill the beans on the key today. And at the end of today’s episode, as a StoryBrand Certified Guide,  I’ll highlight for you which piece of the 7-part framework I think is the single most important part to nail so that your audience feels seen, heard, and understood.Show Resources: Book a CallJoin the WaitlistCheck out all podcast episodes and full transcriptsFollow me on Facebook and Instagram for daily tips and ideas

If you’ve been on Facebook, Instagram, TikTok, or really any social media platform at all in the past day you’ve seen countless ads for business coaches.I’ll share with you the exact process I go through when deciding if I need to work with someone 1:1 and in today’s Sixty-Second Solution I’ll share great interview questions you can ask a potential coach so that you can find the perfect match. These are the same questions that I encourage my private clients to ask when they are interviewing me.Show Resources: Book a CallJoin the WaitlistCheck out all podcast episodes and full transcriptsFollow me on Facebook and Instagram for daily tips and ideas

Have you been working on your course for more than 6 months and haven’t launched yet? Do you wonder how you’ll ever get everything recorded when new module ideas keep popping up? Are you still purchasing solutions and courses to help you get to the point of launch and not making visible progress?The truth is that course creation paralysis happens to most course creators at some point and it is the single biggest reason that entrepreneurs fail to successfully add a course to their business.Today I’ll help you figure out what piece of the course creation process is creating paralysis in your business and the steps you can take to finally go from being uncertain to being a Six-Figure Course Creator.Show Resources: Book a CallJoin the WaitlistCheck out all podcast episodes and full transcriptsFollow me on Facebook and Instagram for daily tips and ideas

Nearly the first thing you hear as a digital entrepreneur is the importance of building an email list. You think. Ok. I can ask people for their emails. No problem.What no one tells you is that simply getting someone on your email list in ActiveCampaign, Mailerlite, or Convertkit is not enough. You have to do something with all of those emails and a LOT of something. When the realization hits home that we have to send emails, we are often faced with indecision, questions, and overwhelm.Clients often ask me, “What do you send in the emails?”, “What is the whole purpose”, and “How often am I supposed to email the people who have trusted me with their email address?”You can stay in this cycle of stuckness or you can decide to make a change and embrace your email list as a meaningful and important part of your business and business success.Today I’ll share with you three mindset shifts that are critical to happier customers who are willing to invest in your product or service. Without this shift your email list will continue to languish and simply generate a bill that you pay each month to an email service provider.Show Resources: Book a CallJoin the WaitlistCheck out all podcast episodes and full transcriptsFollow me on Facebook and Instagram for daily tips and ideas

Quarterly planning is upon us and it doesn’t have to take forever. You don’t have to spend weeks creating an elaborate plan for your quarter, because let’s face it. The more elaborate the plan, the more likely it is to fail.Instead, you need a fast way to plan your quarter so that you can get back to serving students, creating new modules, and revising messaging for your business.Today, I’m going to walk you through the 3 steps that I take my clients through and use for my own business. With limited hours to work each week, we have to be focused on action rather than planning. If we spend all of our time planning…nothing will change. Instead, let's focus on creating a strategy that generates action.Show Resources: Book a CallJoin the WaitlistCheck out all podcast episodes and full transcriptsFollow me on Facebook and Instagram for daily tips and ideas

Too many tools, tech options, learning management systems and decisions lead to overwhelm and stuckness as a digital course creator.In Episode 180 I shared with you 3 of my Top 6 tools for creating and selling your digital course and today I’m going to share 3 more to round out our 6 tools. If you didn’t catch Part 1, be sure to go back and listen when you are done here.With over 15 years of experience in digital courses, I’ve dealt with the ins and outs, ups and downs of the process and choices around technology. My goal is to simplify things for you and save some hair pulling so that you have more time for course development AND your hobbies…even if that means rediscovering hobbies you had to put down while figuring out the tech side of your business.Show Resources: Book a CallJoin the WaitlistCheck out all podcast episodes and full transcriptsFollow me on Facebook and Instagram for daily tips and ideasCheck out Searchie**Affiliate Link. I do earn a commission if you join with this link.

There are so many choices out there for digital tools and technology when we build our digital course business. It is downright dizzy-ing!All too often, course creators ask me what technology they need because the process of figuring it out is time consuming, overwhelming, and no one has time to compare 20 different tools when we are wearing all of the hats in our business.As a digital course creator for over 15 years, I’ve gotten to know a lot of the platforms out there and today I’m going to help simplify your search for the right tech tools, and this is not just another recommendation for an AI tool.I’ll share with you 6 of my favorite tools, but to keep this episode short and listenable, I’ll walk you through three this week and three in Episode 181. This will give you time to check out the tools in manageable chunks and to actually make some decisions.Whether you genuinely enjoy spending hours researching tech tools or want a shortcut to getting tech figured out, I’m sure you’ll find something for you inside this episode.Show Resources: Book a CallJoin the WaitlistCheck out all podcast episodes and full transcriptsFollow me on Facebook and Instagram for daily tips and ideasSocial CuratorMiroCanva

I opened the email, and it said that words are the only difference between a 7 and 8-figure business. My immediate reaction was, “Nope!”. But in reality, words impact our business greatly from social media to email language, website to course content, sales pages to webinar slides.Words are critical when we want to sell digital courses without thousands of dollars on paid ads. Words will still matter even if we want to spend thousands on ads.Words impact everything that we do. So is that the only thing that is different between a 7 and 8-figure business? Not necessarily. Still, it is an incredibly important piece that must be mastered, regardless of income level. It is for more than just 6, 7, and 8 figure business owners. It matters even before turning a profit.But how do we get the words working? Based on my 15+ years in psychology and my experience as a StoryBrand Certified Guide. Today I’m going to share 5 adjustments that we can make to any piece of copy so that by the end of today’s episode you’ll be set up to make your messaging more magnetic and not reliant on wasted advertising dollars.And the 3rd adjustment feels the strangest to implement, so I’ll share my favorite way to implement the third adjustment to take away the potential embarrassment that can happen.Show Resources: Book a CallJoin the WaitlistCheck out all podcast episodes and full transcriptsFollow me on Facebook and Instagram for daily tips and ideas

It is frustrating when you have barely finished doing a happy dance over your digital course sale Stripe notifications only to open your email and see course refund requests. Sometimes before the course has even started!How can we live in the excitement and success of the moment if we are dreading the refund requests that we feel are sure to come?In today’s episode I’ll give you 5 steps to minimize the refund requests you receive for your digital course. After all, we want to keep those funds heading from Stripe into your bank account not back into theirs.Show Resources: Book a CallJoin the WaitlistCheck out all podcast episodes and full transcriptsFollow me on Facebook and Instagram for daily tips and ideasExplore Plainly Legal

It is frustrating when you spend hours, weeks, and even months perfecting your course and the messaging only to hear crickets when you put it all out into the world. All too often we create messaging and course content based on a few conversations with our ideal client. We get those first few sales and then everything comes to a grinding halt. There are no more sales or they slow down so far we can’t even call it a trickle of sales. It leaves us feeling unsure about the next steps or even if our course idea is still valid. How are we supposed to figure out what to do when we can’t get any attention from our posts, webinars, and course content?Today I’m going to share with you 5 reasons that this is happening and they all center around the word purpose. Having been in this exact position in the past and helped other course creators through this phase, I can share with you what makes a difference and it isn’t what you expect. In fact, the 4th and 5th reasons are really meta, but I trust that it will be the missing component that brings things together for you and creates a shift in your messaging both in your sales process and in your course itself so that you can bring in happy students who get engaged and stay until the end AND then ask what they can purchase from you next! The 3rd reason that I’m going to share can be tricky to uncover, so at the end of the episode, I’ll walk you through the exact steps that I use to simplify the process and get to the root of the reason faster.Show Resources: Book a CallJoin the WaitlistCheck out all podcast episodes and full transcriptsFollow me on Facebook and Instagram for daily tips and ideas

It can be time consuming to edit the videos inside our digital courses trying to make them engaging for our students. Videos are an important part of nearly every digital course these days, but that doesn’t mean that they have to cost a ton of time or money to create and edit. Thank goodness engaging videos aren’t really about our editing skills at all! Today I’m going to share with you 5 tips for editing your video content to be more engaging for your students. These are the same tips that I've been using for over 15 years in my courses and none of them involve video editing techniques. By the end of the episode you’ll have 5 new ways to engage your students with your video lessons. After all, video editing really doesn’t engage your students, it is the content and presentation that draws them in and keeps them learning, so let’s jump into what really matters. And the 4th tip can create a lot of angst for course creators, so at the end of the episode I’ll share my favorite ways to make a course more accessible for any type of learner. Show Resources: Book a CallJoin the WaitlistCheck out all podcast episodes and full transcriptsFollow me on Facebook and Instagram for daily tips and ideas

You’ve finally decided to create a digital course for your business, but when you look on YouTube or do a Google search about what you need to do, there are endless lists that all say something different. Suddenly adding a course doesn’t seem like a good idea, it feels overwhelming and downright messy. The reality is that a lot of people have put together lists of things to do to create a course based on their experience instead of research and proven practices. Creating a profitable course can be your reality and today we will cover the first 5 steps you need to take. Without these 5 steps any course will fail to gain traction and become a profitable piece of a business.Show Resources: Book a CallJoin the WaitlistCheck out all podcast episodes and full transcriptsFollow me on Facebook and Instagram for daily tips and ideas

Getting your students to finish your digital course is tricky. In the post-COVID world, it isn’t enough to have an interesting course idea, catchy sales page, and some video modules. Your course has to be designed to not only help students move through the content, but to skip binging Netflix in favor of your lessons. While this isn’t always easy, today I’m sharing 3 ideas that you can implement to boost your course completion rates and have students hiring you again.Show Resources: Book a CallJoin the WaitlistCheck out all podcast episodes and full transcriptsFollow me on Facebook and Instagram for daily tips and ideas

AI in digital course creation has many capabilities and many limitations. So many people are saying that you can simply put your digital course idea into an AI generator like ChatGPT with a few parameters and it will write your whole course for you.While that is technically true, you won't end up with a digital course that delivers on the course promise, is designed with solid learning principles in mind, and might even have inaccurate information.It is worth the time to create your course without relying heavily on AI.Show Resources: Book a CallJoin the WaitlistCheck out all podcast episodes and full transcriptsFollow me on Facebook and Instagram for daily tips and ideas

As a digital course creator, it is easy to fall into myth traps as you search Google, scroll on Facebook, and even sink into YouTube videos. There are countless "to-good-to-be-true" stories out there that our brains have trouble alerting us to.In today's episode, I'll walk you through 5 myths to keep your eyes open for as a digital course creator and the truth behind each.Show Resources: Book a CallJoin the WaitlistCheck out all podcast episodes and full transcriptsFollow me on Facebook and Instagram for daily tips and ideas

From Entrepreneur Mindset to Digital Course Creator Podcast. Find out how I’ll be supporting you, the Digital Course Creator in 2024 with this podcast. We’ll dive into myths, technology, teaching techniques, launching, and more all with the goal of supporting you more fully.Show Resources: Book a CallJoin the WaitlistCheck out all podcast episodes and full transcriptsFollow me on Facebook and Instagram for daily tips and ideas

Immerse yourself in the world of course creation with 'The Course Creator Podcast', expertly guided by Dr. Moira, a seasoned psychology professor and course creation expert. Each episode is a journey through the multifaceted aspects of creating, developing, and refining online courses. We cover a wide range of topics including crafting compelling content, implementing effective teaching strategies, selecting the right technological tools, and marketing your courses to attract the right students.Dr. Moira brings over a decade of experience in education and entrepreneurship, combining insights from her academic background with real-world application. This podcast is more than just a series of tips; it's a comprehensive guide to building a successful and impactful course creation business. From addressing the challenges of engaging student interaction to mastering the art of persuasive messaging, the podcast provides actionable insights for course creators at all levels.When you subscribe to 'The Course Creator Podcast' you are joining a community dedicated to excellence and innovation. Each episode promises to deliver valuable knowledge, whether you're in the early stages of course development or looking to scale and expand your offerings. Stay tuned for our weekly episodes, where we dive into new perspectives, explore the latest technologies, and discuss trending ideas in the industry, all while maintaining a focus on mindset, action, and effective messaging.

Planning for your business in 2024 isn't as simple as setting a few goals and then moving forward. You need to make sure that in your planning you are taking into account your previous year, the goals that will move you toward your business vision, the strengths that you'll use and the challenges that you need to plan around.Show Resources: Book a CallJoin the WaitlistCheck out all podcast episodes and full transcriptsFollow me on Facebook and Instagram for daily tips and ideas

Tired of being told that you need to have all of 2024 figured out before we even hit January? Does it make you feel frustrated, confused, and overwhelmed? What if I told you that a practice of reflection can ease the planning process? In this episode, I’ll walk you through a reflection practice that I use each year in my business.Show Resources: Feelings WordsStrengths ListAdditional Resources:Schedule a Strategy CallJoin the WaitlistCheck out all podcast episodes and full transcriptsFollow me on Facebook and Instagram for daily tips and ideas