Jul 6 2021
The Story of an emPowered Author
Like many authors, Stephanie Feger didn’t set out with the plan of writing a book and building a business. To be honest, writing a book was never even a thought in her mind. But life had a plan for her, and it would be one that would empower her to empower others in ways she never imagined. Upon the release of her first book, Color Today Pretty: An Inspirational Guide to Living a Life in Perspective, Stephanie stumbled upon the opportunity to merge her love for writing books with her skillset in marketing, public relations and communications. She had plans to empower people in other ways, but she saw a need from people who had amazing messages to share but unsure how to share them and to whom, so she decided that her calling was to support nonfiction authors to spread their important messages to those who need them most. Her business, the emPower PR Group, was formed and she was blessed with the opportunity to empower nonfiction authors with laser-focused marketing strategies and tactics to help them write books that sell, promote their books to those who need and want them most, and build a meaningful business from a message that is empowering. Quickly, Stephanie learned that emPowered people empower people, and empowering her one-on-one coaching clients with the tools that they needed to spread their messages was also allowing them to empower others in authentic and meaningful ways. Empowerment is powerful ... and Stephanie continues to see that firsthand day in and day out.Along her journey, Stephanie continuously seeks ways to empower other nonfiction authors with the marketing insights that she has utilized to help herself and other authors achieve the levels of success that they seek most. The emPowered Author Podcast was born out of the need to provide a one-stop-shop for nonfiction authors to learn marketing insights from an author who has been there, done that, and understands exactly where you are and where you want to go. And ... she is willing to help you get there. Learn more about Stephanie’s story and her vision for The emPowered Author Podcast in this trailer episode. Subsequent seasons will provide deep dive insights into various marketing tactics and innovative approaches to help nonfiction authors be seen, be heard, and be successful. Marketing should emPower you, not be the bane of your existence. (I see you, author... and I know that you likely despise the word and all that comes with it!) You’ve found your one-stop-shop for marketing insights from an author who has been there, done that, and knows exactly what you need. The emPowered Author Podcast is the deep-dive, share all the good stuff marketing podcast for nonfiction authors who know the power of marketing and want innovative, out-of-the box strategies and tactics that are realistic, attainable and impactful. It's hosted by me, Stephanie Feger, who happens to be the author of several books and the owner and chief strategist of the emPower PR Group, a boutique marketing solution for nonfiction authors. If you'd like to explore how we could help you, take advantage of our 15-minute chit-chats for some focused marketing insights and learn more about our offerings. Also, follow the emPower PR Group on social: Facebook, Twitter, Instagram and LinkedIn.