The Clarity Principle with Chatham Sullivan

The Leader and The Muse: Inspired Personal Branding

Aug 16 2013 • 57 mins

Join host, Rasheryl McCreary, and her guest, Chatham Sullivan, an organizational psychologist, partner at Pivot and the best-selling author of the ‘The Clarity Principle: How Great Leaders Make the Most Important Decision in Business’. In his groundbreaking “strategy-meets-leadership book, ‘The Clarity Principle’, Chatham reveals the unacknowledged struggle many leaders face when confronting the tough strategic decisions that answer the questions: Who are we and what business are we in? In this episode, Chatham uses compelling stories and real-world business examples to illuminate how difficult it is to define the core purpose of your business, the costs incurred by failing to clarify your purpose and the gains won by having clear purpose. To learn more about how clarity of purpose drives success, listen to The Leader and The Muse on Friday at 12noon PACIFIC or on iTunes anytime.