8-Second Branding Podcast

Liz H Kelly, Goody PR Founder and “8-Second PR Author”

To help brands better define their Wow Story in a clear, concise and compelling way, Goody PR Founder and “8-Second PR” Author Liz H Kelly interviews successful business leaders and authors about their marketing and public relations tips. Using the same superpowers of an unstoppable superhero, 8-Second Branding helps brands be a force for good, build loyal fans and ultimately increase sales. Tune in for new shows regularly on the VoiceAmerica Business Channel. read less
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Episodes

How to Get Your Brand Story on TV using 8-Second PR Book Tips
Feb 8 2022
How to Get Your Brand Story on TV using 8-Second PR Book Tips
Learn how to get your brand story on TV by listening to this 8-Second Branding Podcast interview with CEO, Founder and Marketer Mariya Palanjian (Roma Leaf and GlobaFly) about how she used Host Liz H. Kelly’s Award-Winning 8-Second PR book to get over $50,000 in publicity from one television interview for her new company, Roma Leaf. While Mariya admits she was hesitant to read another marketing book, she was pleasantly surprised that Liz gave away all her PR secrets with step-by-step instructions, case study examples and templates. Mariya then shares how she used the tips in 8-Second PR to land a feature interview on FOX 11 Los Angeles that was over three minutes, and aired twice. And as a result, the interview led to more media, product sales and more sponsors for her company and Wellness Workshop. The top three things that Mariya found helpful in this public relations book were how to develop “your story, the media hook, and a concise pitch.” Liz profusely thanks Mariya for her kind words, and shares “breaking news” that 8-Second PR has a 2nd edition coming out February 8, 2022 (yellow cover), via Paperback and eBook that includes Mariya’s testimonial and 20 new PR strategies for a post-pandemic world – with the goal to help you get media interviews for your brand and take it to the next level. You can find the updated 8-Second PR 2nd Edition 2022 by visiting 8SecondPR.com. Follow Mariya Palanjian on Instagram @Mariya.with.a.y and @Roma_Leaf or visit https://romaleaf.com.
How to Get National Publicity and Be a Rich Author vs Poor Author
Jan 27 2022
How to Get National Publicity and Be a Rich Author vs Poor Author
Learn how to get National Publicity and be a Rich Author versus Poor Author by listening to this 8-Second Branding Podcast interview with National Publicity Summit Co-Founder Steve Harrison and your Host Liz H Kelly (Goody PR Founder, Author “8-Second PR”). During this eye-opening conversation, you’ll find out how to create a timely Media Hook that magnifies and multiplies into many media interviews and revenue streams on both local media and top national TV shows (TODAY Show, Good Morning America, The View and more). Harrison has helped 15,000+ authors get free publicity on TV, radio, print and podcasts. Steve’s also helped launch Mega Bestsellers, including “Chicken Soup for the Soul” (Mark Victor Hansen, Jack Canfield) and “Rich Dad Poor Dad” (Robert Kiyosaki). In addition, Kelly explains that she’s added a new section called “How to be a Great Guest” to the new version of her book, “8-Second PR” (2nd Edition, Feb 8, 2022), and Steve weighs in with his tips for experts. Towards the end, Harrison explains how to be a Rich Author versus a Poor Author. Harrison also offers 3 free tools for authors that you can find at BestsellerPublicityTools.com. The host Liz H Kelly has also been to the National Publicity Summit six times as both an author and a publicist, and highly recommends it! Follow @PublicityGuy and visit https://authorsuccess.com and https://nationalpublicitysummit.com
How Autism Influencer and Animator Dani Bowman builds Brand Buzz
Apr 2 2021
How Autism Influencer and Animator Dani Bowman builds Brand Buzz
In sync with Autism Awareness Month (April) and Day (April 2nd), listen to this inspiring conversation about How Autism Influencer and Animator Dani Bowman builds Brand Buzz through Word-of-Mouth Marketing with 8-Second Branding Podcast Host and Goody PR Founder Liz H Kelly. Dani’s goal is to be the Temple Grandin “role model” of her generation by breaking barriers and encouraging others. She started her DaniMation Entertainment company at age 14, and is now working on a PhD. Through social media, Bowman openly shares her life with fans, and often gets 200-400 likes on Facebook posts. Dani also promotes her brand by actively participating in industry events, public speaking, receiving awards, having partnerships, and premiering nine animated short films at San Diego Comic-Con International over the past seven years. As a social entrepreneur, her goal is to reduce the “grim” autism unemployment numbers (90% are unemployed or under-employed, according to the U.S. Bureau of Labor Statistics) by empowering youth with animation skills through her classes and jobs. Dani’s taught 2000+ youth on the autism spectrum and other abilities how to do animation at Joey Travolta’s Inclusion Films summer boot camps and DaniMation Entertainment classes (and taught one-on-one classes during the pandemic, that will continue.) Bowman’s work has been featured in the Los Angeles Times, Animation World Network, OC Weekly, BBC Spotlight Evening News (DaniMation UK) and more. Follow on Twitter @DaniMationEnt on Facebook @DaniMationEnt and visit DaniMationEntertainment.com
How Future Proofing You Author Jay Samit Maximizes OPM Marketing
Mar 22 2021
How Future Proofing You Author Jay Samit Maximizes OPM Marketing
In sync with his new book launch, join us for a timely conversation with Jay Samit, Author of “Future Proofing You” (March 23, 2021), Change Agent, Entrepreneur and Disruptor with your Host and Goody PR Founder Liz H Kelly. Listeners will learn why Samit recommends using his “secret sauce” OPM Marketing to maximize results with an example of working with McDonald’s. In addition, Samit explains that he wrote “Future Proofing You” and “Disrupt You” (now in 12 languages) to “Pay it Forward” and inspire others to become successful entrepreneurs. In his new book, Samit shares how he mentored a millennial Vin Clancy to go from being on welfare to a millionaire in under one year. You’ll hear how Vin created a marketing agency using a positive growth mindset and identified his “Superpower.” To empower you, Samit provides tools in his “Future Proofing You” book and workbook to help anyone work remotely and generate wealth as an entrepreneur. Towards the end of this interview, Samit explains how he set up the first TEDx event at USC, the speaker selection process and the importance of storytelling in a TEDx Talk. As someone who has raised hundreds of MILLIONS of Dollars for startups, worked with major brand clients (American Express, Disney, Best Buy, and more), mentored successful entrepreneurs and visionaries (Bill Gates, Steve Jobs, Reid Hoffman from LinkedIn), sells companies to FORTUNE 500 Companies, and transformed pre-IPO start-ups and businesses for three decades, you don’t want to miss this episode. Buy his new book Future Proofing You, follow @JaySamit and visit JaySamit.com.