The Digital Marketing Channel Mix

The Digital Marketing Podcast

Jul 4 2023 • 23 mins

The Digital Marketing Channel Mix can often cause some confusion, but it actually focuses on what digital channels are going to be used to engage with your target audience, whether that be SEO, email, social media, paid advertising, or other channels.

In this episode of the Digital Marketing Podcast, Daniel, Ciaran and Louise help you have a clearer understanding on what the digital marketing channel mix is, attribution modelling and what the best channels really are.

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