The Keys to human persuasion

Experiencial, por Grupo eventoplus

Apr 14 2022 • 34 mins

The keys to human persuasion, a conversation with Nathalie Nahai

Main topics/questions:

  • We need to understand customers / employees, their context, situation, worries and motivations, for a good internal or external marketing. How do you see today’s context.
  • As an expert in psychology, what role do you see in physical experiences (point of sale, events, brand experiences) in today’s mix of actions?
  • Learnings from psychology for a better persuasion.
  • Personalisation.