Outliers with Daniel Scrivner

Daniel Scrivner

Decode what the World's Top 1% — including iconic founders, renowned investors, and bestselling authors — have mastered and what they've learned along the way. Each week we decode the ideas, strategies, and frameworks used by elite performers in business and life. Past guests include Scott Belsky, Gokul Rajaram, Kevin Kelly, Sir Ronald Cohen, Erling Kagge, along with the founders of Wealthfront, Public.com, Primal Kitchen, 1-800-GOT-JUNK, Levels, and Eight Sleep. For more of Outlier Academy, head to www.OutlierAcademy.com for show notes, searchable transcripts, and more. Outlier Academy is a mix of Founders Podcast, How I Built This, Business Breakdowns, Invest Like The Best, Founder's Field Guide, 20VC (20 Minute VC), The Knowledge Project, What It Takes, and The Tim Ferriss Show. read less

Bonus: Snow Leopard: How Legendary Writers Create a Category Of One | Nicolas Cole, Author and Co-Founder of Category Pirates
Sep 9 2023
Bonus: Snow Leopard: How Legendary Writers Create a Category Of One | Nicolas Cole, Author and Co-Founder of Category Pirates
“Writers without niches are starving artists. Because again, they’re just competing in these massive competitions. Writers with niches are category kings.” — Nicolas Cole Nicolas Cole shares the lessons he’s learned as one of the internet’s most-read writers, including why he’s fascinated with reverse engineering written work—from James Patterson novels to Twitter threads—into templates writers can use, why all great writing changes the reader, why his superpower is his ability to endure boring things for longer than others, and so much more. EPISODE GUIDE AND TRANSCRIPT https://www.outlieracademy.com/episode/140 WATCH THIS EPISODE ON YOUTUBE https://youtube.com/playlist?list=PL5QJhLoabFV1ZZfgVIIWmGqjKzbhe0N7o CHAPTERS (00:00:00) - Introduction (00:07:37) - Service Businesses, Linear vs Infinite Scaling, and Picking a Bag of Problems (00:10:02) - Ship 30 for 30 and Finding Your Niche (00:17:01) - The Origin Story of Category Pirates and Snow Leopard (00:20:13) - Category Creation, Competition, and Being Different vs Better (00:28:48) - Content-Free Content and Blinding Glimpses of the Obvious (00:35:34) - The Content Pyramid: Levels One, Two, and Three (00:49:44) - The Content Pyramid: Level Four (Making Non-Obvious Connections) (00:55:32) - Debunking Common Myths About Writing and Category Creation (01:04:10) - The Difference Between More Views and More Dollars (01:11:37) - What is Category Creation? (01:14:27) - How to Create a Category: Weird Problem + Weird Solution ABOUT THE BOOK Snow Leopard: How Legendary Writers Create A Category Of One by Category Pirates (Nicolas Cole, Christopher Lochhead, and Eddie Yoon) shares why all legendary writers who stand the test of time create a category of one. In decades past, David Ogilvy, Gary Halbert, Leo Burnett, Gary Bencivenga, Al Ries & Jack Trout, and many more master communicators have all written about the psychology behind how messages spread. Snow Leopard builds on their work with dozens of new insights and frameworks, and brings category creation and design into the digital age. 💌 FREE NEWSLETTER https://newsletter.outlieracademy.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices
#169 Book: “Turning the Flywheel” by Jim Collins | Outliers with Daniel Scrivner
Sep 6 2023
#169 Book: “Turning the Flywheel” by Jim Collins | Outliers with Daniel Scrivner
No matter what your walk in life, no matter how big or small your enterprise, no matter whether it's for-profit or nonprofit, no matter whether you're CEO or a unit leader, the question stands: How does your flywheel turn? Turning the Flywheel is a monograph that was meant to accompany Jim Collins' famous book Good to Great — which is all about what separate good companies from great ones, and how companies can make the journey to greatness. As Jim Collins writes in Turning the Flywheel: I wrote this monograph to share practical insights about the flywheel principles that became clear in the years after first writing about the flywheel effect in Chapter 8 of Good to Great. I decided to create this monograph because I've witnessed the power of the flywheel, when properly conceived and harnessed, in a wide range of organizations: in public corporations and private companies, in large multinationals and small family businesses, in military organizations and professional sports teams, in school systems and medical centers, in social movements and nonprofits. Since learning about the concept of the Flywheel, I've since explained it and helped many of the portfolio companies I've invested in — both personally and through my venture fund Ligature — to create and implement their own flywheel. It's a fantastic way to force deep strategic thinking as it forces you to identify the disciplines, that sit far above any product or month or quarter, that will help you build and sustain momentum. The best flywheels are both timely and timeless, acting as a source of strength in turbulent times and a fantastic guardrail when making strategic decisions. Flywheels ultimately explain why some companies build momentum and others don't.‍ Episode Guide Explore the big ideas, takeaways, and transcript for this episode: outlieracademy.com/169. YouTube & Substack Watch this episode on YouTube or get new episodes in your inbox with Substack. Chapters (0:00) Chapters coming… Join Outliers Club Listen to episodes a week before they're released publicly. Remove all ads. And get access to exclusive Ask Me Anything sessions, hand-written transcripts, bonus articles, and more. All for just $149/year or $19/month. Join now → Get in Touch Twitter: https://www.twitter.com/danielscrivner Instagram: https://www.instagram.com/danielscrivner/ Email: https://www.danielscrivner.com/contact Learn more about your ad choices. Visit megaphone.fm/adchoices
Trailer - #169 Book: “Turning the Flywheel” by Jim Collins | Outliers with Daniel Scrivner
Sep 6 2023
Trailer - #169 Book: “Turning the Flywheel” by Jim Collins | Outliers with Daniel Scrivner
No matter what your walk in life, no matter how big or small your enterprise, no matter whether it's for-profit or nonprofit, no matter whether you're CEO or a unit leader, the question stands: How does your flywheel turn? Turning the Flywheel is a monograph that was meant to accompany Jim Collins' famous book Good to Great — which is all about what separate good companies from great ones, and how companies can make the journey to greatness. As Jim Collins writes in Turning the Flywheel: I wrote this monograph to share practical insights about the flywheel principles that became clear in the years after first writing about the flywheel effect in Chapter 8 of Good to Great. I decided to create this monograph because I've witnessed the power of the flywheel, when properly conceived and harnessed, in a wide range of organizations: in public corporations and private companies, in large multinationals and small family businesses, in military organizations and professional sports teams, in school systems and medical centers, in social movements and nonprofits. Since learning about the concept of the Flywheel, I've since explained it and helped many of the portfolio companies I've invested in — both personally and through my venture fund Ligature — to create and implement their own flywheel. It's a fantastic way to force deep strategic thinking as it forces you to identify the disciplines, that sit far above any product or month or quarter, that will help you build and sustain momentum. The best flywheels are both timely and timeless, acting as a source of strength in turbulent times and a fantastic guardrail when making strategic decisions. Flywheels ultimately explain why some companies build momentum and others don't.‍ Episode Guide Explore the big ideas, takeaways, and transcript for this episode: outlieracademy.com/169. YouTube & Substack Watch this episode on YouTube or get new episodes in your inbox with Substack. Chapters (0:00) Chapters coming… Join Outliers Club Listen to episodes a week before they're released publicly. Remove all ads. And get access to exclusive Ask Me Anything sessions, hand-written transcripts, bonus articles, and more. All for just $149/year or $19/month. Join now → Get in Touch Twitter: https://www.twitter.com/danielscrivner Instagram: https://www.instagram.com/danielscrivner/ Email: https://www.danielscrivner.com/contact Learn more about your ad choices. Visit megaphone.fm/adchoices
#168 Essay: “How To Do Great Work” by Paul Graham | Outliers with Daniel Scrivner
Sep 4 2023
#168 Essay: “How To Do Great Work” by Paul Graham | Outliers with Daniel Scrivner
Episode Guide Explore the big ideas, takeaways, and transcript for this episode: outlieracademy.com/168. Paul Graham's essay on "How To Do Great Work" begins with the following words: If you collected lists of techniques for doing great work in a lot of different fields, what would the intersection look like? I decided to find out by making it. Partly my goal was to create a guide that could be used by someone working in any field. But I was also curious about the shape of the intersection. And one thing this exercise shows is that it does have a definite shape; it's not just a point labelled "work hard." The following recipe assumes you're very ambitious. As we're all both very ambitious and focused on doing great work, it felt appropriate to cover this essay as a sort of book in miniature. The essay itself comes in at a staggering 11,800 words or nearly 30 pages when printed. "How To Do Great Work" explores curiosity, the source of originality, the relationship between breaking rules and new ideas, and how being naive is a form of independent mindedness. As well as why being self-indulgent helps you find overlooked problems, why big ideas are more often questions than answers, and why the best questions grow while you work to answer them. YouTube & Substack Watch this episode on YouTube or get new episodes in your inbox with Substack. Chapters (0:00) Chapters coming… Join Outliers Club Listen to episodes a week before they're released publicly. Remove all ads. And get access to exclusive Ask Me Anything sessions, hand-written transcripts, bonus articles, and more. All for just $149/year or $19/month. Join now → Get in Touch Twitter: https://www.twitter.com/danielscrivner Instagram: https://www.instagram.com/danielscrivner/ Email: https://www.danielscrivner.com/contact Learn more about your ad choices. Visit megaphone.fm/adchoices
Trailer - #168 Essay: “How To Do Great Work” by Paul Graham | Outliers with Daniel Scrivner
Sep 4 2023
Trailer - #168 Essay: “How To Do Great Work” by Paul Graham | Outliers with Daniel Scrivner
Paul Graham's essay on "How To Do Great Work" begins with the following words: If you collected lists of techniques for doing great work in a lot of different fields, what would the intersection look like? I decided to find out by making it. Partly my goal was to create a guide that could be used by someone working in any field. But I was also curious about the shape of the intersection. And one thing this exercise shows is that it does have a definite shape; it's not just a point labelled "work hard." The following recipe assumes you're very ambitious. As we're all both very ambitious and focused on doing great work, it felt appropriate to cover this essay as a sort of book in miniature. The essay itself comes in at a staggering 11,800 words or nearly 30 pages when printed. "How To Do Great Work" explores curiosity, the source of originality, the relationship between breaking rules and new ideas, and how being naive is a form of independent mindedness. As well as why being self-indulgent helps you find overlooked problems, why big ideas are more often questions than answers, and why the best questions grow while you work to answer them. Episode Guide Explore the big ideas, takeaways, and transcript for this episode: outlieracademy.com/168. YouTube & Substack Watch this episode on YouTube or get new episodes in your inbox with Substack. Chapters (0:00) Chapters coming… Join Outliers Club Listen to episodes a week before they're released publicly. Remove all ads. And get access to exclusive Ask Me Anything sessions, hand-written transcripts, bonus articles, and more. All for just $149/year or $19/month. Join now → Get in Touch Twitter: https://www.twitter.com/danielscrivner Instagram: https://www.instagram.com/danielscrivner/ Email: https://www.danielscrivner.com/contact Learn more about your ad choices. Visit megaphone.fm/adchoices
#166 Book (2 of 2): “The Essays of Warren Buffett: Lessons for Corporate America” by Lawrence Cunningham | Outliers with Daniel Scrivner
Aug 3 2023
#166 Book (2 of 2): “The Essays of Warren Buffett: Lessons for Corporate America” by Lawrence Cunningham | Outliers with Daniel Scrivner
The Essays of Warren Buffett by Lawrence Cunningham For over 50 years, Warren Buffett has written an annual letter to Berkshire Hathaway's shareholders. Many people set it as a goal to read all of Warren’s shareholder letters chronologically. Which is certainly a fascinating way to see how Berkshire Hathaway evolved year after year. This book is different. It breaks from this chronological order to instead group things Warren has said over the years by topic. So, for instance, you can see his ideas on the importance of culture or the power of incentives holistically — as a single body of work. What I love about this book is the focus on Warren’s ideas. Warren Buffett has built one of the largest conglomerates in history — full I’d incredible companies from See’s Candies to GEICO — from a standing start in 1965. I would argue that if you only have time to study one entrepreneur and investor, that you should study Warren Buffett. There’s no better way to do that than with this book. I know it’s one I’ll be rereading for the rest of my life. YouTube & Substack Watch this episode on YouTube or get new episodes in your inbox with Substack. Notes & Transcript Find my full notes and transcript for this episode at outlieracademy.com/warrens-essays. Chapters (0:00) Add chapters… Join Outliers Club Listen to episodes a week before they're released publicly. Remove all ads. And get access to exclusive Ask Me Anything sessions, hand-written transcripts, bonus articles, and more. All for just $25/month or $149/year. Join now → Extra Stuff Get my free Reading List of 100 books to read before you die → Browse every book featured on Outliers → Get in Touch Twitter: https://www.twitter.com/danielscrivner Instagram: https://www.instagram.com/danielscrivner/ Email: https://www.danielscrivner.com/contact Learn more about your ad choices. Visit megaphone.fm/adchoices
#165 Book (1 of 2): “The Essays of Warren Buffett: Lessons for Corporate America” by Lawrence Cunningham | Outliers with Daniel Scrivner
Aug 1 2023
#165 Book (1 of 2): “The Essays of Warren Buffett: Lessons for Corporate America” by Lawrence Cunningham | Outliers with Daniel Scrivner
The Essays of Warren Buffett by Lawrence Cunningham For over 50 years, Warren Buffett has written an annual letter to Berkshire Hathaway's shareholders. Many people set it as a goal to read all of Warren’s shareholder letters chronologically. Which is certainly a fascinating way to see how Berkshire Hathaway evolved year after year. This book is different. It breaks from this chronological order to instead group things Warren has said over the years by topic. So, for instance, you can see his ideas on the importance of culture or the power of incentives holistically — as a single body of work. What I love about this book is the focus on Warren’s ideas. Warren Buffett has built one of the largest conglomerates in history — full I’d incredible companies from See’s Candies to GEICO — from a standing start in 1965. I would argue that if you only have time to study one entrepreneur and investor, that you should study Warren Buffett. There’s no better way to do that than with this book. I know it’s one I’ll be rereading for the rest of my life. YouTube & Substack Watch this episode on YouTube or get new episodes in your inbox with Substack. Notes & Transcript Find my full notes and transcript for this episode at outlieracademy.com/warrens-essays. Chapters (0:00) Chapters coming… Join Outliers Club Listen to episodes a week before they're released publicly. Remove all ads. And get access to exclusive Ask Me Anything sessions, hand-written transcripts, bonus articles, and more. All for just $25/month or $149/year. Join now → Get in Touch Twitter: https://www.twitter.com/danielscrivner Instagram: https://www.instagram.com/danielscrivner/ Email: https://www.danielscrivner.com/contact Learn more about your ad choices. Visit megaphone.fm/adchoices
#164 Essay: “The Playing Field” by Graham Duncan | Outliers with Daniel Scrivner
Jul 31 2023
#164 Essay: “The Playing Field” by Graham Duncan | Outliers with Daniel Scrivner
The Playing Field by Graham Duncan is BY FAR the best piece of writing I've read on the journey we must all make to reach mastery in our fields. While Graham writes about the journey to master the art of investing, everything in it is broadly generalizable. In Graham’s view we must all progress from apprentice, to professional, to self-actualization, operating at scale with impact, and eventually (if we make it) mentoring the new generation. It’s a wonderful meditation on mastery — what it is, what it looks like, and most importantly the journey to get there. Brought to you by HVMN. With Ketone-IQ, fuel your best anytime with a boost of awesome-feeling energy and clarity. Unlock the power of nature's superfuel—no fasting or keto diet required. YouTube & Substack Watch this episode on YouTube or get new episodes in your inbox with Substack. Notes & Transcript Find my full notes, top highlights, and transcript for this episode at outlieracademy.com/playing-field. Join Outliers Club Listen to episodes a week before they're released publicly. Remove all ads. And get access to exclusive Ask Me Anything sessions, hand-written transcripts, bonus articles, and more. All for just $9.99/month or $98/year. Join now → Get in Touch Twitter: https://www.twitter.com/danielscrivner Instagram: https://www.instagram.com/danielscrivner/ Email: https://www.danielscrivner.com/contact Learn more about your ad choices. Visit megaphone.fm/adchoices