From $600k in Debt to Inc 5000 Fastest Growing Business (6 Times!) with Todd Palmer

Passive Wealth Strategy Show - Real Estate for Busy Pros

Aug 1 2022 • 30 mins

Todd Palmer is a highly sought-after speaker, executive coach and longtime CEO committed to supporting entrepreneurs because he believes that an entrepreneur alone, is an entrepreneur at risk. As the CEO/Entrepreneur of Diversified Industrial Staffing for over 25 years, Palmer knows the struggles business leaders face in creating work/life integration. With the mindset shifts and business techniques shared in his new book From Suck to Success: A Guide to Extraordinary Entrepreneurship, he transformed this company into one of the fastest growing companies in America, landing it on the INC 5000 list an impressive six times. He brings a unique blend of authenticity, transparency, and vulnerability to help leaders and organizations achieve their highest goals, helping CEOs and entrepreneurs create a life by design with his proven framework for helping business owners achieve success. Todd Palmer is an opinion columnist for CEOWORLD magazine.

[00:01 – 07:56] Opening Segment

  • Extraordinary Advisors with extraordinary advisor, Todd Palmer
  • Todd talks about his experience the Imposter Syndrome
  • The Problem Couldn’t Be Solved Alone!

[07:57 – 14:57] From $600k in Debt to Inc 5000 Fastest Growing Business (6 Times!)

  • Micromanagement mistakes that led to Todd’s ‘Hire for DNA not for resume’ model
  • How to Be a Better Leader by Running at an Optimal Level
  • Intention versus Expectation

[14:58  – 25:10] Strategies to Keep Your Business Growing

  • Why You Should Focus on Margin over Revenue
  • How to Shift Your Model to be Margin over Revenue
  • Be flexible and sustainable
  • Strategies to Get the Best Employees

[25:11 – 30:11] Closing Segment

  • Quick break for our sponsors
    • The first step to growing your wealth is tracking your wealth, income spending and everything else about your finances, you can start tracking your wealth for free and get six free months of wealth advisor.  Learn more about Personal Capital at
  • What is the best investment you've ever made other than your education?
    • Committing to become a lifelong learner and on himself
  • Todd’s worst investment
    • Thinking that experience trumps talent
  • What is the most important lesson you’ve learned in business and investing?
    • “Success is freedom and flexibility.”

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Tweetable Quotes:

“A lot of entrepreneurs build themselves jobs but do not know how to build themselves a business.” – Todd Palmer

“People don’t leave a company.  They leave a boss. First thing you want to be is to be an employer of choice.” – Todd Palmer

“You still need people.” – Todd Palmer