#56 Getting familiar with Google Analytics

Building a Modern Employer Brand

Jan 13 2021 • 33 mins


In this week’s episode of Building a Modern Employer Brand -podcast, we will talk about Google Analytics. Understanding your talent marketing data gives you so much clarity into how what you are doing actually works. Learning to listen to what your data tells you is the only way you ever know what really works and what doesn't. And that is the first bust stop to the land of professional talent marketing. ⏱ 33:38 min In this episode: 📊 What is Google Analytics? 📊 Why GA is an important tool for you as a talent marketer? 📊 How does Google Analytics work? 📊 How to make GA useful? 📊 Ask GA questions; it will answer! 🔗 Learn more: https://bit.ly/3i5M98Z Are we connected yet on socials? Connect with me on: LINKEDIN: https://www.linkedin.com/in/susannarantanen/ 💟 FIND, FOLLOW AND DM ME ON INSTAGRAM: @rantanensusanna https://www.instagram.com/rantanensusanna/ @talentmarketingpro https://www.instagram.com/talentmarketingpro/ @hr_podcast https://www.instagram.com/hr_podcast/ 🎓 DID YOU sign up on the waitlist for Talent Marketing School yet? We are approaching the time we are inviting waitlisters in first. if you want to be one of the first ones to get access, then sign up on the waitlist asap here: https://bit.ly/3kyyE12