Marketing Solutions for Local Businesses

Frank Demming

This local marketing podcast, hosted by Frank Demming, has been created to primarily help attorneys market their respective law firms effectively by using proven digital marketing strategies. It will help you with what is working now, and what strategies you should consider ditching. We discuss topics like Paid Advertising (PPC), Display Advertising, Search Engine Optimization (SEO), Social Media Advertising, and much, much more. We will also have guests that will discuss topics surrounding their particular service and how they can be of service to our listeners. Since this is a podcast for local businesses, in addition to the digital marketing advice we are also providing our listeners with sound business growth activities that are necessary for today's business environment.

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Why Your Law Practice Isn’t Growing
Aug 31 2022
Why Your Law Practice Isn’t Growing
If you are gaining more frustrations instead of clients, it’s time to take a hard look at why your law firm isn’t growing. Some of the top reasons are:> Outdated marketing strategies that rely on expensive tactics like print, radio, direct mail, and television ads> A website that isn’t optimized for the way people search or for how they use online content> Marketing budgets that don’t include a well-rounded digital marketing campaignChanges you can make include:> Develop a lead generation campaign that focuses on creating conversions> Improve SEO to help your firm appear in organic searches> Create a content marketing plan positioning you as the authority in your space> Participate in multi-channel marketing strategiesGet all the help you need to develop a strong, well-rounded digital marketing campaign that generates leads and conversions! Using innovative technologies, we can narrow in and reach your target audience.  Explore how we can help you meet your lead generation goals.  Visit Info:If you want to get a hold of us, or you would like to be a guest on our show simply click here: there a topic you would like us to cover? Send an email to info@lbmsllc.com or simply call 888-416-7752Want a free evaluation of your digital marketing presence? Simply click here: we’ll send you a free snapshot report to get started.For a copy of my book, 7 Steps to Recession-Proofing Your Business, click this link: With Us On Social Media:Facebook: With Frank Directly on LinkedIn:
Top Reasons Why Your Law Firm Should Care About Display Ads
Aug 17 2022
Top Reasons Why Your Law Firm Should Care About Display Ads
To get the most out of a digital marketing campaign, it’s a good idea to make display ads a part of your overall strategy. What are display ads?Display ads appear on third-party websites and use a combination of graphics, text, images, video, and animation to grab the attention of a specified target market. The ads also link to a website or landing page where the user can engage and learn more about a product or service.Why They Work:There are many layers to a display ad that make them effective for attracting your ideal audience. They:> Are extremely targeted - appearing in front of the right audience at the right time> Block the competition by showcasing your firm during a search> Retarget interested searchers on other websites, social media feeds, and search engines> Build trust and authority> Create brand recognitionWe bring our clients results!  Learn how you can consistently see increased traffic, enhanced brand loyalty, and new, qualified leads.  Visit  General Info:If you want to get a hold of us, or you would like to be a guest on our show simply click here: there a topic you would like us to cover? Send an email to info@lbmsllc.com or simply call 888-416-7752Want a free evaluation of your digital marketing presence? Simply click here: we’ll send you a free snapshot report to get started.For a copy of my book, 7 Steps to Recession-Proofing Your Business, click this link: With Us On Social Media:Facebook: With Frank Directly on LinkedIn:
3 Marketing Mistakes Your Law Firm is Making & How to Fix Them
Jul 27 2022
3 Marketing Mistakes Your Law Firm is Making & How to Fix Them
Whether you run a big firm or work as a single practitioner, developing a solid marketing plan is critical to your success. Even established firms need assistance attracting and converting their target audience. Many fail to adopt the most successful marketing methods and make errors repelling potential clients and stifling growth like:1️⃣Not Using PPC AdsPPC ads are a successful strategy used to acquire leads. It works by building brand recognition and producing leads nearly immediately after they are presented. For best results, use a strategy that combines both PPC & SEO.2️⃣Your Marketing Focus Is Too Broad Or NarrowA focus too wide or too restricted might jeopardize marketing objectives. Start with a broad focus and use demographic analytics to gradually restrict your target audience to determine which techniques work for attracting and converting leads.3️⃣You Ignore Performance MetricsMaking random website modifications and hoping for increased targeted traffic won’t help you gain leads & conversions. Instead, use & monitor KPIs to eliminate weak areas in your strategy and improve those with traction.Let us help you gain exposure, traffic, leads, and conversions. Visit  General Info:If you want to get a hold of us, or you would like to be a guest on our show simply click here: there a topic you would like us to cover? Send an email to info@lbmsllc.com or simply call 888-416-7752Want a free evaluation of your digital marketing presence? Simply click here: we’ll send you a free snapshot report to get started.For a copy of my book, 7 Steps to Recession-Proofing Your Business, click this link: With Us On Social Media:Facebook: With Frank Directly on LinkedIn:
LinkedIn Features You Must Know About in 2022
Jul 20 2022
LinkedIn Features You Must Know About in 2022
The roots of Seeds Digital run deep and began with Secretary Central, which was launched in July 2012. The rebrand to Seeds Digital in the spring of 2022 was purposeful. The evolution from Secretary Central to Seeds Digital demonstrates how our business has grown from a virtual assistant partner and blossomed into a full-service digital marketing agency based in Edison, New Jersey. With your business marketing and growth being the primary goal of Seeds Digital, it’s only appropriate that we are based in the garden state and launched our rebrand during the spring; a time for fresh beginnings and the germination of new life. It’s all a terrific metaphor for what Seeds Digital will do for your business!At Seeds Digital, our experienced marketing professionals partner with business owners and leaders like you to achieve your business goals for expansion. We identify your target market, analyze your company’s online presence, and build a superior marketing strategy to nurture and grow your business online and beyond. When we are working for you, YOU are our only client!Connect with Jennifer on LinkedIn: out her website: Info:If you want to get a hold of us, or you would like to be a guest on our show simply click here: there a topic you would like us to cover? Send an email to info@lbmsllc.com or simply call 888-416-7752Want a free evaluation of your digital marketing presence? Simply click here: we’ll send you a free snapshot report to get started.For a copy of my book, 7 Steps to Recession-Proofing Your Business, click this link: With Us On Social Media:Facebook: With Frank Directly on LinkedIn:
How the Design of your Office can Elevate your Success
Jul 13 2022
How the Design of your Office can Elevate your Success
Carolyn Boldt is personally passionate about holistic health and wellness, and an outspoken advocate that the environment of your space impacts your success.With over 40 years of experience in the commercial interior industry, she holds a BS in Interior Architectural Design from the University of Texas at Austin, is NCIDQ Certified, a Registered Designer, a LEED AP, and a Professional Member of IIDA/International Interior Design Association.In 2004, she and her husband, Scott, co-founded CrossFields as a design-build firm in Atlanta. In 2011 they changed their focus to expanding the impact of holistic health by elevating the public’s image of alternative medicine through virtually creating outstanding healing environments nationwide.Carolyn loves to spend her time with her 8 wonderful grandchildren, involvement in church and community activities, traveling, and boating on the lake with her husband.Connect with Carolyn:Carolyn's gift: Media Info:If you want to get a hold of us, or you would like to be a guest on our show simply click here: there a topic you would like us to cover? Send an email to info@lbmsllc.com or simply call 888-416-7752Want a free evaluation of your digital marketing presence? Simply click here: we’ll send you a free snapshot report to get started.For a copy of my book, 7 Steps to Recession-Proofing Your Business, click this link: With Us On Social Media:Facebook: With Frank Directly on LinkedIn:
Do you know where your Cyber Liability leaks are in your business?
Jun 8 2022
Do you know where your Cyber Liability leaks are in your business?
Ryan Barrett is CEO of ORAM Corporate Advisors and has been with the company for over 15 years. As a longtime cybersecurity specialist with deep knowledge of financial compliance, Barrett has seen technologies evolve into one of the most critical components to ensure a reliable and scalable operation. He has worked in many different facets of IT – from non-financial institutions to legal and education, to name a few. With his years of expertise in project development, network design, domain migration and upgrades, email, security, and storage area networks, he has a vast understanding of complex business procedures and corporate infrastructure to meet the needs of ORAM’s customers. In 2020, ORAM Corporate Advisors was named one of the “Best Cybersecurity Companies” by Massachusetts Lawyers Weekly.ORAM primarily works with businesses in the financial, medical, legal, nonprofit, and more recently, education industries. He and his team provide strategic consulting for each business. Before his work with ORAM Corporate Advisors, Barrett was Vice President of Network Services with Essex Investment Management Co, LLC. While there, he designed and implemented a co-location in Chicago and an integrated business continuance data center. In addition to those experiences, Barrett was a Consultant at Everynetwork Incorporated and the Chief Information Technology Officer at Jackson Construction.An emerging thought leader in both technology and cybersecurity, he has been included in many respected media outlets including Forbes, TechTarget, Information Week, and Business News Daily.Barrett holds a B.S. in computer engineering from the Wentworth Institute of Technology and resides in the Metro West region of Boston with his wife and kids.Connect with Ryan:LinkedIn: Info:If you want to get a hold of us, or you would like to be a guest on our show simply click here: there a topic you would like us to cover? Send an email to info@lbmsllc.com or simply call 888-416-7752Want a free evaluation of your digital marketing presence? Simply click here: we’ll send you a free snapshot report to get started.For a copy of my book, 7 Steps to Recession-Proofing Your Business, click this link: With Us On Social Media:Facebook: With Frank Directly on LinkedIn:
Using Personal Branding to Grow Your Business
May 25 2022
Using Personal Branding to Grow Your Business
Brian Loebig is the founder of Loebig Ink, LLC and an award-winning technology blog, TheInkBlog.net. Brian has over 15 years of experience working as a practitioner and administrator in the small business, non-profit, human service, and technology fields with a special emphasis on SEO, web design, and social media.Brian has developed and helped implement Internet marketing strategies for the National Council for Traditional Arts, the National Alliance for Performance Excellence, Volvo of Central Virginia, The American Red Cross of Central Virginia, Fixation Marketing, Business Networking International, the Bethesda Blues & Jazz Supper Club and many more.Brian serves as a Regional Director Consultant AND Launch Director for Business Networking International (BNI) of Central Maryland. He also serves on the International Board of Advisors for BNI which helps set policy and provides global feedback for BNI initiatives.Brian's Website: with Brian on Social: Info:If you want to get a hold of us, or you would like to be a guest on our show simply click here: there a topic you would like us to cover? Send an email to info@lbmsllc.com or simply call 888-416-7752Want a free evaluation of your digital marketing presence? Simply click here: we’ll send you a free snapshot report to get started.For a copy of my book, 7 Steps to Recession-Proofing Your Business, click this link: With Us On Social Media:Facebook: With Frank Directly on LinkedIn:
The Secret To Becoming A Lead Generation Machine
May 18 2022
The Secret To Becoming A Lead Generation Machine
Whether you are a business coach, lawyer, or med-spa the health and growth of your business depend on lead generation and customer acquisition.  The most effective way to generate leads for your business is to get in front of the right people, in the right place, and at the right time.  The Secret…You must become “omnipresent” through a multichannel marketing strategy that includes: Display ads including Facebook, Instagram, Google, YouTube, and LinkedInRetargetingContent marketingSocial media marketingLocal search engine optimization (SEO)Although this is ultra important... There's one other element super important to your lead generation efforts as well.Fact:  According to an Adobe survey, over 40% of customers will abandon your website if the content is visually unattractive.That’s a pretty BIG reason why it’s imperative for you to make sure your website is visually appealing.  Here are 3 specific things about your website that will impact lead generation:1.  First Impressions. It takes just a few seconds for visitors to make a judgment about your business, the quality, and the service they will receive based on how visually appealing your website is.2.  Design Features & SEO.  Certain site design features can have an impact on SEO. In order for search engine spiders to crawl your site effectively, your design elements and code must be SEO-friendly.3.  Audience Trust.  People don't trust websites that aren't well-designed especially if it includes outdated information, broken links, antiquated elements, and poor navigation. Set your business up for lead generation success... Listen to this episode and get informed about what is working now.General Info:If you want to get a hold of us, or you would like to be a guest on our show simply click here: there a topic you would like us to cover? Send an email to info@lbmsllc.com or simply call 888-416-7752Want a free evaluation of your digital marketing presence? Simply click here: we’ll send you a free snapshot report to get started.For a copy of my book, 7 Steps to Recession-Proofing Your Business, click this link: With Us On Social Media:Facebook: With Frank Directly on LinkedIn: