In another episode of our Beyond The Logo content series with The Jayne Agency, Brooke Foley discusses promise keepers and the power of brand positioning. She’s joined by Pam Isom, founder of ICE Safety Solutions, and they’re going to talk more about the impact their businesses have on the communities and world around them based on promise and impact.

As part of our Beyond The Logo content series with The Jayne Agency, Brooke Foley interviews Jade Melvin. Jade served the National Minority Supplier Development Council (NMSDC) organization for over 12 years in various positions and is now the associate director of Inclusive Global Innovation at Babson College. Jade shares her perspective on all sides of the buy/sell, and how she sees that affecting so many promises through the coming year, and how diversity both visible and invisible feeds into that.

Whether in the workplace or the supply chain, inclusion and diversity are focused, hot-button issues for the majority of corporations. And as the national culture shifts, we aim to discuss some of those issues on this podcast. In this episode, Tanya Isley, publisher of MBE magazine and Brian Martin, the founder of BriStar Collective and a member of the Human Rights Campaign’s National Board of Governors as well as the HRC’s Diversity, Equity, and Inclusion Liaison for the Las Vegas community, discuss what to continue to expect on the Diversity Discourse journey.

In this episode, Jacqueline Hayes, MBA, PCM®, principal and chief marketing strategist of Crayons & Marketers, discusses essential content marketing tips for business of all sizes and with all budgets. She also tells us about a tool her company produces to ensure your business website is ADA accessible. And she provides insight into her firm’s Diversity & Inclusion Marketing Assessment, an enterprise-level self-assessment tool designed to help organizations identify opportunities for increasing inclusion of and engagement with diverse audiences. Crayons & Marketers is a full-service marketing agency in Nashville that helps companies, nonprofits, and government agencies attract and engage audiences through culturally sensitive content marketing. Jacqui was also a 2019 MBE magazine WBE Who Rocks!

William Randall is the owner and chief executive officer of Boateng Logistics. He is also a logistics expert and international business executive with a proven history of identifying innovative “outside-the-box” approaches. William has built a company that focuses on providing transportation and logistics to its customers across the globe. Recently, MBE magazine spoke with him about entrepreneurship and his commitment to helping other MBEs build and scale their businesses, but also his ventures in providing educational opportunities to children who otherwise would not have them.

As entrepreneurs approach retirement, they have important choices to make about the future of their businesses—such as whether to sell, close a business down, or pass it on to a family member.  But for the founders of minority and women-owned business enterprises (MWBEs), this succession planning takes on a deeper significance. Owners might want their business to maintain minority or female ownership, or to continue serving a community that has always supported them. Parents might view their business as a family legacy that can generate wealth for generations to come.   Monty Bruell, a partner at business consulting firm Oaklyn Consulting, has more than 25 years’ experience as an entrepreneur, business consultant and investment advisor. In this episode, Monty discusses why legacy and succession planning are especially important for MWBEs.

Guests: Heather Cox and Liz Whitehead, Diversity Masterminds. They’ll discuss their joint venture  Diversity Masterminds, an 8-part  series designed to help minority and women business owners strategically leverage their national diversity certification.

Guest: Heather Cox, Certify My Company. Governments and corporations throughout the U.S. often set aside a certain percentage of their contract budgets for minority- and women-owned businesses. However, there’s often a requirement that these businesses be certified as minority and/or women-owned. Heather Cox, the co-founder and president of Certify My Company, discusses what certification is, the process to get certified and the advantages and benefits of certification.

Guests: Sidney and Saundra Curry, BC Holdings. They have created an online comprehensive financial learning management system that has more than 230 mini-lessons in topics such as wealth management planning, goal setting, and investment education. Today, we speak with them on empowering people to build, manage, maintain and grow their individual bottom lines.

Guest: Ingrid Watkins, IW Consulting. There are very few people who understand all of the various perspectives and nuances of supplier diversity more than Ingrid Watkins, the principal and chief diversity strategist at IW Consulting Group, an Atlanta-based consulting firm, specializing in corporate diversity program solutions to some of the country’s top corporations. Before launching her own firm, Ingrid spent more than 15 years of her corporate career advocating for the utilization of minority owned businesses in contract opportunities at The Coca-Cola Company. Join us as we discuss some of the challenges corporations face in creating supplier diversity programs that move the needle beyond meeting spend goals as well as what they can do to developing long-term partnerships with diverse businesses.

Whether in the workplace or the supply chain, inclusion and diversity are focused, hot-button issues for the majority of corporations. And as the national culture shifts, we aim to discuss some of those issues on this podcast. In our inaugural episode, Tanya Isley, publisher of MBE Magazine, and Brian Martin, the founder of BriStar Collective and a member of the Human Rights Campaign’s National Board of Governors as well as the HRC’s Diversity, Equity, and Inclusion Liaison for the Las Vegas community, discuss what to expect on the diversity discourse journey.