#25 Client churn and how to factor it into your pipeline with Charlotte Sheridan

The Freelance Ads Club Podcast

Feb 24 2023 • 38 mins

One day you're at capacity, the next day, 3 of your clients give notice on the same day and you're suddenly in panic mode about replacing them.

In today's episode, Charlotte Sheridan, Founder, The Small Biz Expert,  shares why client churn is inevitable and why instead of burying our heads in the sand and being in denial that client relationships will come to an end, forecasting how long they may stay and keeping a constant pipeline to stay fully booked.

Freelancer feast and famine periods are common.  Break this cycle after listening to Charlotte share her experience and how she overcomes this within her own business.

To contact Charlotte:


Keen to join the The Freelance Ads Club Membership? Join our waitlist here.

To join, you MUST have training in ads management - whether you work in-house for a brand or agency or are already freelancing. Whilst we are always sharing knowledge in the group, this is not for beginners looking for a career change or to make a quick buck.

We have two free resources to help you in your freelance ads journey:

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  • The Freelance Ads Club Offers Matrix™ - get inspired here.

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