PODCAST EPISODE

How You Communicate with Employees Is a Key Factor In Your Success

Copper State of Mind: public relations, media, and marketing in Arizona

Dec 7 2021 • 26 mins


How does your organization define success? Better than average profits? Support of local nonprofits? Great customer feedback? The best way to achieve any of these or other ways you measure success is to ensure your employees are as committed to the success of your organization as you and the other leaders are. No one will be as strong of a brand advocate as the people that work for you. So how do you cultivate that? Since employees play a critical role in an organization’s success, effective internal communication is key. It is extremely important to measure your communication effectiveness and especially the link between communication initiatives and business results. Read Abbie Fink's blog post for this episode: https://hmapr.com/how-your-employees-lead-to-your-success/ ("How Your Employees Lead to Your Success") If you enjoyed this episode, please follow the Copper State of Mind podcast in your favorite app. We publish a new episode every other Tuesday. Just pick your preferred podcast player from this link and follow the show: https://www.copperstateofmind.show/listen (https://www.copperstateofmind.show/listen) Additional Resources https://hmapr.com/effective-employee-communications-possible/ ("Is Effective Employee Communications Possible?") by Alison Bailin https://hmapr.com/employees-as-brand-ambassadors/ ("Employees as Brand Ambassadors") by Abbie Fink Copper State of Mind is a project of https://hmapr.com/ (HMA Public Relations), a full-service public relations and marketing communications firm in Phoenix. The show is recorded and produced in the studio of https://phx.fm/ (PHX.fm), the leading independent B2B podcast network in Arizona.

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