Living Sustainably Is Easier and More Powerful than Ever; with Allan Whatmore

6 Star Business

Aug 2 2022 • 58 mins

In this episode I met with Allan Whatmore, the founder of a sustainable goods online store in Australia, and new first-time father.  We dove deep into the simplicity and responsibility of our actions in everyday life and how we can live better lives that impact the world positively.

Everything Allan does is with intent, purpose and kindness. He lives and breathes the truism that we are always evolving and it’s our responsibility to pass that onto the next generation.

Here’s a summary of what we discussed:

07:50 - Allan’s background and the start of Banjula

10:53 - the different types of brands they sell

15:51 - understanding our impact on others

24:44 - the value of getting the feedback

37:50 - how businesses can become more sustainable

46:00 - how education plays a role

49:07 - the need for businesses to become community minded

and much more…


Here’s some information about our guest:

Allan Whatmore

Founder of - Australia's Online Marketplace for Sustainable Goods

I enjoy:

• Learning a new set of skills

• Solving problems that create measurable positive and social impact

• Facilitating and participating in constructive and thought driven conversations

• Connecting and building meaningful and sustainable relationships

• Doing something that benefits the next generation and being able to share that with my family and friends.

What Are You Famous For?

Being open to feedback and discussion around new ideas on how to be better for my customers/ team.

Something Interesting About You

Newborn father of our 7 week old daughter Evie Rose Whatmore.







Here’s some information about my co-host:

Endre Hoffmann

Founder & CEO, the Doctor of Self Worth

Your host,


Check out our previous episode here.

The purpose of the 6 Star Business is to help businesses find more meaning, purpose and profits in their endeavours. We seek to 'do it differently' and encourage everyone to rise above the status quo to do what it takes to be different: with meaning, purpose and intention. With those key ingredients, you'll be on your way to 6 Stars faster than you realise!

If you'd like to get in touch please contact us at