PODCAST

The Catalysts Podcast

Progressive

The Catalysts Podcast focuses on the key benefits of corporates and startups working together and how these partnerships can become a catalyst for change for the future.
Jim Kite (Founder of Tech Pilot Ltd and former Global Head of NextTechNow and Global Partnerships at Publicis Media) 'The sometimes misunderstood and under-appreciated role of the agency'.
Host: Ken Valledy (Partner/Co-founder at Progressive)Progressive helps organisations unlock and commercialise new growth opportunities more rapidly than their competition and more effectively than traditional innovation programmes.The Catalysts Podcast focuses on the key benefits of corporates and startups working together and how these partnerships can become a catalyst for change for the future. In each episode we will discuss a key topic area behind these partnerships with either a startup or a senior corporate stakeholder.In today’s episode, we look into a subject that has been long overdue on this podcast and that is the role of the Agency in helping to bring corporates and start-ups together. At one time and in some circles, the agency was known (along with corporates and start-ups) as the 3rd leg of the stall, an invaluable player in delivering successful corporate/startup partnerships. However, this role has struggled to define itself over the years, with the role of many agencies now being sometimes misunderstood, sometimes mis-under-appreciated and sometimes not even considered. So what is the role of the agency, what unique skills can they bring to the table and what needs to be done to bring the agency back into the discussion?To help me in this quest, I am really pleased to have as our guest Jim Kite, former Global Head of NextTechNow and Global Partnerships at Publicis Media and now founder of Tech Pilot Limited, a company that helps agencies and corporates on how to commercially position early stage innovation, from initial tests to long term relationships. Jim's contact details:Email:  jim@thetechpilot.netLinkedIn: https://www.linkedin.com/in/jim-kite-0672a12/To find out more about Progressive, please contact us on:Email: Ken@thisisprogressive.comWebsite:  https://www.thisisprogressive.comLinkedIn: https://www.linkedin.com/company/18066213/admin/Twitter: https://twitter.com/Progressive_HQ
Nov 17 2021
38 mins
Veronique Merriam Barbosa (Co-Founder at Flux) The Pros and Cons of Corporate Accelerator Programmes and why they aren't the right solution for everyone.
Host: Ken Valledy (Partner/Co-founder at Progressive)Progressive helps organisations unlock and commercialise new growth opportunities more rapidly than their competition and more effectively than traditional innovation programmes.The Catalysts Podcast focuses on the key benefits of corporates and startups working together and how these partnerships can become a catalyst for change for the future. In each episode we will discuss a key topic area behind these partnerships with either a startup or a senior corporate stakeholder.In today’s episode, I want to address the area of Corporate Accelerators, where a large corporation creates it’s own Accelerator Programme, usually with the support of an established Accelerator Partner.. Are they worthwhile? Is this the best platform to create a successful corporate / start-up partnership? What should you look for as a start-up if you want to join one? What should you look for as a Corporate if you want to create one? To help me in this quest, I am really pleased to have as our guest Veronique Merriam Barbosa. Co-Founder at Flux , an award winning startup technology that enables itemised digital receipts to be delivered straight to your banking app.  We discuss many subjects inc Veronique's experiences at the Barclays RISE Accelerator, what makes a good and bad Corporate Accelerator Programme and why Corporate Accelerators aren't the right option for everyone.Veronique's contact details:Website: https://www.tryflux.com/LinkedIn: https://www.linkedin.com/in/veronique-merriam-barbosa-43219b27/To find out more about Progressive, please contact us on:Email: Ken@thisisprogressive.comWebsite:  https://www.thisisprogressive.comLinkedIn: https://www.linkedin.com/company/18066213/admin/Twitter: https://twitter.com/Progressive_HQ
Nov 1 2021
29 mins
Amy French (Director: Level39) "Inside the workings of a dedicated start-up/corporate tech community'
Host: Ken Valledy (Partner/Co-founder at Progressive)Progressive helps organisations unlock and commercialise new growth opportunities more rapidly than their competition and more effectively than traditional innovation programmes.The Catalysts Podcast focuses on the key benefits of corporates and startups working together and how these partnerships can become a catalyst for change for the future. In each episode we will discuss a key topic area behind these partnerships with either a startup or a senior corporate stakeholder.In today’s episode, I look into the area of dedicated ‘tech communities', where start-ups and corporates are based together for an ongoing indefinite period’. Are these communities a better option towards building start-up/corporate partnership vs the traditional accelerator or corporate accelerator programmes or are they an expensive PR façade with no real tangible output at the end?    To help me on this subject, I am really pleased to have as our guest Amy French (Director: Level39, London), the world's most connected community for finance, cybersecurity, retail and smart-city technology businesses).  We discuss many subjects inc ''how best to manage the expectation of both the corporates and start-ups involved in these communities' and 'what is the secret ingredient behind successful start-up/corporate partnerships'Amy's contact details:Twitter : https://twitter.com/French04ALinkedIn: https://www.linkedin.com/in/amy-french-26157339/To find out more about Progressive, please contact us on:Email: Ken@thisisprogressive.comWebsite:  https://www.thisisprogressive.comLinkedIn: https://www.linkedin.com/company/18066213/admin/Twitter: https://twitter.com/Progressive_HQ
Oct 18 2021
23 mins
Elvin Turner (Bestselling corporate Innovation author and advisor). How Corporate Culture can help and hinder large corporations looking to Innovate and the crucial role that start-ups can play on this journey.
Host: Ken Valledy (Partner/Co-founder at Progressive)Progressive helps organisations unlock and commercialise new growth opportunities more rapidly than their competition and more effectively than traditional innovation programmes.The Catalysts Podcast focuses on the key benefits of corporates and startups working together and how these partnerships can become a catalyst for change for the future. In each episode we will discuss a key topic area behind these partnerships with either a startup or a senior corporate stakeholder.In today’s episode, I want to focus on the whole area of corporate culture and how it can help and hinder large corporations who are looking to deliver a successful Innovation strategy. To help me in today’s episode, I am really pleased to have as my guest Elvin Turner who is a Bestselling corporate innovation author and advisor. His recent book ‘Be less Zombie’ has been described by Simon Collins, Senior Vice President, Mastercard as…. “A must-read for anyone - in any business sector, at any career level - who is passionate about the serious business of innovation. A practical guide to curating a culture of innovation and navigating against the headwinds of organisational status quo.” Elvin and I discuss many topics, including, what are the tell tale signs that corporate culture isn't right for Innovation in an organisation?  Why working with start-ups is crucial to making a corporation more Innovation focussed? What is the key first step that a corporation should take towards creating and sustaining an innovative culture and subsequently, becoming less Zombie like?Elvin's contact details:Twitter : https://twitter.com/elvinturner LinkedIn: https://www.linkedin.com/in/elvint/To find out more about Progressive, please contact us on:Email: Ken@thisisprogressive.comWebsite:  https://www.thisisprogressive.comLinkedIn: https://www.linkedin.com/company/18066213/admin/Twitter: https://twitter.com/Progressive_HQ
Oct 4 2021
32 mins
Naomi Timperley (Growth and Innovation Consultant at GSI and Co-founder of Tech North Advocates). Why you need to focus on your 'Value Proposition' before you start to talk to corporates.
Host: Ken Valledy (Partner/Co-founder at Progressive)Progressive helps organisations unlock and commercialise new growth opportunities more rapidly than their competition and more effectively than traditional innovation programmes.The Catalysts Podcast focuses on the key benefits of corporates and startups working together and how these partnerships can become a catalyst for change for the future. In each episode we will discuss a key topic area behind these partnerships with either a startup or a senior corporate stakeholder.In today’s episode, I want to focus on an area that is crucial towards a successful corporate /startup partnership and that is the importance (for a startup) to identify and be very clear on their value proposition. Lots of great opportunities are lost between a startup and a corporate because from the first initial meeting, the start-up isn’t clear in defining the value that they can bring to the table. To help me in this quest, I am really pleased to have as my guest Naomi Timperley who is a Growth and Innovation Consultant with GSI and Co founder of Tech North Advocates. We cover many questions, including Why the Value proposition is so crucial and why it can be very difficult to articulate. The pitfalls of not nailing your Value proposition and   the role that corporates can play when assessing a startups proposition and Roadmap vision.Naomi's contact details:Twitter :  https://twitter.com/naomitimperley LinkedIn: https://www.linkedin.com/in/naomitimperley To find out more about Progressive, please contact us on:Email: Ken@thisisprogressive.comWebsite:  https://www.thisisprogressive.comLinkedIn: https://www.linkedin.com/company/18066213/admin/Twitter: https://twitter.com/Progressive_HQ
Sep 20 2021
34 mins
James Edwards (Digital Innovation Lead EMEA at Kimberly-Clark) Are Free Trials good or bad? The question that never seems to go away.
Host: Ken Valledy (Partner/Co-founder at Progressive)Progressive helps organisations unlock and commercialise new growth opportunities more rapidly than their competition and more effectively than traditional innovation programmes.The Catalysts Podcast focuses on the key benefits of corporates and startups working together and how these partnerships can become a catalyst for change for the future. In each episode we will discuss a key topic area behind these partnerships with either a startup or a senior corporate stakeholder.In today’s episode, I want to address the topic of Free Trials, are they a viable option to quickly ‘open the door’ and kick off a partnership with a corporate client or are they a recipe for failure leading to lack of commitment from a corporate who has no ‘skin in the game’  To help me in today’s episode, I am really pleased to have as my guest James Edwards (Digital Innovation Lead EMEA at Kimberly-Clark).  We cover many questions including, what are the advantages and disadvantages of offering a free trial? Are they just an easy way of avoiding getting into a price negotiation? Shouldn't  large corporations just pay startups for their services anyway?James' contact details:James: https://www.linkedin.com/in/jim-edwards/To find out more about Progressive, please contact us on:Email: Ken@thisisprogressive.comWebsite:  https://www.thisisprogressive.comLinkedIn: https://www.linkedin.com/company/18066213/admin/Twitter: https://twitter.com/Progressive_HQ
Aug 31 2021
37 mins
Monica Penagos (Senior Brand Director, Global Brand Building Innovation, P&G ) and Tash Busby (Senior Brand Director – Brand Strategy & Communications, P&G). 'Inside the workings of a Corporate Accelerator Programme'
Host: Ken Valledy (Partner/Co-founder at Progressive)Progressive helps organisations unlock and commercialise new growth opportunities more rapidly than their competition and more effectively than traditional innovation programmes.The Catalysts Podcast focuses on the key benefits of corporates and startups working together and how these partnerships can become a catalyst for change for the future. In each episode we will discuss a key topic area behind these partnerships with either a startup or a senior corporate stakeholder.In today’s episode, I want to address the topic of Accelerators, with a special focus on Corporate Accelerator Programmes, looking into many areas, including; how they work, what do they deliver (for both corporates and start-ups) and how do they successfully manage the contrasting cultures that are involved etc  To help me in today’s episode, I am really pleased to have as my guests Monica Penagos (Senior Brand Director, Global Brand Building Innovation) and Tash Busby (Senior Brand Director – Brand Strategy & Communication) from Procter and Gamble. Both Tash and Monica are the driving forces behind the renowned Procter and Gamble Signal Accelerator Programme. In the episode, we discuss many key questions, including; what is the key criteria when it comes to selecting startups for a Corporate Accelerator Programme, what are the key tips and learnings to help startups deliver more successful partnerships with corporate clients and what are the key benefits (both commercially and culturally) that coprorates gain from working with startup companies?Monica and Tash's contact details:Monica: https://www.linkedin.com/in/penagosmonica/Tash: https://www.linkedin.com/in/tash-busby-5428a34/To find out more about Progressive, please contact us on:Email: Ken@thisisprogressive.comWebsite:  https://www.thisisprogressive.comLinkedIn: https://www.linkedin.com/company/18066213/admin/Twitter: https://twitter.com/Progressive_HQ
Aug 16 2021
34 mins
Andrew Backs (Founder / Chief Innovation Strategist at Pilot44). The changing face of the Corporate/Startup Partnership and the '3rd Wave' that is on the horizon.
Host: Ken Valledy (Partner/Co-founder at Progressive)Progressive helps organisations unlock and commercialise new growth opportunities more rapidly than their competition and more effectively than traditional innovation programmes.The Catalysts Podcast focuses on the key benefits of corporates and startups working together and how these partnerships can become a catalyst for change for the future. In each episode we will discuss a key topic area behind these partnerships with either a startup or a senior corporate stakeholder.In today’s episode, I want to address one of the big ‘elephants in the room’ within large corporations and that is how to make Innovation work (with start-ups). Within large corporations, Innovation seems to open up a ‘Pandora’s Box’ of questions - what does Innovation mean, who is responsible, what can it deliver, what can’t it deliver, what are the key factors to be considered etc and the questions go on. So what does successful Innovation look like in some of the world’s leading corporations? To help me in this quest, I am really pleased to have as our guest Andrew Backs, Founder and Chief Innovation Strategist at Pilot44, a SF based company that revolutionizes the way big companies (like P&G, Nestle and Sanofi to name but a few) innovate and grow.  Andrew and I discuss many areas, including the many 'waves' of corporate innovation and what the '3rd Wave' could look like in a few years time.Andrew's contact details:Email: andrew@pilot44.comWebsite: https://www.pilot44.com/LinkedIn page: https://www.linkedin.com/in/andrewbacks/To find out more about Progressive, please contact us on:Email: Ken@thisisprogressive.comWebsite:  https://www.thisisprogressive.comLinkedIn: https://www.linkedin.com/company/18066213/admin/Twitter: https://twitter.com/Progressive_HQ
Aug 2 2021
33 mins
Dan Glazer (London Office Managing Partner at Wilson Sonsini). 'Mind the Culture Gap'. Key cultural aspects that need to be considered if you want to expand your  business to the USA..
Host: Ken Valledy (Partner/Co-founder at Progressive)Progressive helps organisations unlock and commercialise new growth opportunities more rapidly than their competition and more effectively than traditional innovation programmes.The Catalysts Podcast focuses on the key benefits of corporates and startups working together and how these partnerships can become a catalyst for change for the future. In each episode we will discuss a key topic area behind these partnerships with either a startup or a senior corporate stakeholder.In today’s episode, we address the area of international expansion, with a special focus on expansion to the US. There are already numerous podcasts out there that focus on the financial side of expansion, but this episode focuses  on the not so ‘discussed’ area of the culture aspects that have to considered when looking to move into other markets. To help me in this quest, I am really pleased to have as our guest Dan Glazer, who is London Office Managing Partner at Wilson Sonsini, the premier provider of legal services to European companies who want to expand their business to the US.  We discuss many subjects including; the differing corporate cultures across America, how America has a different view of the working week and key considerations when pitching for new business in America.Dan's contact details:Website: https://www.wsgr.com/en/LinkedIn page: https://www.linkedin.com/in/danielcglazer/#To find out more about Progressive, please contact us on:Email: Ken@thisisprogressive.comWebsite:  https://www.thisisprogressive.comLinkedIn: https://www.linkedin.com/company/18066213/admin/Twitter: https://twitter.com/Progressive_HQ
Jul 19 2021
39 mins
BONUS EPISODE: Tom Eisenmann (Professor of Entrepreneurship at Harvard Business School). Why start-ups fail
Host: Ken Valledy (Partner/Co-founder at Progressive)Progressive helps organisations unlock and commercialise new growth opportunities more rapidly than their competition and more effectively than traditional innovation programmes.The Catalysts Podcast focuses on the key benefits of corporates and startups working together and how these partnerships can become a catalyst for change for the future. In each episode we will discuss a key topic area behind these partnerships with either a startup or a senior corporate stakeholder.In today's episode, we talk to Tom Eisenmann, Professor of Entrepreneurship at Harvard Business School. Over the past 23 years Tom has helped launch thousands of startups. An astonishing 13 of these have reached unicorn status. For a decade he has also explored the question of why startups fail and has now launched a great new book called The Fail-Safe Startup, which explains how as a founder, you can succeed against the odds. We discuss many topics in the interview, including the 6 main  reasons behind early-stage and late-stage startup failures and how it is possible to analyse the failure of others to ensure your own success. A must read.Tom's contact details:LinkedIn page: https://www.linkedin.com/in/teisenmann/Tom's Book details:Amazon (UK) https://www.amazon.co.uk/Fail-Safe-Startup-Tom-Eisenmann/dp/0241420172/ref=sr_1_2?crid=LO6F0TJOZ0S7&dchild=1&keywords=tom+eisenmann&qid=1625217383&s=books&sprefix=tom+einsenmann%2Caps%2C197&sr=1-2Amazon (US): https://www.amazon.com/Why-Startups-Fail-Roadmap-Entrepreneurial/dp/0593137027/ref=sr_1_1?dchild=1&keywords=tom+eisenmann&qid=1625218645&sr=8-1To find out more about Progressive, please contact us on:Email: Ken@thisisprogressive.comWebsite:  https://www.thisisprogressive.comLinkedIn: https://www.linkedin.com/company/18066213/admin/Twitter: https://twitter.com/Progressive_HQ
Jul 5 2021
40 mins
Elise Jackson (CEO This is Unicorn): The importance of creating a good brief and why a good brief  leads to a successful corporate / start-up partnership.
Jun 21 2021
31 mins
Tina Fegent (Global Procurement Consultant). The crucial and sometimes misunderstood role of Procurement.
Host: Ken Valledy (Partner/Co-founder at Progressive)Progressive helps organisations unlock and commercialise new growth opportunities more rapidly than their competition and more effectively than traditional innovation programmes.The Catalysts Podcast focuses on the key benefits of corporates and startups working together and how these partnerships can become a catalyst for change for the future. In each episode we will discuss a key topic area behind these partnerships with either a startup or a senior corporate stakeholder.Today's focus area is the 'Role of Procurement' and the pivotal role that it can play in ensuring that the partnership between a start-up and corporate works to it's full potential. Our guest is Tina Fegent, who is a global leader in Marketing Consultancy Procurement and whose clients include Adidas, Age UK, BBC TV Licensing, British Land, Debenhams, Deliveroo, DFS, Dreams, KPMG, Moneysupermarket.com, RNLI, SSE, Selfridges, Vodafone, Yopa, William Hill and John Lewis and Waitrose. In today's show we discuss many areas including, 'Is Procurement misunderstood, does it get a bad rap?' 'What is Procurement's true purpose, why is it important?' and 'What can large Procurement department's do differently when it comes to working with start-ups?' Tina's contact details:Email address: tf@tinafegent.comLinkedIn page: https://www.linkedin.com/in/tina-fegent-fcips-2103573/To find out more about Progressive, please contact us on:Email: Ken@thisisprogressive.comWebsite:  https://www.thisisprogressive.comLinkedIn: https://www.linkedin.com/company/18066213/admin/Twitter: https://twitter.com/Progressive_HQ
Jun 7 2021
24 mins
Karoline Gross: Founder (Smartzer). 'The importance of acquiring internal corporate advocates and how less corporates are now developing new tech internally'
The Catalysts Podcast focuses on the key benefits of corporates and startups working together and how these partnerships can become a catalyst for change for the future.In each episode we will undertake a very informal interview with either a startup or a senior corporate stakeholder, covering their unique experiences of working in partnerships, (this will include key benefits, key lessons, insights etc)Host: Ken Valledy (Partner/Co-founder at Progressive)https://www.thisisprogressive.comProgressive helps organisations unlock and commercialise new growth opportunities more rapidly than their competition and more effectively than traditional innovation programmes.The Catalysts Facebook Grouphttps://www.facebook.com/groups/171131600791759This episode's guest: Karoline Gross: Founder (Smartzer).  Smartzer makes videos clickable and shoppable allowing brands to drive sales and capture detailed analytics directly from their videos. Consumers can click on items within a video to see further information and links to purchase. Smartzer's patented video tagging technology allows for the interactive players to be created at a fast turnaround allowing for a largely scalable solution.Karoline's contact details:Email address: karoline@smartzer.comLinkedIn page: https://www.linkedin.com/in/karoline-gross-47a2b124/Smartzer's' Website: https://www.smartzer.com/If you would like to submit a question for a future guest, please email ken@thisisprogressive.comTo find out more about Progressive, please contact us on:Email: Ken@thisisprogressive.comLinkedIn: https://www.linkedin.com/company/18066213/admin/Twitter: https://twitter.com/Progressive_HQ
Dec 14 2020
23 mins
Shruti Malani Krishnan: Co-Founder (PY Insights): 'The Importance of listening more to clients and how a Demo-Platform service can help you to acquire new customers'''
Nov 30 2020
30 mins
Kim Nilsson: Chair & Co-Founder (Pivigo): The importance of selling the 'Art of the Possible' to corporates and how offering 5 week Bootcamps can bring in new customers.
Nov 16 2020
30 mins
Gabriela Matic: Programme Director (ATI Boeing Accelerator) 'There needs to be a stronger focus on mental health within start-ups'"
Nov 2 2020
31 mins
Chen Zhang: Co-Founder (Aquifer Motion) 'Start-ups live or die by their ability to execute'Russ Harte: CTO (DFS) 'There has to be a level of honesty on both sides about what is possible and what isn't".Ollie Graham-Yooll: Deep Tech Venture Lead (Sia Partners). 'The potential of start-ups and corporates working together is unbelievable'
Sep 21 2020
28 mins
Sebastian (Bazz) Deans: VP:UK / Europe (Shootsta). 'Corporates respect start-ups and scale-ups a huge amount more than they did before'
Sep 7 2020
20 mins

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