PODCAST EPISODE

Emily Bruhn | Medtronic

MarPro - The Marketing Procurement Podcast

Jul 28 2021 • 44 mins


This week on MarPro we chat with Emily Bruhn the Global Sourcing Category Manager  for Marketing at Medtronic about her background as a media buyer at both an agency and also General Mills made her a more well rounded and empathetic Marketing Procurement professional.

Key learning from this episode include...

  • Measuring ROI
  • Changing Industries, but Staying in Marketing Procurement
  • Navigating the Agency Landscape
  • Consolidating the Vendor Pool
  • Challenging the Status Quo
  • Earning a Seat at the Marketing Table
  • Globalization Challenges

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