The Power of PR in Demand Gen with Jodi Bart

Generating Demand: Stories from the B2B Trenches

Oct 7 2021 • 35 mins

Some marketers think of PR and earned media only as awareness and brand building. Here, Jodi Bart shares an exceptional success story of using PR to drive demand, and how she approaches working with her clients. Plus, she shares a few recommended resources you don't want to miss.