Online flooring sales are a growing space for the industry. What would it entail to be able to sell online? Who would your market be? Is it worth it to go national or could you manage just a local online business? How would the clients get the flooring?

WIth 25 years experience in global sales, marketing and branding, Bob Baldocchi knows his stuff. During his 15 years at Emser Tile he was the chief marketing officer and helped build out their e-commerce business. Now with On3, he is an owner and investor and working on building digital training solutions for the flooring industry. Listen in as Bob and I discuss how you can implement e-commerce into your retail business and what that would like.

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