The description of your podcast is one of the first, if not THE first, thing people see about your show. This paragraph is the listener’s first look at what to expect from your show, so setting the scene accurately and concisely is critical to retaining listenership and inviting in new audience members. On today’s episode, I’m going to teach you how to write a podcast description that is clear, concise, and highlights the achievements of your show to captivate new listeners. This week, episode 129 of Listeners to Leads is about creating a perfect podcast description for your show! In this episode of Listeners to Leads, I’m sharing the importance of optimizing your podcast description and actionable steps you can take right now to write a clear, concise, informative description. I also chat about the following: The difference between a podcast description and show notes.Understanding the elements of a good podcast description.A podcast description template to use to craft your own description.Why highlighting your credentials and rankings is beneficial. Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Listeners to Leads at www.listenerstoleads.comCONNECT WITH ALESIA GALATI:InstagramLinkedInWork with Galati Media! TEMPLATE:“ [Podcast Title], hosted by [Host’s full name], [shows/teaches/helps/etc.] [ideal listener] [what you want your ideal listener to get from your show]. [This sentence explains why you’re qualified to speak on the topic]. [This sentence mentions when the show goes live general topics the show covers]. Learn more about [Host] and [Podcast Title] at [insert podcast website].Alesia’s example using the template:“Listeners to Leads, hosted by Alesia Galati, teaches new and aspiring podcasters how to use their podcasts to grow their businesses. Alicia uses her experience as the owner of Galati Media, a full-service podcast management agency, to help business owners get leads, land speaking gigs, and create deeper connections with their audiences through their podcasts. Alesia and her guests will discuss everything from launching a podcast to marketing a podcast. Learn more about Alesia and Listeners to Leads at www.listenerstoleads.com.”

LinkedIn is an important social media tool when it comes to growing your business and networking with other professionals. And we’ve talked on the show before about optimizing your LinkedIn profile for maximum visibility. But what about specifically marketing your podcast on your profile? Louise Brogan, one of the top voices on LinkedIn content, is here today to share her experiences, tips, and strategies for marketing and promoting your podcast on LinkedIn! This week, episode 128 of Listeners to Leads is about marketing your podcast on LinkedIn! Louise Brogan runs a  boutique marketing agency working with entrepreneurs, SME’s and professionals who want to raise their profile through LinkedIn in a genuine and valuable way. Louise is an international speaker and hosts the LinkedIn with Louise Podcast and YouTube channel. For the past three years, Louise has been a Small Business Britain Champion and hosts small business netwalks in Belfast on a monthly basis. In this episode of Listeners to Leads, Louise Brogan is sharing the importance of encouraging engagement with your LinkedIn posts and actionable steps you can take right now to utilize your LinkedIn profile more than 97% of users. Louise and I  also chat about the following: Building a network of people interested in your podcast topic.Example posting schedules and caption scripts to engage your audience and encourage their engagement with your posts.Thinking of using LinkedIn to network in the same way you would network at a conference.Utilizing storytelling and examples of past clients to turn listeners into leads.Head over to Louise’s website for a free guide to utilizing your LinkedIn to its fullest potential!Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Listeners to Leads at www.listenerstoleads.comCONNECT WITH LOUISE BROGAN:LinkedInYouTubePodcastWebsiteCONNECT WITH ALESIA GALATI:InstagramLinkedInWork with Galati Media! LINKS MENTIONED:Listeners to Leads Ep. 121: How to Use LinkedIn to Generate Podcast Leads with Julie Livingston

So many things happened in podcasting in 2023 that it can be difficult to keep track of it all! As the end of the year approaches, now is the time to reflect back on trends we saw in 2023 and think about what 2024 might bring to the podcast industry. Today, I’m walking you through the major milestones and noteworthy podcasting moments from this year and talking about what I see as being important to factor into your podcasting journey in the year to come. This week, episode 127 of Listeners to Leads is about the future of podcasting in 2024! In this episode of Listeners to Leads, I’m sharing the importance of being selective of where you get your information and actionable steps you can take right now to incorporate video and AI into your podcast strategies. I also chat about the following: How AI has changed the podcasting game and the tools you can utilize for your podcast.The importance of utilizing video content in your marketing strategy for 2024.Podcasts with bold, thought-provoking content will perform better than playing it safe.Focusing on the people who listen to your podcast, rather than the numbers.To access the 2024 Predictions Workbook, head over to our website!Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Listeners to Leads at www.listenerstoleads.comCONNECT WITH ALESIA GALATI:InstagramLinkedInWork with Galati Media! LINKS MENTIONED:Content:Listeners to Leads Ep.94: Podcasting and AI: What You Need to Know for the FutureListeners to Leads Ep. 19: A Guide to Easily Managing your Weekly Podcast WorkflowListeners to Leads Ep. 11: How to Use Dynamic Content to Make Money with your PodcastHow Stitcher Shutting Down Will Impact Your PodcastTools:Riverside.fmOtter.aiIzotope RXAuphonicHeadlinerMunch

We’re talking podcast reviews and ratings again this week! After my last solo episode, my team had questions about how different platforms handle ratings and reviews. And with platforms making major changes to benefit podcasters and increase engagement in their communities, we turned on our microphones to discuss platform-specific content and answer the questions the team (and listeners!) have had. This week, episode 126 of Listeners to Leads is about whether or not podcast reviews and ratings are important and helpful to achieving your podcast goals! In this episode of Listeners to Leads, I’m sharing the importance of using more than just platform-specific statistics to plan your podcast goals and actionable steps you can take right now to prepare yourself to make 2024 podcast goals. My team and I also chat about the following: How Spotify encourages audience engagement with new podcast features.Spotify’s checklist to prepare your podcast for Wrapped at the end of the year.Potential strategies for getting more reviews on Apple Podcasts.Whether you should use platform-specific statistics in planning your future podcast goals.Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Listeners to Leads at www.listenerstoleads.comCONNECT WITH ALESIA GALATI:InstagramLinkedInWork with Galati Media! LINKS MENTIONED:Listeners to Leads Ep 124: Are Podcast Reviews Important?Listeners to Leads Ep 43: Creating and Keeping Podcast GoalsListeners to Leads Ep 88: Setting Achievable and Measurable Podcast MilestonesSpotify’s Wrapped ChecklistPodLotteryPositively Living with Lisa ZawrotnyContent with Character with Emily Aborn

Setting goals is something we all know we’re supposed to do, but how many of us achieve them? Whether business goals or personal goals, you surely have a list of things you want to accomplish lying around. Jenn Drummond is here today to share her experiences in achieving her goals and living for herself, not just her family, setting a World Record, and so much more.  This week, episode 125 of Listeners to Leads is about building resilience and achieving your goals! Jenn Drummond is a Mom of 7, a successful business owner, and a World Record holder.  As the first woman to climb the second highest summits on each of the 7 continents, she now spends her time inspiring others to create a thriving business and lasting legacy of their own. She shares her story and strategies for success through her book, BREAKPROOF: 7 Strategies to Build Resilience and Achieve Your Life Goals, and her Seek Your Summit podcast, programs, and signature talks.In this episode of Listeners to Leads, Jenn Drummond is sharing the importance of taking time to live for yourself and actionable steps you can take right now to achieve your goals with the help of others. Jenn and I also chat about the following: Jenn’s story of growth and pursuing her goals after a terrible accident changed her worldview.Committing to doing hard things can help you overcome obstacles and self-doubt.Jenn’s passion for podcasting and how it’s opened up opportunities she didn’t think were possible.Podcasting is a way to connect with people with similar goals and stories.To pre-order Jenn’s book, ‘BREAKPROOF’ head over to her website!Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Listeners to Leads at www.listenerstoleads.comCONNECT WITH JENN DRUMMOND:WebsiteLinkedInInstagramSeek Your Summit PodcastCONNECT WITH ALESIA GALATI:InstagramLinkedInWork with Galati Media!

Consumer and audience opinions are everywhere. From online shopping to social media comments to podcast reviews, regular folks are leaving feedback on products and media all day, every day. And we’ve all listened to at least one podcast based on reading the reviews, right? So, are reviews integral to the success of a podcast? My answer is “Yes, and…” and we’re exploring that on today’s show. This week, episode 124 of Listeners to Leads is about whether or not podcast reviews are important! In this episode of Listeners to Leads, I’m sharing the importance of reviews as one method of gauging your podcast’s success and actionable steps you can take right now to receive valuable reviews and feedback from your listeners. I also chat about the following: Why more information is better for understanding podcast ranking.Apple Podcasts is NOT the global top podcast platform and why that matters for reviews.Two effective ways to ask your audience for ratings and reviews.How different podcast listening platforms approach ratings and reviews.Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Listeners to Leads at www.listenerstoleads.comCONNECT WITH ALESIA GALATI:InstagramLinkedInWork with Galati Media! LINKS MENTIONED:Listeners to Leads Ep. 43: Creating and Keeping Podcast GoalsListeners to Leads Ep. 23: How to Create a Podcast Launch PlanListeners to Leads Ep. 102: 10 Things to Do Before You Start a Podcast

When we have people on our podcasts, we need to be able to communicate with them effectively to get their point across. But communication starts before we even speak a word on the call. It starts with our body language, facial expressions, and how we show up to the interview in the first place. Joseph McGuire joins me on the podcast today to teach us about observing and understanding body language so we can communicate effectively with our podcast guests. This week, episode 123 of Listeners to Leads is about understanding body language for better podcast interviews as a podcast host and guest! Joseph McGuire is the owner and behavioral negotiation consultant at Clear Sight Communications. Joseph uses the ancient Chinese tradition of face reading, body language, and elements FBI negotiation techniques to teach people to build exceptional professional and personal relationships. He is also the author of ‘Face Facts: The Art of Reading Your Clients and Prospects for Sales, Negotiation, and Recruitment’.In this episode of Listeners to Leads, Joseph McGuire shares the importance of observing body language during an interview and actionable steps you can take right now to turn an interview into a true conversation. Joseph and I also chat about the following: Communication begins before you say anything in a conversation.The importance of a smile and building trust right away.Don’t be afraid to speak up as a guest if the podcast host isn’t engaged.Factor your background and clothing into your preparation for an interview.To order a copy of Joseph’s book ‘Face Facts: The Art of Reading Your Clients and Prospects for Sales, Negotiation, and Recruitment’, you can click here.Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Listeners to Leads at www.listenerstoleads.comCONNECT WITH JOSEPH MCGUIRE:LinkedInClear Sight CommunicationsYouTubeCONNECT WITH ALESIA GALATI:InstagramLinkedInWork with Galati Media! LINKS MENTIONED:Listeners to Leads Ep 117: The Power of Creating Authentic Connection as a Podcast Host with Joe Dimino

Starting a podcast can seem overwhelming, especially if the technology and skills required are new to you. But with the confidence to go outside of your comfort zone and try something new, starting a podcast is well within reach. Gabrielle Crichlow knows this feeling all too well and is here today to talk about her experience starting a podcast and distributing it via public access TV! This week, episode 122 of Listeners to Leads is about leaving your comfort zone to grow your podcast! Gabrielle Crichlow is the esteemed captain of A Step Ahead Tutoring Services. She brings a wealth of academic excellence and a proven tutoring record. After working for two tutoring companies and realizing the academic struggles of low-middle-income minority families we note being met, Gabrielle took it upon herself to start a company that offered more than the limited services offered by other companies.In this episode of Listeners to Leads, Gabrielle Crichlow shares the importance of managing your self-doubt when podcasting and actionable steps you can take right now to bring your podcast to different mediums. Gabrielle and I also chat about the following: Starting a podcast during the pandemic with resources already available.Tips for asking better interview questions and making the most of what your guest says.The benefits and drawbacks of getting a podcast on public access television.Podcasts as a way of learning new technologies and building new professional networks.Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Listeners to Leads at www.listenerstoleads.comCONNECT WITH GABRIELLE CRICHLOW:InstagramX (formerly Twitter)Hot Topics podcastA Step Ahead Tutoring ServicesCONNECT WITH ALESIA GALATI:InstagramLinkedInWork with Galati Media!

LinkedIn is the platform to be on as a business professional. It has become the main place to network, build connections, and share insights along your career or business journey. But what can you do to utilize LinkedIn for your podcast and generate leads for your business? Julie Livingston is here to talk about all the ways to optimize LinkedIn for your podcast as well as your business. This week, episode 121 of Listeners to Leads is about using LinkedIn to generate podcast leads and grow your podcast audience! Julie Livingston is the President of WantLeverage Communications, a New York City-based public relations and LinkedIn marketing consultancy. Julie helps under-the-radar companies and senior leaders get the visibility and brand recognition they deserve through PR and LinkedIn marketing. In this episode of Listeners to Leads, Julie Livingston shares the importance of optimizing the top third of your LinkedIn profile and actionable steps you can take right now to attract the right connections to your profile. Julie and I also chat about the following: How to effectively use LinkedIn for personal branding and business growth.Taking full advantage of LinkedIn’s features like Creator Mode.How sharing small stories from your everyday life and experiences helps you connect to your followers.Providing substantive commentary on others' posts as a way to gain visibility and credibility.Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Listeners to Leads at www.listenerstoleads.comCONNECT WITH JULIE LIVINGSTON:LinkedInX (formerly Twitter)PR Patter Live ShowWantLeverage CommunicationsCONNECT WITH ALESIA GALATI:InstagramLinkedInWork with Galati Media!

Perfectionism is something we all deal with to some degree. But as content creators, podcasters can feel extra pressure to be perfect for our audience. By letting go of the need to be perfect and showing our audiences the ‘messy middle’, we can actually grow closer with and be more relatable to our listeners. This week, episode 120 of Listeners to Leads is about overcoming perfection in podcasting! In this episode of Listeners to Leads, I’m sharing the importance of embracing the ‘messy middle’ and actionable steps you can take right now to let go of the perfectionism holding you back. I also chat about the following: Podcasting is showing up as you are, authentically.Your 100% is going to look different on different days, and that’s okay.Perfection means something different to every podcaster.Consistency in podcasting allows you to tailor content to your audience’s expectations.For more about overcoming perfectionism, check out Listeners to Leads Episode 100: How to Overcome Perfectionism and be Consistent with Podcasting with Reshanda Yates.Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Listeners to Leads at www.listenerstoleads.comCONNECT WITH ALESIA GALATI:InstagramLinkedInWork with Galati Media!

We all hear the phrase ‘work-life balance’ now more than ever before. The business landscape is changing and people value finding that balance more and more, especially entrepreneurs, who often start their businesses with achieving that balance being high on the priority list! But how are we supposed to find that sweet spot of balancing out profession and our passion? That’s exactly what Cindy Rand is here to teach us and more on today’s podcast! This week, episode 119 of Listeners to Leads is about finding balance and fulfillment outside of your business! Hailed the Busy Woman’s Cheerleader, Cindy is a seasoned professional and Leadership Developer who is known as an energetic & giving soul, encouraging anyone who crosses her path to pursue their dreams & live life more abundantly! As a serial entrepreneur, humanitarian, author, and mom, her mission is to empower and teach a diverse community of like-minded women to THRIVE 360: in mind, body, spirit, and finances.In this episode of Listeners to Leads, Cindy Rand is sharing the importance of being true to your own voice and actionable steps you can take right now to find a balance between your profession and your passion. Cindy and I also chat about the following: Finding balance in all areas of life: mind, body, spirit, and finances.The value of listening to others' stories and finding common ground.Adapting to stay relevant in the ever-changing business landscape.Connecting with others on a personal level can help build a more memorable brand.Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Listeners to Leads at www.listenerstoleads.comCONNECT WITH CINDY RAND:LinkedInInstagramPodcastWebsiteCONNECT WITH ALESIA GALATI:InstagramLinkedInWork with Galati Media!

We’ve all listened to a podcast or seen a video where the host tries to sell a product, but it leaves you, the listener, feeling weirded out. There are a few reasons we feel this way, the biggest one being that the host has not given us a reason to trust them and their expertise yet. Chandler Walker is here today to talk about his sales experience and how to build trust and rapport with your audience before asking for the sale. This week, episode 118 of Listeners to Leads is about using your podcast to sell high-ticket services in a way that doesn’t feel salesy! Chandler Walker is the CEO of Elite Ads, a group focused on helping coaches and consultants grow and scale their business and get 3x the return on their ad spend. He is also the CEO of StoneAgeFuel - School of Fitness based in Reno, Nevada.In this episode of Listeners to Leads, Chandler Walker shares the importance of selling without a mindset of desperation and actionable steps you can take right now to build a connection with your listeners before making a sale. Chandler and I also chat about the following: Drawing repeat listeners in by providing new insights and making them think differently.The importance of creating an emotional connection with podcast listeners to build trust.How peppering your program into your podcast episodes can help guide listeners towards taking action.The importance of consistently showing up and being authentic in business, especially during challenging economic times.Listeners can head over to Chandler’s Instagram and DM him the word “SALES” for access to his “Simple Three-step Strategy to Sell Without Manipulation, Aggressive Tactics or Feeling Salesy” video!Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Listeners to Leads at www.listenerstoleads.comCONNECT WITH CHANDLER WALKER:FacebookInstagramPodcastLinkedInCONNECT WITH ALESIA GALATI:InstagramLinkedInWork with Galati Media!

The audience is usually front and center on our minds when we’re recording our podcast but podcasting is SO much more than just recording audio for our listeners! It’s about creating genuine connections with people that we then GET to share with our listeners.  Joe Dimino, who has been podcasting for over a decade, is here to talk about his experiences with creating meaningful conversations with folks across his podcast and radio show. This week, episode 117 of Listeners to Leads is about the power of creating authentic connection as a podcast host! Joe Dimino has been writing & creating in various capacities since his college days at the University of Missouri-Kansas City around 1993. If you are keeping score, that would be about 29 years +. It all began at UMKCs University News as a Sports Writer with the esteemed John Beaudoin and turned into a myriad of expressive avenues, including poetry. Inventing poems, art, video & audio has always been a therapeutic avenue of expression.In this episode of Listeners to Leads, Joe Dimino shares the importance of being enthusiastic about your podcast and actionable steps you can take right now to have meaningful conversations with guests to share with your audience. Joe and I also chat about the following: How to attract your first guests to your show.The connectivity humans want with one another and how podcasting provides it.Unenthusiastic guests will negatively impact the energy of your show and you DON’T have to promote them.Podcasting is about connecting with people, not just the downloads.Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Listeners to Leads at www.listenerstoleads.comCONNECT WITH JOE DIMINO:X (formerly Twitter)InstagramFamous Interviews with Joe Dimino podcastWebsiteCONNECT WITH ALESIA GALATI:InstagramLinkedInWork with Galati Media!

There are a lot of things to think about before starting a podcast, and it can get overwhelming quickly. After launching three podcasts for myself and 25 for clients in the past 5 years, I’ve learned a thing or two about what to know before you launch. I’m behind the mic this week sharing what I think are some of the most important things to consider before you release your show to the world. This week, episode 116 of Listeners to Leads is about the ten things I wish I knew before starting a podcast! In this episode of Listeners to Leads, I’m sharing the importance of launching your podcast with purpose and actionable steps you can take right now to make recording easier by batching your episodes. I also chat about the following: The importance of goals and why you shouldn’t be afraid to change them.Your audience doesn’t care until they do - make them care!You cannot market the same way as Taylor Swift (sorry).Allowing yourself to use the podcasting style that works best for you.Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Listeners to Leads at www.listenerstoleads.comCONNECT WITH ALESIA GALATI:InstagramLinkedInWork with Galati Media! LINKS MENTIONED:Listeners to Leads Ep 32: Is Launching a Podcast Right for You?Listeners to Leads Ep 102: 10 Things to Do Before You Start a PodcastListeners to Leads Ep 23: How to Create a Podcast Launch PlanListeners to Leads Ep 49: Launch a Podcast [Tech Tips Series]Listeners to Leads Ep 61: The Power in Doing Solo Podcast EpisodesListeners to Leads Ep 24: Plan out the First (or Next) 10 Episodes of your Podcast

Starting a podcast can feel overwhelming. With all of the perceived things you have to do before hitting record, it can be easy to put it off or be discouraged from starting your podcast altogether! But Esther Avant of The Live Diet-Free Podcast is here today to talk about her journey into podcasting, and why starting, even though it is scary or won’t be perfect, is the best thing to do in the long run. This week, episode 115 of Listeners to Leads is about overcoming the fear of getting started! Esther Avant is a health industry veteran with over 17 years of experience in fitness, nutrition, and wellness-related roles. She is a certified sports nutritionist, personal trainer, wellness coach, and owner of EA Coaching, which has provided holistic health & lifestyle coaching since 2015. Her mission is to help women live their happiest, healthiest, and most confident lives and to change the fact that the majority of women are so preoccupied with their weight and bodies that they never fully pursue their passions. She knows that if more women prioritized their health, they’d be able to unleash the confidence and focus they all need to leave their mark on the world. Esther hosts The Live Diet-Free Podcast.In this episode of Listeners to Leads, Esther Avant shares the importance of starting your podcast imperfectly and actionable steps you can take right now to more fully utilize your podcast in your business’s marketing strategy.Esther and I also chat about the following: How a flexible recording schedule can help you prepare for the unknown.Being imperfect and knowing that it takes time to build up a listenership.The bias behind video vs. audio, and how audio allows listeners to paint their own picture of the speaker.Consistency, not perfection, is the key to success in podcasting.Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Listeners to Leads at www.listenerstoleads.comCONNECT WITH ESTHER AVANT:FacebookInstagramThe Live Diet-Free PodcastWebsiteCONNECT WITH ALESIA GALATI:InstagramLinkedInWork with Galati Media! LINKS MENTIONED:Esther’s quiz for starting your weight loss journey.

Your website can and should be your one-stop shop for your podcast. From show notes to links to listening directly from an embedded player, your podcast episode pages can be SEO-optimized to bring more traffic to your website and ensure you’re making the most of your content. Brandon Leibowitz is here today to talk about SEO best practices for your website and more. This week, episode 114 of Listeners to Leads is about impactful SEO strategies for your website! Brandon Leibowitz is the founder and operator of SEO Optimizers, a digital marketing company dedicated to assisting small and medium-sized businesses in driving more online traffic, leading to increased clients, sales, and valuable leads. Brandon’s journey in digital marketing began in 2007, right after graduating with a degree in Business Marketing. Now, he uses a variety of channels, including podcasts, to share his expertise on SEO and digital marketing.In this episode of Listeners to Leads, Brandon Leibowitz shares the importance of doing thorough keyword research and actionable steps you can take right now to optimize your website’s SEO. Brandon and I also chat about the following: Why SEO is so important and how to use it to get traffic to your website.Social media ads are great for testing it's all about seeing what works and what doesn't.Why you should have a page on your website for each podcast episode you create.Keyword research and how it varies by platform.To check out Brandon’s free SEO Masterclass, head to https://seooptimizers.com/gift.Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Listeners to Leads at www.listenerstoleads.comCONNECT WITH BRANDON LEIBOWITZ:LinkedInInstagramYouTubeSEO OptimizersCONNECT WITH ALESIA GALATI:InstagramLinkedInWork with Galati Media!

As a business owner, you put your values at the center of the work you do. Your podcast should be no different! Creating a podcast where your values take center stage allows you to attract an audience who aligns with you and shows those who don’t align with you that your show isn't the show for them. Julia Nepini of the Compassionate Climb podcast is here to talk about making a value-driven podcast. This week, episode 113 of Listeners to Leads is about creating a podcast that aligns with your values! Julia Nepini is a clinical and forensic social worker, founder of Compassionate Counseling Company and the host of the Compassionate Climb podcast. She has made a career of guiding individuals at all stages of their lives and relationships to achieve personal progress and fulfillment. In this episode of Listeners to Leads, Julia Nepini is sharing the importance of letting your values lead your podcasting and actionable steps you can take right now to have inspiring conversations in your interviews. Julia and I also chat about the following: How compassion has guided Julia in all aspects of her career.Being clear on your values helps you weed out people who aren’t for you.Podcasting is a lot less intimidating when it is just a conversation between two people.Podcasting is a fantastic medium and a way for us to take our audience away from the dopamine hits, scrolling, swiping, and texting.Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Listeners to Leads at www.listenerstoleads.comCONNECT WITH JULIA NEPINI:LinkedInCompassionate Counseling CompanyCompassionate Consulting CompanyCompassionate Climb PodcastCONNECT WITH ALESIA GALATI:InstagramLinkedInWork with Galati Media!

Podcasts are as popular as ever and there are so many to choose from! So how do you make yourself and your podcast stand out in the crowd? Tracy Hazzard, known by some as the Queen of Podcasting, is here today to talk about making your podcast stand out, making the most of your show by strategically repurposing content, and more! This week, episode 112 of Listeners to Leads is about setting yourself apart as a podcaster! As the influence strategist for speakers, authors & experts, Tracy Hazzard helps major publications, sports stars, and entrepreneurs ‘Brandcast’ their original messages. Along with her husband and partner, Tom Hazzard, she has been rethinking brand innovation for over 25 years as an inventor and product designer. Their podcasting innovation, Podetize, provides businesses of all sizes a system to spread their marketing message, grow a valuable audience, and retain valuable platform authority without a lot of time, cost or effort. Tracy co-hosts multiple top-ranked podcasts with over 1500 episodes combined, including The Binge Factor, Product Launch Hazzards, WTFFF?! 3D Printing: the 3D Start Point, and more!In this episode of Listeners to Leads, Tracy Hazzard is sharing the importance of being genuinely excited about your podcast guests and actionable steps you can take right now to build your business through the power of podcasting. Tracy and I also chat about the following: Podcasting is a marathon, not a sprint.Too much of content creation is about going viral instead of being there when the right person needs you.Short-form content is NOT how you get leads into your business, podcasts and long-form content ARE.The importance of being authentic and being vulnerable with the audience.Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Listeners to Leads at www.listenerstoleads.comCONNECT WITH TRACY HAZZARD:LinkedInInstagramPodcastsWebsiteCONNECT WITH ALESIA GALATI:InstagramLinkedInWork with Galati Media!

Being a guest on someone else’s podcast is often mentioned as being the best way to grow your listenership. But no one ever really breaks down the WHY behind it! I heard you all asking, so today I’m sitting down to guide you through the best practices for getting onto another podcast as a guest and how to best utilize that episode once it airs!  This week, episode 111 of Listeners to Leads is about podcast guesting strategies to grow your podcast audience! In this episode of Listeners to Leads, I’m sharing the importance of choosing the right podcasts to pitch yourself to and actionable steps you can take right now to find your ideal listeners in other podcasters’ audiences.I also chat about the following: How Apple Podcasts is going to start emphasizing episode-specific cover art.Podcast audiences are special - they give you their undivided attention.Being selective about what shows you guest on can make all the difference.You don’t have to do everything all at once!Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Listeners to Leads at www.listenerstoleads.comCONNECT WITH ALESIA GALATI:InstagramLinkedInWork with Galati Media!

With all of the content we’re bombarded with every day, it can be difficult to make podcast content that you’re confident people will stop and listen to. One way to ensure your content stands out is to create curiosity, both in yourself and in your listeners. Emily Aborn is here again this week to talk about the types of curiosity, how we can appeal to them, and more! This week, episode 110 of Listeners to Leads is about creating curiosity with our podcast content! Emily Aborn is a Content Writer and owner of She Built This, a community for women entrepreneurs to build the dreams they have, together. She has 10+ years of experience working with entrepreneurs in various roles. She helps others create compelling content and copy throughout their branding! Emily lives in New Hampshire with her family. When not working, she can be found hiking, walking, cooking, reading, listening to music, or writing.In this episode of Listeners to Leads, Emily Aborn is sharing the importance of appealing to different types of curiosity and actionable steps you can take right now to lead and create curiosity-driven content. Emily and I also chat about the following: Creating curiosity to lead your content creation.The four types of curiosity and how they present themselves in listeners.Examples of topics and formats to appeal to all listener types.Confusion is not curiosity.Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Listeners to Leads at www.listenerstoleads.comCONNECT WITH EMILY ABORN:Content with Character podcastShe Built This podcastWebsiteCONNECT WITH ALESIA GALATI:InstagramLinkedInWork with Galati Media!