Black Friday: What is ahead for retailers?

Growing Ecommerce – The Retail Growth Podcast

Nov 15 2022 • 19 mins

Welcome to Episode 30. of Growing ecommerce. Today is a special episode as we break the usual format. Long-time listeners will know we did a Q4 peak season panel back in 2021 and we did it again. Time Mike is in the hot seat joined by his colleague, Agnes Zottl. Many thanks to Maria Holzinger for stepping into the moderator rule. They discuss big-picture environmental trends, what it means to have the most automated Google Ads peak season ever, and how to profit this holiday season.  You can have a look at the full interview here.

  1. Beating Bestseller bias - 03:32
  2. PMax - the self-driving car - 09:07
  3. Stock and non-stock challenge for retailers - 11:13
  4. Holiday season advice for retailers -  15:21