S4 E7: Measuring Quality in Sustainability Reporting with Ariane Hofstetter

PRGN Presents: News & Views from the Public Relations Global Network

Apr 4 2024 • 22 mins

Ariane Hofstetter discusses the importance of sustainability reporting and what goes into creating a quality sustainability report.

A sustainability report is not just a marketing brochure but an official document that allows companies to track their efforts, inform stakeholders about their progress, and manage non-financial risks.

Ariane explains the key features of a good sustainability report, including transparency, comparability of data, accuracy, timely publication, reliability, relevance, and accessibility of information.

Sustainability reporting is not limited to large multinational companies. Smaller businesses can also benefit from sustainability reporting, especially if they are part of a larger value chain and need to provide data to their customers or suppliers.

The Global ESG Monitor provides evaluations and assessments of sustainability reports, helping companies identify gaps and comply with regulations.

About the Guest

Ariane Hofstetter is recognized as an expert in the field of sustainability. She is credited with developing the methodology behind the GEM Assay™ of the Global ESG Monitor, an advanced analytical tool that evaluates the quality of corporate sustainability reporting through over 700 questions and more than 4,000 variables, making it measurable and comparable. As a co-founder of the Global ESG Monitor, Hofstetter has gained profound insights into the dynamics between companies, their stakeholders, regulatory authorities, and standard setters. Her roles as a board member at cometis AG, a consulting firm specializing in investor relations and sustainability consulting, and as Managing Director of KOHORTEN, a market research institute, allow her to bridge the gap between theoretical research and practical application. This positions her to offer well-founded advice to capital market-oriented SMEs on materiality analyses, sustainability strategies, sustainability ratings, stakeholder mappings, and sustainability reporting, always supported by comprehensive data, insights, and facts.

About the Host

Abbie Fink is president of HMA Public Relations in Phoenix, Arizona and a founding member of PRGN. Her marketing communications background includes skills in media relations, digital communications, social media strategies, special event management, crisis communications, community relations, issues management, and marketing promotions for both the private and public sectors, including such industries as healthcare, financial services, professional services, government affairs and tribal affairs, as well as not-for-profit organizations.

PRGN Presents is brought to you by Public Relations Global Network, the world’s local public relations agency. Our executive producer is Adrian McIntyre.

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