Dubverse co-founder, Anuja Dhawan, joins SlatorPod to talk about launching the machine dubbing startup and powering video content dubbing using the latest AI language models and tech.

Anuja starts with her journey to co-founding Dubverse with Varshul Gupta as a result of the rise of English speaking video-generated content during the pandemic. She goes through the company’s core team structure where the focus is on scaling through AI and technology.

She discusses how they tailor their product to language demand in India as roughly only 10% of the population understands or speaks English fluently. She talks about their approach to tackling technical challenges when producing highly natural, emotional AI voices.

Anuja notes the importance of dubbing short-form content from large social media and video networks like YouTube, TikTok and, specific to India, ShareChat. She unpacks a human-in-the-loop model where they onboarded a translator to improve linguistic nuances in their automated workflow.

She also shares the story behind connecting with Dubverse’s first investor, Kalaari Capital, and the lessons learned from the interview process. The pod rounds off with the startup’s future plans to make dubbing published content even simpler for creators, so they can break the language barrier.