Bruce Smith (Hydrow) - Why He Believes Rowers Could Overtake Bikes, The State of Connected Fitness, and How Kevin Hart Became Their Creative Director
Our guest today is Bruce Smith, CEO and Founder of Hydrow. Hydrow is a connected home rowing machine that offers live and pre-recorded fitness content on demand, where the instructors are outside rowing on the water.
We discuss:
- The origin story of founding a rowing-connected fitness company
- Prototyping & finding the right manufacturer
- Why it was important to have the instructors on the water rowing
- The ratio between treadmills, bikes and rowers at gyms
- How he met Kevin Hart & became Creative Director
- The current headwinds in connected fitness & much more
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