Cubicle to CEO

Ellen Yin

Cubicle to CEO® brings you weekly case-study interviews with leading entrepreneurs and CEOs who share a SPECIFIC revenue growth strategy that has already been successfully tested in their own business. Skip the expensive and time-consuming learning curve by borrowing what actually works from the best & brightest business mentors every Monday, including host Ellen Yin - who bootstrapped a $300 freelance project into over $1.5 million in revenue by age 27.

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Jaclyn Johnson Sold Out A 1,500 Person Create & Cultivate Event That Made 7 Figures with ZERO Ads
4d ago
Jaclyn Johnson Sold Out A 1,500 Person Create & Cultivate Event That Made 7 Figures with ZERO Ads
Jaclyn Johnson is a serial entrepreneur who launched and sold two-self funded companies before the age of 35 - her last exit was for cult favorite brand Create & Cultivate, which sold for $22 million. Create & Cultivate serves a community of more than 1 million women and is best known for their highly aesthetic in-person experiences and conferences featuring celebrities and influential leaders you know and love. Today’s case study details how they sold out their largest conference ever - a 1,500 person event that generated 7 figures in revenue between ticket sales and dreamy partnerships - all with ZERO ads.  Jaclyn is one of my favorite mentors I’ve worked with and a branding genius. Our conversation today will give you an inside look at how Create & Cultivate sets the creative bar for in-person events so you can borrow their best ideas to sell out your next event!By the way, join me in congratulating Jaclyn on the recent launch of her newest business venture, Maie Wines. As a special treat for our community, you can use the code PODCAST10 at drinkmaie.com to save on your first order of their single-serve wines!Thank you to our sponsors:Women + POC small business owners! Apply for FREE marketing, media, and tech makeovers from Comcast RISE today: to try AG1 yourself and take ownership over your health this year? Athletic Greens will give you a FREE 1 year supply of immune-supporting Vitamin D AND 5 FREE travel packs with your first purchase when you use our link: athleticgreens.com/CTCCheck out all the ways Basecamp can increase your business’ productivity when you sign up for a free trial at www.basecamp.com/ctc!Connect with Jaclyn:Buy Jaclyn's book ‘Work Party’: 10% off Maie Wines with code PODCAST10:   If you enjoyed today’s episode, please:Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped!Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you.Leave a positive review or rating on Apple Podcasts or Spotify.Subscribe for new episodes every Monday.Want to hear all the ins and outs of what is happening in our business? Check out all our previous quarterly income reports at !
Jaclyn Johnson Sold Out A 1,500 Person Create & Cultivate Event That Made 7 Figures with ZERO Ads
4d ago
Jaclyn Johnson Sold Out A 1,500 Person Create & Cultivate Event That Made 7 Figures with ZERO Ads
Jaclyn Johnson is a serial entrepreneur who launched and sold two-self funded companies before the age of 35 - her last exit was for cult favorite brand Create & Cultivate, which sold for $22 million. Create & Cultivate serves a community of more than 1 million women and is best known for their highly aesthetic in-person experiences and conferences featuring celebrities and influential leaders you know and love. Today’s case study details how they sold out their largest conference ever - a 1,500 person event that generated 7 figures in revenue between ticket sales and dreamy partnerships - all with ZERO ads.  Jaclyn is one of my favorite mentors I’ve worked with and a branding genius. Our conversation today will give you an inside look at how Create & Cultivate sets the creative bar for in-person events so you can borrow their best ideas to sell out your next event!By the way, join me in congratulating Jaclyn on the recent launch of her newest business venture, Maie Wines. As a special treat for our community, you can use the code PODCAST10 at drinkmaie.com to save on your first order of their single-serve wines!Thank you to our sponsors:Women + POC small business owners! Apply for FREE marketing, media, and tech makeovers from Comcast RISE today: to try AG1 yourself and take ownership over your health this year? Athletic Greens will give you a FREE 1 year supply of immune-supporting Vitamin D AND 5 FREE travel packs with your first purchase when you use our link: athleticgreens.com/CTCCheck out all the ways Basecamp can increase your business’ productivity when you sign up for a free trial at www.basecamp.com/ctc!Connect with Jaclyn:Buy Jaclyn's book ‘Work Party’: 10% off Maie Wines with code PODCAST10:   If you enjoyed today’s episode, please:Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped!Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you.Leave a positive review or rating on Apple Podcasts or Spotify.Subscribe for new episodes every Monday.Want to hear all the ins and outs of what is happening in our business? Check out all our previous quarterly income reports at !
Charge $4,200 A Day As a Creative (The Service That Made $440,000+ For This Web Design Business)
Sep 19 2022
Charge $4,200 A Day As a Creative (The Service That Made $440,000+ For This Web Design Business)
Today’s case study dissects how to create, sell, and deliver a day rate package, also commonly known as a VIP day, that you can get paid between $2,500 to $4,000 for a single day’s work. Our guest is Becca Luna, a high school dropout who created a multiple six-figure web design business and now runs a million-dollar educational empire teaching driven creatives how to build 6 figure web design brands with no college degree, no coding knowledge, and no previous experience.Becca created her website in a day service back in 2020 and now gets paid $4,200 for her VIP day. In total, her business has added nearly half a million dollars in revenue since implementing this service model while allowing her to only focus on client work 1-2 days a week.If you’re a service provider or creative, here’s how to get paid 4 figures a day for your work. Thank you to our sponsors:Women + POC small business owners! Apply for FREE marketing, media, and tech makeovers from Comcast RISE today: to try AG1 yourself and take ownership over your health this year? Athletic Greens will give you a FREE 1 year supply of immune-supporting Vitamin D AND 5 FREE travel packs with your first purchase when you use our link: athleticgreens.com/CTCCheck out all the ways Basecamp can increase your business’ productivity when you sign up for a free trial at www.basecamp.com/ctc!See the credit score your lenders see + find the complete data you need to make informed decisions when you use Extra Credit from Credit.com! Get your first 7 days FREE when you go to with Becca: you enjoyed today’s episode, please:Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped!Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you.Leave a positive review or rating on Apple Podcasts or Spotify.Subscribe for new episodes every Monday.Want to hear all the ins and outs of what is happening in our business? Check out all our previous quarterly income reports at !
This One Page Document Added $35K To A Business In 1 Week - Here’s How To Create Yours
Sep 12 2022
This One Page Document Added $35K To A Business In 1 Week - Here’s How To Create Yours
Today’s case study with guest Stacy Tuschl reveals the one critical number you need to identify and align your entire team around to grow your business - and no, the number is not your revenue or profit goals. Stacy is the founder and podcast host of Well Oiled Operations, a company helping small business owners around the world create systems that promote team accountability and eliminate the common challenge of CEOs becoming the bottleneck in scaling. The critical number is the focus of a one page document Stacy has aptly coined the “same pager” that, as the name suggests, gets everyone on the same page so each team member knows exactly what actions they’re responsible for fulfilling and tracking on a weekly basis. One of Stacy’s clients implemented this one page document in her business and added $35,000 of revenue without selling a new product.Keep listening to hear what to include in a “same pager” and how you can create one for your own business to reach your year-end goals. Thank you to our sponsors:Women + POC small business owners! Apply for FREE marketing, media, and tech makeovers from Comcast RISE today:  Want to try AG1 yourself and take ownership over your health this year? Athletic Greens will give you a FREE 1 year supply of immune-supporting Vitamin D AND 5 FREE travel packs with your first purchase when you use our link: athleticgreens.com/CTCSee the credit score your lenders see + find the complete data you need to make informed decisions when you use Extra Credit from Credit.com! Get your first 7 days FREE when you go to with Stacy: you enjoyed today's episode, please:Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped!Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you.Leave a positive review or rating on Apple Podcasts or Spotify.Subscribe for new episodes every Monday. Want to hear all the ins and outs of what is happening in our business? Check out all our previous quarterly income reports at
Behind The Business: Opening My Oregon Coworking Space 7 Months Ago On a $7,000 Budget
Sep 5 2022
Behind The Business: Opening My Oregon Coworking Space 7 Months Ago On a $7,000 Budget
Welcome to our brand new solo episode series: Behind the Business! In these episodes I will be giving you some insight on projects we are working on in real time - and a highly requested one so far has been to share how I launched my women’s coworking space here in Salem, Oregon at the beginning of 2022. This is my first venture into the world of commercial real estate, and it has been a wild ride these first 7 months, so let’s just dive into the episode!Thank you to our sponsors:Women + POC small business owners! Apply for FREE marketing, media, and tech makeovers from Comcast RISE today:  Want to try AG1 yourself and take ownership over your health this year? Athletic Greens will give you a FREE 1 year supply of immune-supporting Vitamin D AND 5 FREE travel packs with your first purchase when you use our link: athleticgreens.com/CTCCheck out all the ways Basecamp can increase your business' productivity when you sign up for a free trial at www.basecamp.com/ctc!See the credit score your lenders see + find the complete data you need to make informed decisions when you use Extra Credit from Credit.com! Get your first 7 days FREE when you go to mentioned in this episode: Get Visible Panel Replay: Journal Article: out the blog post about this episode --> If you enjoyed today's episode, please:Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped!Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you.Leave a positive review or rating on Apple Podcasts or Spotify.Subscribe for new episodes every Monday. Want to hear all the ins and outs of what is happening in our business? Check out all our previous quarterly income reports at !
Are You Multi-Passionate? Actor Julia Campbell Karnes Shares How To Start A New Career At Any Age
Aug 29 2022
Are You Multi-Passionate? Actor Julia Campbell Karnes Shares How To Start A New Career At Any Age
Want to grow an engaged email list fast and launch your offer with more ease and sales? Sign up for Linda Sidhu's FREE 'Nail Your Quiz Idea' Challenge - September 6th-8th! Register right now at www.ellenyin.com/nailyourquizideaSee the credit score your lenders see + find the complete data you need to make informed decisions when you use Extra Credit from Credit.com! Get your first 7 days FREE when you go to !Want to try AG1 yourself and take ownership over your health this year? Athletic Greens will give you a FREE 1 year supply of immune-supporting Vitamin D AND 5 FREE travel packs with your first purchase when you use our link: athleticgreens.com/CTCCheck out all the ways Basecamp can increase your business' productivity when you sign up for a free trial at www.basecamp.com/ctc !Today’s guest is one of my favorite people - and biggest cheerleaders of our community - actor Julia Campbell Karnes. I first met Julia through her sister, Marty Fulford - my real estate agent and also friend. 2022 happens to be my 10 year high school reunion AND the 25th anniversary of comedy classic “Romy and Michele’s High School Reunion”, so I thought, what better way to celebrate both occasions than inviting Julia - who plays mean girl Christie Masters opposite Lisa Kudrow & Mira Sorvino’s titular characters - over to our coworking space in Oregon for a movie night and live podcast interview? In this episode, we take a departure from our usual revenue driven, case study format, but you’ll still gain so much value from her interview. Julia candidly shares her unconventional path to landing roles on dozens of TV’s most beloved shows and how she pursues multiple passions simultaneously as the lead marketing role in her family’s business as well. We get vulnerable about the unique challenges women face in both real business and show business - like ageism and sexism - and why it’s never too late to start a new career path or interest. You’re going to love Julia as much as I do by the end of this episode. Enjoy this live recording with audience Q&As at the end! Connect with Julia: out the blog post about this episode --> If you enjoyed today's episode, please:Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped!Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you.Leave a positive review or rating on Apple Podcasts or Spotify.Subscribe for new episodes every Monday. Want to hear all the ins and outs of what is happening in our business? Check out all our previous quarterly income reports at !
Real Talk With Rachel Hollis: The Full Scoop Behind Her First #1 New York Times Bestseller
Aug 22 2022
Real Talk With Rachel Hollis: The Full Scoop Behind Her First #1 New York Times Bestseller
Want to grow an engaged email list fast and launch your offer with more ease and sales? Sign up for Linda Sidhu's FREE 'Nail Your Quiz Idea' Challenge - September 6th-8th! Register right now at www.ellenyin.com/nailyourquizideaWant to try AG1 yourself and take ownership over your health this year? Athletic Greens will give you a FREE 1 year supply of immune-supporting Vitamin D AND 5 FREE travel packs with your first purchase when you use our link: athleticgreens.com/CTCCheck out all the ways Basecamp can increase your business' productivity when you sign up for a free trial at www.basecamp.com/ctc ! Today’s guest needs no intro - Rachel Hollis is a three-time New York Times bestselling author with over 100 million podcast downloads.  This Austin mom of 4 is also the founder of RISE Conferences, the #1 personal development conference focused entirely on women. When Rachel texted me to ask if I wanted to do an episode together, it was an easy yes, but I wanted to be really intentional about using this opportunity to deep dive into a specific, actionable business strategy that she hasn’t shared before. That’s how we landed on this week’s case study: the untold story of how Rachel made the New York Times bestsellers list the first time, as a previously self-published and still mostly unknown author then. Whether you’re an aspiring author or not, each of you listening has an important message, mission, or offer to get out into the world, and Rachel’s experience over the last decade plus can help you reach more people with it. If you enjoy our conversation today and want more authentic, untold stories, join Rachel on tour this fall at rachtalklivetour.com - we’ll drop the link below in the show notes. Let’s dive in.Connect with Rachel:  you enjoyed today's episode, please:Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped!Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you.Leave a positive review or rating on Apple Podcasts or Spotify.Subscribe for new episodes every Monday. Want to hear all the ins and outs of what is happening in our business? Check out all our previous quarterly income reports at !
She Stopped Selling For A Year And Still Made $45K In Passive Affiliate Income With This YouTube Strategy
Aug 15 2022
She Stopped Selling For A Year And Still Made $45K In Passive Affiliate Income With This YouTube Strategy
Get 3 months of Kajabi for only $99: try Kajabi FREE for 30 days with this link: to try AG1 yourself and take ownership over your health this year? Athletic Greens will give you a FREE 1 year supply of immune-supporting Vitamin D AND 5 FREE travel packs with your first purchase when you use our link: athleticgreens.com/CTCCheck out all the ways Basecamp can increase your business' productivity when you sign up for a free trial at ! Imagine if your ability to perform the core function in your business suddenly became impossible due to an illness. That’s exactly what happened to our guest, Lady Kellsie Moore, a top video presence coach for entrepreneurs and speaker whose TMJ-D diagnosis prevented her from being able to speak for an entire year. In today’s case study, Kellsie shares her YouTube content strategy that kept working in the background even when she physically couldn’t work, allowing her business to still bring in $45,000 of revenue completely passively. If you want to emergency proof your own business with evergreen content, keep listening.Connect with Kellsie:Free gift to share! "3 Keys To Unlocking Your Magic On-Camera": www.linkedin.com/in/kellsie-moore Imdb: www.kellsiemoore.comLinks mentioned in this episode: you enjoyed today's episode, please:Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped!Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you.Leave a positive review or rating on Apple Podcasts or Spotify.Subscribe for new episodes every Monday. Want to hear all the ins and outs of what is happening in our business? Check out all our previous quarterly income reports at !
Borrow The Personality Quiz Funnel Behind This $70K Launch
Aug 8 2022
Borrow The Personality Quiz Funnel Behind This $70K Launch
Want to try AG1 yourself and take ownership over your health this year? Athletic Greens will give you a FREE 1 year supply of immune-supporting Vitamin D AND 5 FREE travel packs with your first purchase when you use our link: athleticgreens.com/CTCToday’s case study will change how you approach selling forever. Linda Sidhu is a list-building and quiz funnel expert who gives us a detailed behind-the scenes breakdown of her Quiz Lab launch, which generated $70,000 in revenue by using a personality quiz funnel as a leads generator. Linda leans into her pharmaceutical sales background where she mastered the DiSC personality types to segment her email list by 4 distinct personality types, and cater her sales emails and offers to their unique buying behaviors. Keep listening to discover why personality quizzes will generate more leads and sales for your next launch, what type of questions to ask, and how to market effectively to different buyer personalities at each stage of your sales funnel.To nail your quiz idea for your own business, go to to save your seat in her FREE 3 day challenge kicking off September 6th. I’ll be participating in the challenge with you! Connect with Linda: Steps to Nail Your Quiz Idea: Creators Facebook Group:   Your Quiz Idea' Challenge: Your 'Quiz To Cash Strategy' With This Quiz:   you enjoyed today's episode, please:Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped!Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you.Leave a positive review or rating on Apple Podcasts or Spotify.Subscribe for new episodes every Monday.Want to hear all the ins and outs of what is happening in our business? Check out all our previous quarterly income reports at !
Copy The $800 Podcast Launch Plan That Debuted Her Show At #29 On The Marketing Charts
Aug 1 2022
Copy The $800 Podcast Launch Plan That Debuted Her Show At #29 On The Marketing Charts
Thanks to U.S. Bank for supporting our show! Visit this link today for the tools you need to uplevel your business! Sign up for a 30 day free trial (no credit card required) and lock in a 50% discount on your first year of Flodesk so you can send unlimited emails & get unlimited subscribers for only $19/month: ellenyin.com/flodesk or use the code "ELLEN".Want to try AG1 yourself and take ownership over your health this year? Athletic Greens will give you a FREE 1 year supply of immune-supporting Vitamin D AND 5 FREE travel packs with your first purchase when you use our link: athleticgreens.com/CTCGet studio quality and HD video for your podcast by recording in Zencastr! Use our link zen.ai/cubicletoceo or type in the code 'CUBICLETOCEO' to save 30% off your first 3 months of any paid plan. Thinking about launching a podcast show? You’ll want to take notes on today’s case study. My friend Dana Snyder is joining me to walk us through her creative launch plan that debuted podcast, Missions to Movements, at the #29 spot on the marketing podcast charts - all on a scrappy $800 budget. Dana is the founder of Positive Equation, a company transforming nonprofits’ online donor experiences with innovative digital marketing solutions. Dana has worked with brands like American Idol, Sports Illustrated, and the Honest Company, as well as leading nonprofits like Movember, Dress for Success and more. I’m excited for some of you to meet Dana this month at our August 18th dinner & live panel in Oregon! If you’re local, head to for event details and tickets.By the way, I’m super bummed because I forgot to connect my microphone when we recorded this interview, so a heads up my sound may not be up to its usual standard. Thank you in advance for your understanding. The good news is, I recorded this in Zencastr so their software helps my built-in desktop mic still sound better than it should! This is your encouragement today that tech errors happen to everyone, so don’t let imperfect work stop you from making an impact.Connect with Dana:www.positiveequation.com/@positivequationDana Snyder on LinkedInLinks mentioned in this episode:PostableHandwrytten Use code 'DANA' for 2 free credits!Branded Photoshoot Video
Retiring My Main Offer & How I Made $132,635 in Q2 2022 (Income Report)
Jul 25 2022
Retiring My Main Offer & How I Made $132,635 in Q2 2022 (Income Report)
Thanks to U.S. Bank for supporting our show! Visit today for the tools you need to uplevel your business! Get studio quality and HD video for your podcast by recording in Zencastr! Use our link zen.ai/cubicletoceo or type in the code 'CUBICLETOCEO' to save 30% off your first 3 months of any paid plan.Sign up for a 30 day free trial (no credit card required) and lock in a 50% discount on your first year of Flodesk so you can send unlimited emails & get unlimited subscribers for only $19/month: ellenyin.com/flodesk or use the code "ELLEN".In this episode, I share my Q2 2022 income report and look at how I made $132,635 in my business over the last 90 days. This covers all of the financial activity, revenue, expenses, and profit that my business made over the course of April, May, and June 2022. If you have been in our community for a while, then you know we have been sharing income reports since 2019 - almost 4 years - in an effort to increase financial transparency and literacy for online businesses. Make sure you go back and check out all our previous reports at for the full context on what’s happened in the first six months of this year, and our business decisions thus far.Enjoy this income report & want to catch up on our previous ones? Find all of them at the link below! mentioned in this episode:Paid to Create Challenge: your spot in our LIVE masterclass: by Kristina at Gem Creative Co. : Podcast Pitch: you enjoyed today's episode, please:Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped!Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you.Leave a positive review or rating on Apple Podcasts or Spotify.Subscribe for new episodes every Monday. Service providers, coaches & consultants: Discover 10 Simple Strategy Shifts To Unlock Your First $10K Month! Sign up for our FREE, live class on July 28th: ellenyin.com/live
Trouble Niching Down? How To Serve Two Audiences, But Only Market To One ($10K Month Case Study with 100 Followers)
Jul 18 2022
Trouble Niching Down? How To Serve Two Audiences, But Only Market To One ($10K Month Case Study with 100 Followers)
Imagine being able to write high quality blog posts, social media captions, emails, ads, and sales copy with just ONE click. Sounds kind of like magic, but it’s actually possible with WordHero, an AI writing assistant that does all the heavy lifting for you! WordHero offers an entire suite of 50+ writing tools to create human-like content, in one click. AppSumo, my favorite digital marketplace for entrepreneurs, is offering an insane lifetime deal for unlimited copy on WordHero right now for only $89 - that’s literally $2,000 off the normal retail price of WordHero if you purchased a regular license on their website. Get WordHero at a hugely discounted rate before this lifetime deal expires at: studio quality and HD video for your podcast by recording in Zencastr! Use our link zen.ai/cubicletoceo or type in the code 'CUBICLETOCEO' to save 30% off your first 3 months of any paid plan.Sign up for a 30 day free trial (no credit card required) and lock in a 50% discount on your first year of Flodesk so you can send unlimited emails & get unlimited subscribers for only $19/month: ellenyin.com/flodesk or use the code "ELLEN".---After 3 years, I’ve decided to permanently close the enrollment doors to my 12 month group mentorship program - Cubicle to CEO - (just the program, not the brand - don’t worry) on August 5th. Through this program, we’ve helped hundreds of service providers, coaches, and freelancers work with their dream clients and make their first $10,000 income month. That’s why we’re taking this final month to celebrate a few of our Cubicle to CEO students who recently reached that big milestone, including today’s guest, Victoria McCausland.Victoria shares with us her incredible story of loss and how she channeled her own grieving experience into completing her PhD in Communication Studies and a life-changing service connecting military and first responder families who are grieving a loved one with non-profits who provide much-needed trauma support to these deserving communities.In today’s case study, Victoria shares how she struggled to niche down when she first joined our program, knowing she was meant to serve two distinct audiences but unsure how to get her offer in front of the right people - especially with no online audience of her own. If you’re in the same boat, you’ll be encouraged by how Victoria navigated this dilemma to successfully serve both audiences, while only marketing to one, scaling to $10K months and beyond with only 100 followers.Connect with Victoria: mentioned in this episode:Paid to Create Challenge: Is Borrowed Traffic Episode: Metrics You Need To Track Episode: Hill's Episode: providers, coaches & consultants: Discover 10 Simple Strategy Shifts To Unlock Your First $10K Month! Sign up for our FREE, live class on July 28th: ellenyin.com/live
Scaling 1:1 Services From $6K to $10K+ Months (Without Hiring Or Working More Hours)
Jul 11 2022
Scaling 1:1 Services From $6K to $10K+ Months (Without Hiring Or Working More Hours)
Get studio quality and HD video for your podcast by recording in Zencastr! Use our link zen.ai/cubicletoceo or type in the code 'CUBICLETOCEO' to save 30% off your first 3 months of any paid plan.Sign up for a 30 day free trial (no credit card required) and lock in a 50% discount on your first year of Flodesk so you can send unlimited emails & get unlimited subscribers for only $19/month: ellenyin.com/flodesk or use the code "ELLEN",After 3 years, I’ve decided to retire my signature 12 month group mentorship program - Cubicle to CEO - (just the program, not the brand - don’t worry)! We’re hosting one last launch at the end of July, before closing enrollment for good. Through this program, we’ve helped hundreds of service providers, coaches, and freelancers work with their dream clients and make their first $10,000 income month. That’s why we’re taking this month to celebrate a few of our Cubicle to CEO students who recently reached that big milestone, including today’s guest, Sam Whisnant. Sam is a certified Digital Business Manager who helps coaches with courses build a scalable business foundation through simple systems and funnels. She’s helped her clients have $100K launches, hire multiple new team members, build new products & funnels from scratch, and most importantly, take care of the day-to-day business so they can focus on their zone of genius.Even though she’s a whiz behind the scenes, Sam was struggling to break beyond $6,000 revenue months as a service provider until she joined our group mentorship program. In today’s case study, Sam shares how she was finally able to grow from being stuck at $6K months to $10,000+ months just 6 months after joining our program, WHILE working 10 hours a week less as well (all without having to hire help!)Connect with Sam: out the episodes we mentioned in this conversation!Why Content Pillars Aren't Landing You Paying Clients: Top Tools + Systems You Need To Have Your Business Run Like A Well Oiled Machine: the transcript for this episode at you enjoyed today's episode, please:Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped!Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you.Leave a positive review or rating on Apple Podcasts or Spotify.Subscribe for new episodes every Monday. ----FREE RESOURCESService-based entrepreneurs, are you tired of being on the content hamster wheel + hustling for more followers without more income? I created a FREE, on-demand training just for you on how to use my step-by-step client attraction system to create your first $10K month, WITHOUT a large audience or complicated marketing strategies! Claim your bonus gift by watching now: " rel="nofollow">
What Is Borrowed Traffic? How To Get In Front Of Other People’s Audiences To Make More Sales
Jul 4 2022
What Is Borrowed Traffic? How To Get In Front Of Other People’s Audiences To Make More Sales
Browse AppSumo, the #1 digital marketplace for entrepreneurs where exclusive lifetime deals for software, courses, templates + more are shared at STEEP discounts. Browse the latest lifetime deals + steals when you visit  !Get studio quality and HD video for your podcast by recording in Zencastr! Use our link zen.ai/cubicletoceo or type in the code 'CUBICLETOCEO' to save 30% off your first 3 months of any paid plan.If you are ready to finally dive in and truly understand how to market your business yourself or uplevel your current marketing side-hustle, learn directly from six-figure marketing business owners of Twinning Pros, Tiffany Coyle, and Tabatha Rowbatham in their 4-month "done with you" coaching program at in the interview seat today in this replay of my conversation on the Kajabi Edge Podcast. I take you through the full evolution of my business over the last 4.5 years, from my start as a freelance social media manager to building a marketing agency to then pivoting to digital courses and programs and now a media company. We get into advice, finances, and so many other chapters of my journey I’ve never told in a podcast format before. In this episode, you’ll also get to borrow one of my best revenue growth strategies: leveraging borrowed traffic. This is how you get in front of other people’s audiences on a consistent basis, so sales are not limited to people who already know you.Listen to the Kajabi Edge Podcast: Try Kajabi for 30 days FOR FREE! Visit to sign up!If you enjoyed today's episode, please:Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped!Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you.Leave a positive review or rating on Apple Podcasts or Spotify.Subscribe for new episodes every Monday. ----FREE RESOURCESService-based entrepreneurs, are you tired of being on the content hamster wheel + hustling for more followers without more income? I created a FREE, on-demand training just for you on how to use my step-by-step client attraction system to create your first $10K month, WITHOUT a large audience or complicated marketing strategies! Claim your bonus gift by watching now: ellenyin.com/getclients
Upsell Your Clients - Increasing A Monthly Retainer From $1,500 to $15,000
Jun 27 2022
Upsell Your Clients - Increasing A Monthly Retainer From $1,500 to $15,000
Get studio quality and HD video for your podcast by recording in Zencastr! Use our link zen.ai/cubicletoceo or type in the code 'CUBICLETOCEO' to save 30% off your first 3 months of any paid plan.It’s always easier (and usually more profitable) to upsell an existing client than to acquire a new one. Yet, most marketing strategies focus on how to get new clients, rather than nurturing relationships with your existing clients. Today’s case study shows how coach Tiffany Coyle, founder of Virtual Career Girl and CEO of digital marketing agency, Twinning Pros, gradually upsold a client who started out paying $1,500 a month for social media marketing services to a $15,000 monthly retainer over a 2 year period. What if you could also 10x the rate your best client is paying you right now instead of seeking a new client? Keep listening to see how you can apply this underrated approach to your business. Connect with Tiffany:www.virtualcareergirl.com Instagram: Tiffany and her twin help you with your marketing: in the Social Media Marketing position Tiffany is hiring for? Email tiffany@twinningpros.com for more information!Download the transcript for this episode at you enjoyed today's episode, please:Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you.Leave a positive review on Apple PodcastsSubscribe for new episodes every Monday  ----- FREE RESOURCES:Service-based entrepreneurs, are you tired of being on the content hamster wheel + hustling for more followers without more income? I created a FREE, on-demand training just for you on how to use my step-by-step client attraction system to create your first $10K month, WITHOUT a large audience or complicated marketing strategies! Claim your bonus gift by watching now: ellenyin.com/getclients
8X Your Website Traffic Without Ads - Six Figure SEO Secrets
Jun 20 2022
8X Your Website Traffic Without Ads - Six Figure SEO Secrets
Browse AppSumo, the #1 digital marketplace for entrepreneurs where exclusive lifetime deals for software, courses, templates + more are shared at STEEP discounts. Browse the latest lifetime deals + steals when you visit  !Get studio quality and HD video for your podcast by recording in Zencastr! Use our link zen.ai/cubicletoceo or type in the code 'CUBICLETOCEO' to save 30% off your first 3 months of any paid plan.How do you send a steady stream of new people to your website who are actively searching for the content you write about or the products and services you sell? Today’s case study answers that question. Elise Armitage is a good friend of mine and the creator of What The Fab, a travel and lifestyle blog founded in 2012 helping women find fabulous in the everyday. Elise shares with us how she used SEO - short for search engine optimization - to 8x her website traffic from 20,000 monthly pageviews to 160,000 pageviews, without paying a cent in ads. In fact, not only did Elise not pay for this massive increase of traffic to her website, but she’s been able to leverage all those extra eyeballs to GET PAID instead, making over six figures in passive revenue annually, directly from her website views. Keep listening to apply her SEO secrets to drive more traffic (and coin) to your own website.  Connect with Elise:Watch Elise's free training on how to use SEO to grow your web traffic: www.ellenyin.com/sixfigureseowww.whatthefab.comwww.instagram.com/wtfabDownload the transcript for this episode at you enjoyed today's episode, please:Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you.Leave a positive review on Apple PodcastsSubscribe for new episodes every Monday ----- FREE RESOURCES:Service-based entrepreneurs, are you tired of being on the content hamster wheel + hustling for more followers without more income? I created a FREE, on-demand training just for you on how to use my step-by-step client attraction system to create your first $10K month, WITHOUT a large audience or complicated marketing strategies! Claim your bonus gift by watching now: ellenyin.com/getclients
Her “Instagram Billboard” Generates All Her Leads - 98% Become Paying Clients
Jun 13 2022
Her “Instagram Billboard” Generates All Her Leads - 98% Become Paying Clients
Get studio quality and HD video for your podcast by recording in Zencastr! Use our link zen.ai/cubicletoceo or type in the code 'CUBICLETOCEO' to save 30% off your first 3 months of any paid plan.Ashley is a brand designer and photographer who spent the past decade in the agency world crafting big brands for big businesses and Fortune 100 companies like Toyota. She recently left her career and the corporate world behind to help small businesses build big brands, too.Her passion is helping people live theirs. And she believes that anyone with a dream or passion for something should have a real chance at it. But what they may not realize is that they're going to need more than a logo to do it. Her studio, Ash Branding Co. brings the caliber of big branding to the heart of small businesses through custom branding, cinematic photography and film and online education.Connect with Ashley: go to resources for branding on any budget: (Get access for FREE using code ELLEN - valid until 6/20/22) you enjoyed today's episode, please:Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you.Leave a positive review on Apple PodcastsSubscribe for new episodes every Monday  ----- FREE RESOURCES:Service-based entrepreneurs, are you tired of being on the content hamster wheel + hustling for more followers without more income? I created a FREE, on-demand training just for you on how to use my step-by-step client attraction system to create your first $10K month, WITHOUT a large audience or complicated marketing strategies! Claim your bonus gift by watching now: ellenyin.com/getclients
Creating a 5 Hour Work Week While Growing From 3 to 27 Retainer Clients in 6 Months
Jun 6 2022
Creating a 5 Hour Work Week While Growing From 3 to 27 Retainer Clients in 6 Months
Browse AppSumo, the #1 digital marketplace for entrepreneurs where exclusive lifetime deals for software, courses, templates + more are shared at STEEP discounts. Browse the latest lifetime deals + steals when you visit  ! Interested in sponsoring this show or trying podcast ads for your business? Go to zen.ai/ellen and fill out the contact information so Zencastr can help you bring your business story to life.Women + POC small business owners! Apply for FREE marketing, media, and tech makeovers from Comcast RISE today: This week’s guest is a business strategist and friend I absolutely adore. Hannah Murphy used to work 7 days a week as a pinterest + blog agency owner, fighting through the online noise of all the ways she should spend her time, only to find her to-do list was ever growing while her revenue stalled. Hannah realized creating a productive schedule wasn't about doing more tasks quickly, but rather doing  the right tasks effectively, and less overall. Today’s case study reveals how Hannah gradually reduced her work schedule to a 5 hour week while growing from 3 to 27 retainer clients in just 6 months. Listen in to see how you can also create a schedule that reflects your personality, priorities, and drives profit.Connect with Hannah:  your ideal work schedule with Hannah at you enjoyed today's episode, please:Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you.Leave a positive review on Apple PodcastsSubscribe for new episodes every Monday  ----- FREE RESOURCES:Service-based entrepreneurs, are you tired of being on the content hamster wheel + hustling for more followers without more income? I created a FREE, on-demand training just for you on how to use my step-by-step client attraction system to create your first $10K month, WITHOUT a large audience or complicated marketing strategies! Claim your bonus gift by watching now: ellenyin.com/getclients
5 Key Shifts To Take The Suck Out Of Sales Calls [Make $10K Months Series Pt. 4]
May 30 2022
5 Key Shifts To Take The Suck Out Of Sales Calls [Make $10K Months Series Pt. 4]
Interested in sponsoring this show or trying podcast ads for your business? Go to zen.ai/ellen and fill out the contact information so Zencastr can help you bring your business story to life.In today’s installment of the $10K month series, we are going to talk about 5 key shifts that you can implement TODAY to take the suck out of sales calls. So if you are someone who always dreads getting on a sales call (also known as a discovery call), this is going to be for you! If you are a freelancer, coach, or service provider in specific, who relies on sales calls to turn leads into paying clients, these 5 shifts will massively increase your sales conversion rate. This means you will be able to land more clients with less leads. If you’re ready to make these shifts in your sales calls, then let’s dive in!Listen to the previous 'Make $10K Month Series' episodes:Make $10K Months Series: Stop Selling Your Service Like It’s A Commodity: Content Pillars Aren't Landing You Paying Clients [Make $10K Month Series Pt. 2]: 3 Metrics You Need To Track To Reach Your Income Goals [Make $10K Months Series Pt. 3]: out how you can make your first $10K month in our FREE 1-hr masterclass: you enjoyed today's episode, please:Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you.Leave a positive review on Apple PodcastsSubscribe for new episodes every Monday  ----- FREE RESOURCES:Service-based entrepreneurs, are you tired of being on the content hamster wheel + hustling for more followers without more income? I created a FREE, on-demand training just for you on how to use my step-by-step client attraction system to create your first $10K month, WITHOUT a large audience or complicated marketing strategies! Claim your bonus gift by watching now: ellenyin.com/getclients
Increasing Program Enrollment by Over 200%: What Educators and Course Creators Can Learn From The CEO of Girls Who Code
May 23 2022
Increasing Program Enrollment by Over 200%: What Educators and Course Creators Can Learn From The CEO of Girls Who Code
Interested in sponsoring this show or trying podcast ads for your business? Go to zen.ai/ellen and fill out the contact information so Zencastr can help you bring your business story to life.Sign up for a 2-week free trial with Norby: week’s case study reveals how Girls Who Code increased enrollment in their programs by more than 200% during a global pandemic, a jump from 1600 to 5,000 students enrolled that brought their total students served to over 500,000. We’re joined in this interview by Dr. Tarika Barrett, the CEO of Girls Who Code, an international non-profit organization working to close the gender gap in technology. With over two decades of building educational pathways for young people at organizations like the New York City Department of Education and New York University’s Center for Research on Teaching and Learning, along with an impressive list of accolades received for her work, including being named one of Crain’s 50 Most Powerful Women in New York in 2021, Dr. Tarika Barrett is an expert in education innovation. Whether you’re a course creator, nonprofit leader, or online educator and coach, this conversation will help you impact more lives with the work you do. Connect with Dr. Tarika:Connect on LinkedIn@DrTarikaBarrett on Twitterwww.girlswhocode.com@girlswhocode on InstagramCheck out some of Girls Who Code's Culture Campaigns:The first ever codable music video with Doja Cat:  'Healing' featuring Lizzo: Who Code book series with Penguin: Girl x Girls Who Code Collaboration Doll - Courtney Moore: the internet would look like without female coders: you enjoyed today's episode, please:Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you.Leave a positive review on Apple PodcastsSubscribe for new episodes every Monday  ----- FREE RESOURCES:Service-based entrepreneurs, are you tired of being on the content hamster wheel + hustling for more followers without more income? I created a FREE, on-demand training just for you on how to use my step-by-step client attraction system to create your first $10K month, WITHOUT a large audience or complicated marketing strategies! Claim your bonus gift by watching now: ellenyin.com/getclients
Starting Over: Scaling A New Business From $0 to $60K Months
May 16 2022
Starting Over: Scaling A New Business From $0 to $60K Months
Redeem your free 30 day trial to Pretty Simple, the #1 leads tracking app built by solopreneuers, FOR solopreneurs: in sponsoring this show or trying podcast ads for your business? Go to zen.ai/ellen and fill out the contact information so Zencastr can help you bring your business story to life.Nicknamed the “creator to the creators”, Diane Armitage is the powerhouse behind many well-known million and billion-dollar brands like Bob Proctor, Jay Abraham, and the creators of Chicken Soup for the Soul.Despite an impressive thirty years as an entrepreneur with several successful businesses she ran behind the scenes already under her belt, Diane was still scared to put her face out there and start her own personal brand. After joining our mentorship program, Cubicle to CEO, Diane finally took the leap. Today’s case study examines the strategy Diane used to scale her brand new coaching business from $0 to $60,000 months in less than 2 years, and why starting something new doesn’t have to mean starting from scratch for you either.Connect with Diane:*A Cubicle to CEO listener exclusive* Get the first module of Diane's 'Conversations with Bob Proctor' for FREE at   to join our mentorship that helped Diane scale this new business? Watch our free masterclass to see if it is a good fit for you when you visit you enjoyed today's episode, please:Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag me @missellenyin & @cubicletoceo so I can repost you.Leave a positive review on Apple PodcastsSubscribe for new episodes every Monday  ----- FREE RESOURCES:Service-based entrepreneurs, are you tired of being on the content hamster wheel + hustling for more followers without more income? I created a FREE, on-demand training just for you on how to use my step-by-step client attraction system to create your first $10K month, WITHOUT a large audience or complicated marketing strategies! Claim your bonus gift by watching now: ellenyin.com/getclients