CNBC’s Melissa Lee examines how social media and its influencers are changing the world of traditional investing by glamorizing trading for a new generation and fueling the rise of crypto.
Lee visits Miami, where there is an emerging crypto and tech scene. She profiles a young social media influencer and claimed crypto millionaire who shares his financial advice online with more than a million followers. And she explores the rise of fintech influencers and the broad effect social media is having on investing.
Lee’s reporting also takes her to the virtual world of this new generation of digital natives. She looks at multiple metaverses, interviews the former CEO of Atari and visits one of these virtual realms where there is an Atari branded casino and cryptocurrency called the Atari Token. With instant gratification and real-time adjustments, some companies and players are betting the metaverse is the next step in the evolution of gaming.