More Leads, More Deals, More Profits

Mark Lane

Do you ever find yourself saying "there's no good real estate deals anymore?" or, do you want to do more real estate deals and make more money, but not really sure how to go about it?

You've probably been sold some gimmicks from one guru or another and have likely found it does't work, or at least not the way they say it does. Success and financial freedom can seem out of reach when you're not exactly sure what to do.

If you're tired of the real estate income roller coaster, want to do more deals and create the financial freedom you're looking for, then this is the right podcast for you. This show is all about taking you from "how to find a deal" mode, to teaching you how to become a lead generation expert.

Here you will learn everything from marketing, prospecting, networking, direct mail, PPC, paid traffic, networking, kpi's, tracking, testing, outbound calls, auctions, and everything in between.

In this podcast we interview some of the nations leading real estate experts that have mastered the skillset of lead generation. Listen in as your host Mark Lane dissects their businesses, and learn the strategies they are using to cash in on todays real estate market.


read less
BusinessBusiness

Episodes

Episode 12: Becoming The Market Expert Through Brand Based Marketing With Jeremiah Dalton
5d ago
Episode 12: Becoming The Market Expert Through Brand Based Marketing With Jeremiah Dalton
Are you curious about how to build a six-figure real estate business through referrals and smart marketing? In this episode, Jeremiah reveals how he turned a part-time side hustle into a full-time job. He explains the importance of networking with realtors and attorneys to create a steady flow of deals. Jeremiah also discusses the role branding plays in becoming a market expert and why it’s key to long-term success.Jeremiah shares how he leveraged direct mail, PPC, and other marketing strategies to grow his business. Listeners will learn how Jeremiah handles tough situations, manages his time with family, and maximizes each real estate deal for high profits. Whether you're new to the industry or looking to expand, this episode is filled with actionable tips to help you succeed in real estate. Tune in to learn how to build a thriving business and gain the freedom to live life on your terms.Topics Covered: How Jeremiah got started in real estate and the decision to start fixing and flipping homesThe transition from part-time side gig to full-time real estate investor.The importance of family and time freedom in his career decisions.Why marketing, not real estate, is the key to success in the real estate business.How consistency in direct mail and PPC helped Jeremiah build his business.The value of building a strong referral network with realtors and attorneys.How branding played a huge role in Jeremiah’s success and why he believes it’s a long-term game.Advice for new real estate investors on how to break into the business and build a brand.Connect with JeremiahJeremiah’s Real Estate Business Website: https://www.suffolkcountyhousebuyers.com/Jeremiah’s Instagram: https://www.instagram.com/jeremiahdalton_/?hl=enConnect with Mark Lane: https://marklaneeducation.comGrab a copy of Mark's book More Leads, More Deals, More Profits: https://a.co/d/0b20DeOk
Episode 10: Scaling Your Business Through Inbound Marketing With Michael McDonald
Aug 26 2024
Episode 10: Scaling Your Business Through Inbound Marketing With Michael McDonald
Lead generation strategies are crucial for driving growth in any business. By refining our approach and focusing on targeted methods we can attract high-quality leads and convert them into loyal customers. How can we further optimize these strategies to maximize success?In this episode, Michael shares his journey from starting a real estate business to scaling to 100 deals a year in Las Vegas. He discusses his expertise in lead generation, particularly through PPC and TV commercials. Tune in to learn the strategies that helped Philip achieve this level of success and how you can apply them to grow your own business.Topics Covered: Welcome and IntroductionWhere Michael StartedTransition to Las Vegas and Initial ChallengesImportance of having a dedicated leads managerHiring a sales manager for effective scaling and management lead generation time, cost, and cash conversion cyclePPC and TV commercialsFuture of Lead Generation and Business GrowthLightning Round and Final ThoughtsResources:Never Split the Difference - https://www.amazon.com/Never-Split-Difference-Negotiating-Depended/dp/0062407805Who Not How - https://www.amazon.com/Who-Not-How-Accelerating-Teamwork/dp/1401960588Connect with MichaelLinkedIn: https://www.linkedin.com/in/michael-mcdonald-099480108/Instagram: https://www.instagram.com/michaelmcdonaldrei/Website: https://www.thevirtualmillionaires.com/Youtube Channel: https://www.youtube.com/@thevirtualmillionaireshowPodcast: https://open.spotify.com/show/4URRxPAZreR73PtAmVeQ3xConnect with Mark Lane: https://marklaneeducation.comGrab a copy of Mark's book More Leads, More Deals, More Profits: https://a.co/d/0b20DeOk
Episode 8: Going All-In on Marketing and Building a $200,000/M Wholesaling Business. With Ken Siew
Aug 12 2024
Episode 8: Going All-In on Marketing and Building a $200,000/M Wholesaling Business. With Ken Siew
Ever wondered how to scale your real estate business from part-time hustle to a $200,000 monthly operation? It’s all about tackling fears, investing wisely, and mastering the right strategies.In our latest episode, Ken Siew opens up about his incredible journey and how he turned his real estate investments into a thriving business. He shares tips on overcoming the fear of spending, the power of strategic marketing, and the importance of delegating tasks effectively. Plus, don’t miss our lightning round where Ken answers rapid-fire questions about his favorite lead generation tools, must-read books, and more. Tune in now to get actionable insights and tips straight from someone who’s been there and done that!Topics Covered: Welcome and IntroductionKen's Real Estate Investing Journey Ken’s Initial Fear of Spending Money Ken’s commitment to go all-in on his real estate business in 2018How Ken used his 401(k) retirement funds to invest in his real estate businessShifting mindset and goalsExperimenting with different marketing channels Importance of tracking results and quickly cutting underperforming marketing effortsHow cash position affects risk tolerance when testing new marketing channelsHow Google reviews help provide credibility and proof of being a legitimate businessLightning Lead Round!Resources:CRM: Follow Up BossBook: The Magic of Thinking BigConnect with Ken:InstagramTwitterWebsiteConnect with Mark Lane: https://marklaneeducation.comGrab a copy of Mark's book More Leads, More Deals, More Profits: https://a.co/d/0b20DeOk
Episode 7: Specializing In The Highly Profitable Niche of Probates With Roman Soyko
Aug 5 2024
Episode 7: Specializing In The Highly Profitable Niche of Probates With Roman Soyko
Dealing with probate properties can be tough for new real estate investors, but the benefits can be great. Imagine finding probate properties, making good deals, and growing your investment portfolio easily. Isn't learning about probates a way to find hidden real estate opportunities?In this episode, Roman shares his strategies for generating and managing probate leads and finding cost-effective ways to get started in real estate investing. He also shares his management tips using CRM systems, personal touch and automation, and understanding the local market to build relationships with people. Topics Covered: Welcome and IntroductionIntroducing the GuestUsing weekly probate leads for marketingRoman’s 6-Figure flips all came from probateCRM to streamline lead generation and acquisition processesFrequency and Average Profit of deals from probate marketingEffective strategies and lesser-known tricksProbate house renovation to boost seller confidenceLightning Lead Round!Roman’s best Lead Generation ToolBest Book for InvestorsTop metric tracked in lead generation campaignsQuick win to improve lead generation todayPersonal Touch or AutomationMost overrated and underrated trendLead generation mistake to avoid Next big thing in real estate lead generationResources:Book: How to Win Friends & Influence People Connect with Roman LinkedInInstagramPodcast: Building Roman's Empire PodcastConnect with Mark Lane: https://marklaneeducation.comGrab a copy of Mark's book More Leads, More Deals, More Profits: https://a.co/d/0b20DeOk
Episode 5: Operating a 7 Million Dollar/ Year Business Through People, Processes, And Profits With Billy Avalro
Jul 22 2024
Episode 5: Operating a 7 Million Dollar/ Year Business Through People, Processes, And Profits With Billy Avalro
Successful deals hinge on more than just luck. They thrive on solid marketing tactics and a well-oiled team. Imagine running your operation like one of the country's top entrepreneurs—efficiency, precision, and results-driven strategies in every move. In our latest episode, dive into the world of real estate investing with Billy. He shares invaluable insights on building lasting relationships, harnessing strategic partnerships, and mapping out long-term financial plans. Discover his game-changing strategies for scaling your business efficiently, from time-savvy marketing tactics to building a rock-solid team and robust financial systems. Ready to supercharge your real estate ventures? Tune in now and start applying these insider tips!Topics Covered: Welcome and IntroductionTransition from mortgage broker to real estate investingEarly years in business and lead generation strategiesTimeline for gaining traction after startingProgression to growth phase with marketing and systemsReal estate wholesaling, marketing strategies, and net income goalsThe importance of building a strong team for success.Recognizing team members' foresight and trust in their abilitiesRetaining talent and next business steps for a successful entrepreneur.Lightning Lead Round!Resources Mentioned:Book: No B.S. Direct Marketing: The Ultimate No Holds Barred Kick Butt Take No Prisoners Direct Marketing for Non-Direct Marketing BusinessesConnect with BillyLinkedInWebsitePodcast: Unstoppable REI WealthConnect with Mark Lane: https://marklaneeducation.comGrab a copy of Mark's book More Leads, More Deals, More Profits: https://a.co/d/0b20DeOk
Episode 4: How to gain access to the 300 Billion Dollar Industry of Senior Housing With Phillip Vincent
Jul 22 2024
Episode 4: How to gain access to the 300 Billion Dollar Industry of Senior Housing With Phillip Vincent
Currently, in this country, 12,000 people are turning 65 years old PER DAY!This is what Phillip refers to as the Silver Tsunami. It’s here!As baby boomers merge into senior care it creates a massive opportunity for those that want to specialize in the niche of “Seniors”. They NEED to sell in order to pay for care, thus creating a highly motivated seller. Between the volume of baby boomers aging and their high motivation, we have the perfect storm. In this episode, Phillip discusses the needs and challenges of investing in real estate for seniors, including empathy, understanding the market, and marketing strategies. Phillip specializes in a niche market, such as working with seniors, to stand out in the real estate market. He highlights the emotional nature of working with seniors and the importance of understanding their needs. Tune in to discover how to successfully invest in this unique market!Topics Covered: Welcome and IntroductionHow Phillip discover this nicheWhat Silver Tsunami isRoman’s 6-Figure flips all came from probateInvesting in senior living real estate and providing value to clientsDownsizing homes due to memory care needsMorbid Death MathSee and Stay ModelSteps to start specializing in the senior nicheStrategies for building strong relationships from the startResources Mentioned:Book:  It's About Time!: How to Grow Revenue with Prospect-Centered SellingConnect with PhillipLinkedInInstagramWebsiteConnect with Mark Lane: https://marklaneeducation.comGrab a copy of Mark's book More Leads, More Deals, More Profits: https://a.co/d/0b20DeOk
Episode 2: Mastering Direct Mail And Niche Lists with Greg Helbeck
Jul 22 2024
Episode 2: Mastering Direct Mail And Niche Lists with Greg Helbeck
All of us want to become successful. But sometimes we feel like we are being left behind by time, leaving us wondering if we're missing out on opportunities. So, here's the catch: what if I told you that you can make millions before your 20s?In this talk, Greg, founder of Velocity House Buyers, an investment firm with roots in Southern California and New York State, discusses the importance of direct mail in real estate investing. He shares his personal experiences and reveals the strategies behind his incredible $350K home run deal. Our guest will also delve into tracking key performance indicators (KPIs), calculating the return on investment (ROI) for mail marketing, and common mistakes to avoid.Whether you're new to real estate or looking to take your business to the next level, this episode is packed with valuable tips and practical advice.Topics Covered:Welcome and IntroductionIntroducing the GuestReal Estate Investing and the Mindset Required for SuccessEvolving Real Estate Business from Wholesaling to Direct MarketingAdapting to Market Changes in Real Estate InvestingLead Generation Strategies, Including Direct Mail and PPCMail Campaign Strategies for Real Estate InvestorsTracking KPIs, Mail Marketing ROI, and Avoiding MistakesMail Marketing for Real Estate InvestorsLead Generation StrategiesReal Estate InvestingResources Mentioned:Book: More Leads, More Deals, More Profits: The Insider Secrets Of Real Estate MillionairesDataFlikLeadVineConnect with Greg Helbeck:Youtube: https://www.youtube.com/c/GregHelbeckREIInstagram: https://www.instagram.com/grego_37/Linktree: https://linktr.ee/GregHelbeck Velocity House Buyers: https://www.velocityhousebuyers.com/ Connect with Mark Lane: https://marklaneeducation.comGrab a copy of Mark's book More Leads, More Deals, More Profits: https://a.co/d/0b20DeOk