15 - The secret sauce to success with Paid Social and Paid Search (With Myles Madden, Sr. Demand Generation Manager at Observe.AI)

Driving Demand

Aug 15 2022 • 38 mins

Myles Madden is the Sr. Demand Generation Manager at Observe.AI and previously Performance Marketing Manager at Refine Labs.

In this episode we focus on everything you need to know to become successful with paid social and paid search in a demand generation environment. The B2B buyer journey is changing and performance marketing need to change with it.

Are you ready to join the movement? Join our free slack community where some of the best demand marketers in Europe share knowledge on demandgenerationmovement.com.

This episode is brought to you by our great partners Albacross, HockeyStack & GetAccept.