PODCAST EPISODE

088 - Podcast Collaboration with MagHub Monday

The GenWhy Leaders Podcast

Nov 16 2021 • 23 mins


Overview:

GenWhy Leaders Podcast Host, Eric Hughey chats with Nick Pataro, Director of Sales at Aysling, and host of the MagHub Monday Podcast. They discuss the importance of why all media companies should have a podcast to complement their print and other digital advertising products.

Key points:

0:00 to 2:30 - Intro and MagHub Monday explained.

2:30 to 5:30 - Eric overviews his career and tells what he’s learned from sitting on all sides of the media desk.

5:30 to 6:45 - What media companies can learn from great marketers.

6:45 to 11:45 - Why should media companies start a podcast?

11:45 to 13:00 - All you need is time and a rockstar to launch a podcast.

13:00 to 15:15 - Your podcast needs its own brand. Plus, some helpful tips.

15:15 to 20:00 - How does a podcast help develop new sales and marketing leads?

20:00 to 22:15 - Final thoughts on why publishers should start a podcast.

22:15 to end - Where to connect with Eric, and the outro.

Check out Aysling and MagHub:

www.aysling.com

Connect with Nick:

LinkedIn.linkedin.com/in/nick-pataro