Becoming An Entrepreneur Who Thrives in Business Rather than Crumbles

The Business Edge

Oct 28 2016 • 56 mins

THE LONELY ENTREPRENEUR , Michael Dermer reveals how the constant chaos, adrenaline rush, and burden of being an entrepreneur causes many and diverse entrepreneurs to develop damaging ‘perspectives ’on the business and personal issues that come with the territory. He shares the insights and methodology that not only saved his own company, but have made the difference between success and failure for hundreds of struggling startups and entrepreneurs. “It’s how we manage the struggle of being the entrepreneur,” he attests, based on his harrowing experience as an industry pioneer who watched the business he built for 10 years almost get destroyed in 10 days by the 2008 financial crisis. Michael learned how to thrive in this struggle by combining the blood, sweat, and tears with new perspectives—even when success was shattered like whiplash.