The Second-Act Show

Kerry Hannon & John Tarnoff

We're Kerry Hannon and John Tarnoff and on The Second Act Show podcast we talk what happens when we're all living longer and have zero interest in slowing down.

There's too much left to do, to imagine, to build, and to invent.

Kerry Hannon is a national keynote speaker, a recognized expert content specialist, and thought leader on career management, entrepreneurship, work transitions, personal finance, and retirement. She is a tireless advocate for helping women manage their wealth and build money confidence for financial security.

John Tarnoff is an executive and career transition coach, speaker, and author who supports mid and late-career professionals in defining, planning, and achieving more meaningful and sustainable careers. He is the author of the best-selling Boomer Reinvention: How to Create your Dream Career Over 50 and has been named a Top Influencer in Aging by PBS/NextAvenue.

Join us as we chronicle the many adventures, prescriptions, pitfalls, lessons, good times and bad times (you know we've had our share...) on the path to...

The Second Act.

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Second-Act Show #10 - Guadalupe Hirt & Barbara Brooks: Empowering Second Act Women
Jul 9 2022
Second-Act Show #10 - Guadalupe Hirt & Barbara Brooks: Empowering Second Act Women
Built by and for women 40 and beyond, Second Act Women ( is an IRL and virtual club for women 40 & 50+ that provides access to professional and self-development courses and workshops led by industry experts, resources, and on-demand content. It's a network of women entering middlescence with vigor. Founded to counter the ageist bias waged against females 40 & 50+ in corporate, business ownership, and in society, SecondActWomen gives women the opportunity and the community to ReThink, ReTool and ReBoot in order to design their future on their terms. We talked with Second Act Women co-founders Barbara Brooks and Guadalupe Hirt, two marketing and PR professionals with decades of experience between them. They'll share how Second Act Women came together, the programs they're running, and their plans for the future. We'll also talk about what they're learning about their own second acts. A 29-year marketing and public relations specialist, Barbara launched her award-winning career in the shopping center industry where she oversaw regional and super-regional malls and downtown districts like Trolley Square in Salt Lake City, Sundance Square in Fort Worth, and Fashion Show Mall in Las Vegas. In 2001, she began an eight-year career in broadcasting where she worked as a senior sales and business development representative at iHeart Radio, CBS Radio, and Gannett before returning to shopping centers where she marketed Denver’s own Park Meadows Retail Resort. A 26-year public relations professional turned four-time entrepreneur and social justice advocate, Guadalupe now champions women’s issues and is helping break down female ageist bias that lingers in corporate America and society. Most recently, she worked as an associate producer on a short-subject documentary that explored the intersection of culture, identity, and belonging from the lens of first-generation American-born Latinos. During this time, she also co-authored a cultural workbook that helps middle school and high school teachers bring this important conversation into the classroom.