Before the Sale: Guest Craig Arthur on Profitable Relationships - Part 2

Connect & Convert: The Sales Accelerator Podcast

Mar 2 2024 • 22 mins

This podcast episode delves into the transformative power of relational marketing, emphasizing the crucial role of staff training in fostering profitable customer relationships. Through a compelling conversation with Craig Arthur, listeners gain insights into creating a customer-centric business culture that aligns advertising messages with actual customer experiences, thereby enhancing loyalty and sales.