61. Why You’re Missing Out if You’re Not Producing Video Content in Your Agency
Michael Overstreet is an agency owner who has been in the industry for over a decade. He takes a seat with host Jim Schubert to share his found passion for using video to educate consumers and grow his business after merging with two agencies. Take the discomfort out of getting behind that camera and get the biggest secret to success with video on this episode of Agents Growth Academy.
3 Key Takeaways
- It's important to keep in mind that not everyone will be interested in what you're selling right away. It may take several interactions before someone is ready to make a purchase.
- To create educational content, start by thinking about what topics would be most helpful or interesting to your target audience.
- Know that it's going to take at least 6 months to start getting traction with your YouTube videos. Consistency is key to success.
Resources
When Words Collide by Lauren Kessler
Legendary by Tommy Breedlove
Michael’s gardening channel: The Gardening Nerd
About Michael Overstreet
Michael loves to create educational content, and he loves to use video to do so! He has been in insurance for over a decade and just recently merged his agency with TWO others. They are just having fun as they bring their agencies together. Michael is the first to admit he’s failed a lot, but he has learned a lot of good lessons over the years because of it.
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