Episode 6: Jason Frye shares the power of a business plan — and how it guided his 40-cow dairy into the value-added space

Cow-Side Conversations

Apr 16 2021 • 39 mins

In our sixth episode of Cow-Side Conversations, Jason Frye of Pleasant Lane Farms in Westmoreland County, describes how a simple business plan helped his family transform their dairy and enter the value-added space to begin making cheese. After working in the high-tech space, Jason shares how they are adopting and embracing new technology and using their business plan to bring their goals to life.