Welcome to Season 2!

Getting Ahead of Travel Trends is crucial as tourism restarts and we work on our tourism marketing strategies for 2022.

This is the first episode of Season 2 of Truth Behind Travel - a weekly show hosted by Dolores Semeraro dedicated to hospitality and tourism industry professionals who want to restart the tourism and travel industry with travellers-centric tools and strategies, jump-starting their travel recovery strategies starting today.

Google has spoken! Travel in 2022 will be:
- inclusive
- culturally engaged
- purposeful

How do we stay ahead of the trends and jump start our travel recovery strategy? In this episode, I share what are the three key trends we must watch how to take action to make sure you don't just win quick booking, but you start re-building trust in travel and your own brand advocates.

Download the Top 10 Travel Behaviour Trends in 2022 report: https://thetravelrecoverymethod.com/trends

Check out the blog post I mention in this episode:

Post-pandemic tourism marketing strategies: the power of acknowledging fears of travel

About Dolores Semeraro

Dolores Semeraro is a Hospitality Hybrid Keynote Speaker and a Tourism Marketing Specialist with more than 15 years of experience in the travel and hospitality industry.

She is passionate about helping her clients to develop the travel recovery marketing strategies they need to restore travel confidence.

S2 E42 - Global | Getting Ahead of Travel Trends
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Dolores Semeraro is an internationally recognized tourism keynote speaker and trainer who has inspired thousands of people in the tourism industry to build a stronger, more sustainable, and more resilient future of travel.

In her keynotes, Dolores shares with her audience how to develop sustainable marketing thinking through her action-oriented thought process, which observes the interconnectivity of the stages in the travel product life cycle.

By applying this process, operators in the tourism, travel, and hospitality sectors can visibly enhance the longevity of their marketing strategies, effectively rendering them more sustainable in the long term for the well-being of all stakeholders involved.

Dolores is a passionate advocate for responsible travel, sustainability, and innovation. With her signature Mediterranean warmth and straightforwardness, she encourages audiences to challenge their "Business As Usual" status and strive for the improvement of the tourism industry and the well-being of all stakeholders.

Through her decades-long experience in the industry, she has motivated hoteliers and tourism professionals to take action, enhance their communication, and create a purposeful and innovative tourism ecosystem.

She also advocates for slow travel, exemplified by her extensive travels with her husband and beloved dog in their campervan. When not chronicling ...