Drink Like a Lady Podcast

Joya Dass

Drink Like a Lady podcast is designed to support women getting a seat at the bar ---and the boardroom.

read less
BusinessBusiness

Episodes

“How Can I Be More Inclusive?” – Making a Business Case for Diversity with Subha Barry
Oct 9 2023
“How Can I Be More Inclusive?” – Making a Business Case for Diversity with Subha Barry
The CEO of Seramount, Subha Barry here presents the business case of diversity, offering tips and insights into how to bring greater diversity into the workplace, in a way that is beneficial to all.Barry begins by contrasting the situation in 2021 with how it was ten years ago, when she was a senior executive at investment bank Merrill Lynch.  Then, diversity was a governmentally mandated program, with EEOC Requirements forming a basis for a lot of the DE&I work.  Much of the focus was on the market side – targeting more diverse groups of customers and clients.In 2021 Diversity, Equity and Inclusion is a much more far-reaching project.  Following the disparities thrown up by the pandemic and by the deaths of George Floyd and other victims of violence, there has been a much greater focus on systemic racism and bias, both within organizations and processes.An example she gives is the bias that may be exhibited by an all-male, all-white panel when interviewing employment candidates, even when there’s an explicit instruction to engage in more diverse hiring.FIVE WAYS TO MAKE A BUSINESS CASE FOR DIVERSITYBarry has five key tips for helping make the business case for more entrenched DE&I work:Speak the language of business leaders. Helping leaders see that the ethnic stereotypes they may have grown up with are wrong and there are valuable untapped resources in diverse communities.Utilize big data. There’s more evidence than ever before that diverse working groups, for example, beat homogenous ones hands down in problem solving, because they bring different insights and assumptions to the table.  Diversity drives innovation, and this can be backed up with data.Minimize Staff turnover. A recent study showed that more than 50% of women of color in large organizations are waiting out the pandemic to leave their organizations for better opportunities.  This shocking degree of turnover can be mitigated by building workplaces that respect differences and build a more tolerant culture.Diversity of Perspective Drives Innovation. Building on point two above, it can be shown that the different backgrounds and experiences that diverse employees have can increase creativity and innovation.  To leverage this, employers must recognize that employees from different backgrounds may have to take time out from busy lives to make a special effort to fit into a homogenous organization.  Draining energy resources by expecting everyone to “fit in” is unwise and alienating.Diverse employees have different expectations. Appreciating this builds a more flexible workplace.  Stakeholder capitalism is the term to bear in mind, replacing a shareholder-focused approach with a more all-encompassing on, where staff, vendors, customers and even the wider environment are considered when key decisions are taken.  The largest drivers of this new culture are Gen Z / Millennial employees, who now make up 75% of the workplace.  It would be foolish to overlook their expectations.Blog post here:https://www.joyadass.com/how-can-i-be-more-inclusive-making-a-business-case-for-diversity-with-subha-barry/Joya is currently enrolling members for international (Europe) and domestic (NYC) strategy days. She also leads a year-long intensive mastermind of C-Suite level women, which is accepting applications for 2024.https://www.joyadass.com/info@joyadass.com
3 Ways to keep pieces of vacation in your daily life
Aug 22 2023
3 Ways to keep pieces of vacation in your daily life
It's Tuesday morning. Back at my desk after an epic 11 hour flight back, an overwhelming sadness grips me.After 13 days of discovery, magic, nature, and sun, its hard to re-integrate.I was actually really irritated with Istanbul the first two days. Previous visitors called it 'magical.' I found it dirty, crowded, hot, and very commercial. If I saw one more KFC or Popeye's Chicken, I was going to scream. Sitting in taxi's, the traffic rivalled LA, but on streets dating back to the 13th century and not designed for the load.Where was the magic?It came the last night.We had no dinner reservations at Michelin star restaurants. No art historians leading us on a historic tour of a mosque. Matt and I wandered the city until the sun set. It was Sunday, and all of Istanbul was out, walking on foot. Modern women in hijabs and Converse sneakers, walking with purpose. Women in full black abayas in 90 degrees walking slowly. By nightfall, we were crossing the Galata Koprusu bridge. I was eager to get back to the hotel, the weight of an 11 hour flight awaiting. Fishermen bent their long rubbery poles over the sides of the bridge, patiently waiting for catch. Some set up makeshift tables for conversation and cigarettes. The silver flecks of fish visible in gallon water bottles sawed in half and off to the side.I was engrossed in my phone. Google maps is my north star when traveling, offering directions back to our hotel in the Old City. I looked up, searching for Matt, who was busy photographing the fishermen. Something had happened in the interim.  The entire city had lit up. It was like looking at the inside of a glittering jewel box, like the ones I had as a kid, with the ballerina tinkling music inside. The Blue Mosque with its six minarets, floodlit at night, held its own against the Hagia Sophia on the other side of the square, both standing high on the hill overlooking the Bosphorus Strait and Golden Horn.As the driver brought us to the airport the next day, I was really emotional. I didn't expect Turkey to impact me so deeply. If you are seeking ways to keep pieces of vacation in your routine once back, here are a few things I do:1. Write Down RealizationsOften you come back with a renewed sense of what is actually important. WRITE THAT DOWN. For example, I came back knowing I needed to figure out some way to better manage reading and learning daily. Out to sea, my mind was like a sponge, soaking up stories and habits of 7 figure founders. Rather than watch TV, I wrote down that I will reserve one hour each night to read. And be kind to myself. Implement one new idea each week. Not all at once.2. Use 5 Senses to Connect to Being PresentI'm surprised at how many connections my brain made while quietly paddle boarding. New ideas bubbled to the surface while looking at fish. I wasn't making decisions, code-switching, being on sales calls like the typical work day. I can't be on a yacht forever, but I each night, as I journal, I recordWhat I smelled.What I tastedWhat I heardWhat I sawWhat I didEffectively be present to the sensory experiences I find in my own home and neighborhood.The rest in this blog postI am currently filling for my 2024 Mastermind. Each woman leader is building a powerful pJoya is currently enrolling members for international (Europe) and domestic (NYC) strategy days. She also leads a year-long intensive mastermind of C-Suite level women, which is accepting applications for 2024.https://www.joyadass.com/info@joyadass.com
The Three Things I've Learned as an Entrepreneur, 11 years later
Aug 1 2023
The Three Things I've Learned as an Entrepreneur, 11 years later
There is a picture of myself and my business partner from February 13, 2013 (above). Eleven years ago, when my women's leadership platform first launched. We are standing on a stairwell, speaking to a sea of faces."You have 300 women RSVP-ed." I was overwhelmed.  I had no website. No membership. No Mastermind.  I had no idea what I was doing.What I didn’t expect was:1) This would become my full-time business.2) This would allow me to travel the world.3) That it would completely change my self-worth.When I launched this business, it was a by product of a documentary production company. My partner and I were hosting free monthly meetups to build our project pipeline. First there were 8 attendees. Then 40.Then 300.Many had grown up watching me on television at a time when no Indian women were on mainstream TV. I looked like them. I spoke like them. After years of having a one-way relationship with me from their living rooms, they were coming to share that they were building something. They were doing something outside of the Indian-parent-approved ‘doctor, lawyer, engineer’ professions.Today, my business provides me with so many pinch-me moments, including a month in Paris this year. Watching my clients tell their stories, get clients, get the promotion, get the job—--It’s why I do what I do.Since last year’s anniversary I’ve created VIP Days, so women can work with me one-on-one on their thought leadership strategy.  This year, I’ll be in Paris, Istanbul, Barcelona, and New York working with women.I’m already creating the retreats and curriculum for the 2024 Class of the Samita Lab Mastermind. Join the waitlist here.To give back to YOU, the top three lessons I have learned as an entrepreneur:1) Work on your mindset first. The clients, the money, None of it becomes possible until that piece is attended to.2) Protect your energy. You wake up each morning with a reserve. It's depleted over the course of the day. Be clinical. Be critical about where that energy goes and who gets it.3) Thought leadership is a powerful tool for an entrepreneur. Be customer focused when creating content. Be customer obsessed when creating content. Always be thinking "What's in it for them?"So much is happening behind the scenes and I can’t wait to share it all with you.Thank you for being a part of the community that built this.JoyaJoya is currently enrolling members for international (Europe) and domestic (NYC) strategy days. She also leads a year-long intensive mastermind of C-Suite level women, which is accepting applications for 2024.https://www.joyadass.com/info@joyadass.com
My Business Turned 11 | How I Network Strategically Today: 7 Tips
Jul 25 2023
My Business Turned 11 | How I Network Strategically Today: 7 Tips
My business turned 11 years old on July 12th.The very first event was July 12, 2012 at a champagne lounge in Tribeca. Eight people showed up. Then 40. Then 300. Very few people know this: I had started a documentary production company. My contract with ABC had come up, and I was having a moment of reflection. If I was on my deathbed, would I have a body of work I could look back on and say proudly “I did that?” I didn’t.For 10 years, I had been getting up between 3:00 am and 4:30 am to do morning television on TV. Business news. It was get it out, get it out. On the hour. Never stopping to make the stories beautiful. I wanted to produce longer stories, have time to revise them, and make them beautiful. I decided to launch a documentary production company. I took on a partner, since I was still on the air. Greta suggested hosting monthly meet-ups to do business development and build a project pipeline.Avenue Media had a short run. But the dark horse brand that really took off was my women’s leadership platform. Eight women showed up to that first event. Then 40. Then consistently 300. It’s been 11 years since that first event, and today, how I network and build community has changed slightly. Here are my top seven tips on how to network strategically.Joya is currently enrolling members for international (Europe) and domestic (NYC) strategy days. She also leads a year-long intensive mastermind of C-Suite level women, which is accepting applications for 2024.https://www.joyadass.com/info@joyadass.com
Personal Brand 101: What's Your ONE THING? The story of Michelangelo's David
May 9 2023
Personal Brand 101: What's Your ONE THING? The story of Michelangelo's David
We are ten days away. Members of my Samita Lab Mastermind head to Tuscany for the annual retreat. All 8 are giving a Tedx style talk on a NYC stage November 16th. The retreat is a time for deep reflection and writing time to flesh out the message each will leave the audience. Afterwards, I return to Florence to host a VIP Day.  I'm excited to take my one on one client to the Roman Baths.  I'm delighted to do yoga at sunset, overlooking the Duomo.  However, the most important place I wish to take her is to Michelangelo's David at the Galleria dell'Accademia di Firenze.  Audio here.I'm fascinated by Michangelo's story. Since he was 17 years old, he was obsessed with the human form since he was 17.  How would he carve the human body in marble, stone or any other material if he didn't understand the dips and the connections of muscles. He would steal away to the morgue in the local hospital to study the cadavers in the morgue. However, his father was poor and had serious doubts about Michelangelo's ability to make a living as an artist. He wanted his son to go into business. Michelangelo would lie to his dad, saying he was commissioned to sculpt this statue or that in order to get the project. It wasn't that he wasn't getting commissions, but perhaps not for the florins his father had hoped. In 1501, Michelangelo lobbied to take a crack at sculpting something from an abandoned 17 foot piece of marble. It had been lying fallow in the Duomo's backyard, baking in the Mediterranean sun, doing a whole lot of nothing. Two artists had started and failed.  Michelangelo was convinced he was the man to create something magnificent from it. When finished, David was placed in the Palazzo Vecchio, with much fanfare and celebration. It was a symbol of Florentine independence and spirit. When asked, how Michelangelo created this magnificent piece of work, he replied, "I removed everything that wasn't David." This is the message I want to share with my client. Often, women leaders want to talk about EVERYTHING they are qualified to talk about. We are spending her VIP Day, going through a series of exercises to find out THE ONE thing people she will be known for. The thing I notice women forget is that your ONE THING, needs to be repeatable. If you are writing an essay or a laundry list every time someone asks "What's your one thing?" it's not repeatable. Its not repeatable nor clear for someone to put you up for an opportunity.  She and I will figure out this ONE THING and then forge a content plan and calendar to position herself as a thought leader around it.Coming to Italy is a huge big step.I can take one more client in Florence. Join the waitlist here.Joya is currently enrolling members for international (Europe) and domestic (NYC) strategy days. She also leads a year-long intensive mastermind of C-Suite level women, which is accepting applications for 2024.https://www.joyadass.com/info@joyadass.com
A Peek Inside My Upcoming 8 Woman Mastermind Dinner Montreal
Apr 25 2023
A Peek Inside My Upcoming 8 Woman Mastermind Dinner Montreal
I built a business around my top values — — adventure and beauty. Early May, I host the next 8 Woman Mastermind Dinner in Montreal.Villa Marie is my favorite town for a few reasons:It’s a quick one hour flight from New York City. Europe, without the jet lagHome to Luna Yoga. My workouts are a daily joy and I maintain my practice at this beautiful studio in Old Montreal when I land.Home to one of my favorite restaurants. Da Emma is located in a subterranean stone space on Commune Street, girding the waterfront. Roman dishes. Great wine list. I discovered it in the dead of winter in 2014. I love the story: It’s a former women’s prison.Home to the David, which allows me to live like a local when I visit. Not an Airbnb. Not a hotel.Home to one of my biggest chapters of members, outside of NYCWhy in a private space?10 women — -some familiar, many new — — will be gathered round the table in a private home for this dinner. We have a private chef making 3 types of “bouchees” while we talk. I now insist on hosting in a private home or dining room because the evening is conversation-driven. If members can’t hear, the exercise is lost.What’s the conversation design you host?I created a very specific style of conversation design after years of attending women’s events that left me frustrated and unfulfilled.They weren’t properly curated. You have been to events, where he or she just can’t be bothered to talk to you? I invite women who uphold my values of thoughtfulness, kindness and a propensity to share resources. By the time, women get to the VP, Parter, Principal, 7-figure business owner level, they are seasoned in their leadership, so these are the profiles of women I invite with a view to have the same level of conversation. Each woman attending is either an existing member, or has come recommended.They weren’t properly moderated. I was at a dinner recently which turned into trauma therapy. The business conversation we had prepared for, never happened. I was disappointed because there were so many intelligent brains at the table and I was eager to hear from them. At my table, I want to hear the loudest person in the room. I also want to hear the quietest person in the room. As a recovering journalist who has moderated one too many CEO panels, I say, “Let’s pause there,” to shut a line of conversation down when the point has been made. Should the runaway train continue, the promise of the evening is lost.No idea who will be in the room. I’ve bailed on an event before. I didn’t know who would be in the room. In the 30 day lead up to the event, I publish a landing page private to the attendees only. It shares a profile and photo of each, with current focus, current goals, what she doesn’t want (nobody asks this) and her challenge. This way, there is less ‘discovery’ and more rolling up the sleeves and true masterminding at the table. Each woman attending is also encouraged to be thoughtful and make bullet points ahead of time in response to the challenges posed.Don’t start on time. Don’t end on time. To me, observing the time is the most respectful think I can do for my guests. I love guests who are thoughtful and arrive early.How the evening will go?Once everyone is seated, I start by introducing myself and why I do the work I do. I didn’t have an independent advisory board when I was building a career as a business news anchor. Where was the playbook on how to hold an audience with a CEO in the commercial break? Today, I formalized the playbook by creJoya is currently enrolling members for international (Europe) and domestic (NYC) strategy days. She also leads a year-long intensive mastermind of C-Suite level women, which is accepting applications for 2024.https://www.joyadass.com/info@joyadass.com
A Peak Inside the Writing Exercises My Mastermind Will Be Doing In 30 Days In Tuscany
Apr 18 2023
A Peak Inside the Writing Exercises My Mastermind Will Be Doing In 30 Days In Tuscany
I run the Samita Lab Mastermind for women leaders. All eight are working on building a powerful personal brand in 2023, culminating in them giving a Tedx style talk on a New York City stage on November 16th (I've applied for the official Tedx license.) I can't think of a quicker way to build a personal brand than having to get on a stage in front of 200 people I never met and give a talk from my zone of genius. It's like personal branding, put on steroids. The fear is real. When I first announced to the group they were doing this, two flat out said, 'no.' There is the fear of being judged or not taken seriouslyThere is pressure to perform, present or speak in a certain wayThe Imposter Syndrome is real. Women doubt their own qualifications or ability to speak on a topic, even if it is in their zone of genius.I want to acknowledge and address these in order for all 8 to confidently and authentically deliver their TedxTalks November 16th.One of the exercises they will be doing is called "Your Life is a Wealth of Knowledge" from a book by Lawrence Block's book.  Block hosts seminars for people suffering from writer's block. He designs weekend seminars to get folks  'get out of their own way.' One of his exercises is called:YOUR LIFE IS A WEALTH OF KNOWLEDGEWomen love to tell me, "Who would listen to me?" or "What do I have to say that hasn't already been said."  Aha. But there in lies the gold. A recent attendee of my April event spent 22 years as a corrections officer at Rikers Island. In her retirement, she decided to launch a business: A luxury perfume, made in France, and retailing for $200. Okay, there are literally thousands of perfume brands peddling their wares to the world. ChatGPT tells me so. However, there is only one person who can tell a story of functioning as a woman at one of the highest security prisons in America. And only one person that can connect the dots between a very 'masculine life' to her decidedly feminine offering now.Most think that public speaking is about confidence. I think public speaking is about the other C word: Courage. It takes real courage to dig deep inside and tell those personal stories. A student in my Public Speaking Masterclass was interviewing for jobs and couldn't get past the first interview. For weeks, we had been working on digging deep for those personal stories. She just couldn't get there. In week 4, we had a breakthrough. She told a story about being homeless as a teenager.  She said, she didn't want pity, or handouts. More than anything in the world -- she wanted options. The secret: She suddenly started to showing up more authentically to her job interviews. Today, she not only has a new job she loves, but got a 15% pay bump from her previous role.So this is the exercise: Listen to the audio to hear it.One Public Speaking TipIf you regard everything you do as groundwork for a story you may tell someday, you might be inclined to pay more attention to it. What's the story you could tell from this day?For anyone who may have a heavy heart with all the violence in the world, I share this TedxTalk. Matthew Dicks talks about his nightly habit of reflecting on his day in a journal. At 6:00 minutes in, he talks about a paradigm shift that resulted from engaging in this habit daily.I do this each night. Write reflections on my day and what I'm committed to being tomorrow. Sometimes it's a list. Sometimes it's just words. Today, it will be a story, because I did something that lights me up.Take a listen at 6:00 minutJoya is currently enrolling members for international (Europe) and domestic (NYC) strategy days. She also leads a year-long intensive mastermind of C-Suite level women, which is accepting applications for 2024.https://www.joyadass.com/info@joyadass.com
Why am I so Hell Bent on Creating Experiences in Other Countries for my Clients?
Apr 11 2023
Why am I so Hell Bent on Creating Experiences in Other Countries for my Clients?
Why experiencesI’ve been bringing people together ever since I could remember.My home, growing up, was between two little neighbor girls. I wasn’t allowed to go out to play until 6pm. My Indian mother worried about me getting too dark. So I watch them run back and forth across my yard until then. We would dream. We would create plays and perform them for our parents.  I would perform on my bike to a pretend audience of no one, doing tricks. I’d sing along to Madonna on a tape recorder. I remember the excitement I felt when I discovered the woods behind my own backyard. When I got to New York city, my group of friends and I would create themed wine tastings that would stretch from afternoon to night. We would photograph the progression of the day. My really good friend at the time would say,  40 bottles of sips later, “I don’t t know about this tv stuff, Joya but you should be an event planner.”Then I became one. I built my business by hosting events. Creating experiences is one of my gifts and I truly believe that you can be of service when you start sharing them. When you come to Paris with me, first of all, you are changing contexts, which is powerful to begin with. There is no way, you have the same thoughts, the same left turn to your office, the same true and tried way of workflows when you are eating a pastry at Odette. Or gazing up at the Rodin sculptures in the Rodin Garden. You just can’t. Your perspective has to shift,. You have also created white space where there was none before. To think to strategize. So let’s write that e book. Let’s draft that TedTalk. Lets find that one thing you will be known for. Visit my favorite places in Paris.Le MeuriceLouvreChanelThis moment will never replicate itself againThe people won’t come together in this denomination againJoya is currently enrolling members for international (Europe) and domestic (NYC) strategy days. She also leads a year-long intensive mastermind of C-Suite level women, which is accepting applications for 2024.https://www.joyadass.com/info@joyadass.com
Why did I Choose Paris for a VIP Day with my Clients?
Apr 11 2023
Why did I Choose Paris for a VIP Day with my Clients?
Why ParisI first went to Paris in high school. It was a chaperoned trip of London, Paris and Spain.I remember arriving in Paris, with a pocket full of English pounds jingling in my pocketNow I was fussing with francs. We were kids. A woman had an ice cream cart and we all bum rushed her, asking for the flavors. I picked vanilla. I was still fumbling with my change and I guess I gave her the wrong number of coins. My little high school brain was still trying to convert dollars to francs. She was channeling the Seinfeld soup nazi guy long before that character existed and said in brash French “NO ICE CREAM FOR YOU!” I knew that because promptly dumped my pint sized vanilla cone back into her bin. I didn’t get ice cream that day, but the experience didn’t dim my verve for the City of Lights. I’ve been back every year for the last few years. My partner works for a firm based in Paris, so the annual summit of managing directors brings us to the city. I also host events for my women’s leadership platform there a few years running.  Paris gets the label ‘the most romantic’ city in the world. I think that’s the Disneyfied, American point of view. To me, what makes Paris romantic is the architecture. When I walk the streets, I marvel because Paris stands in spite of something. Not because. General Dietrich von Choltitz was in charge of the German forces in Paris during WWII. He had razed many a city before.  Hitler was a point where he was losing ground, and so he knew Choltitz was his man to issue this order: Raze the city of Paris. Destroy the Eiffel Tower. Destroy Notre Dame. Burn 65 bridges to rubble.  Choltitz chose to disobey. He was wracked with remorse, and chose intead to negotiate a ceasefire with the French Resistance. As a result, Paris was spared. The city we see today, stands because someone dared to defy.It aligns with my own story. I grew up with traditional Indian parents who had very tight script for how I was going to live my life. And I wasn’t having any of it. I left home at 18. I have alot the life I”ve designed today. The business I’ve designed today, because I dared to defy them. Joya is currently enrolling members for international (Europe) and domestic (NYC) strategy days. She also leads a year-long intensive mastermind of C-Suite level women, which is accepting applications for 2024.https://www.joyadass.com/info@joyadass.com
A peak behind my event from Saturday
Apr 3 2023
A peak behind my event from Saturday
In this audio you will get, How I come up with event ideasHow to get high quality attendees (and low drop out rates)How to add value on the spotOver the last 10 years, I’ve built a business mastermind with an element of adventure. My mission is to help women build a powerful personal brand.I help both corporate women and business owners tell better stories about themselvesI am the founder of the Women’s Leadership Lab.My portfolioI am the founder and CEO of the Women’s Leadership Lab, a 12 month business mastermind with a goal to build a powerful personal brand, culminating in a Tedx style talk on a NYC stage.I work with women seeking a promotion to the C SuiteI work with business owners who need to tell better stories to get clientsI work with women to pitch to investorsI work with former executives launching consultancies I work with artists looking to command a higher price point in the market, by telling better storiesI help women land their TedTalkMy results1 Got the job with a 15% pay bump1 got the promotion to the C Suite with a 10% pay bump1 built a $50MM real estate fund1 said ‘yes’ to live television interviews1 got her first check for her startup from the community1 went from commanding $500 to $5000 for her art9K followers on LinkedIn8K followers on Instagram5K followers on FacebookIf you want to learn more about how I built this, you can download my 8 stepsGo here: https://joyadass.lpages.co/how-to-build-a-powerful-personal-brand-and-how-i-did-it/If you want to explore 1:1 coaching or consulting, you can go to my website.www.joyadass.comJoya is currently enrolling members for international (Europe) and domestic (NYC) strategy days. She also leads a year-long intensive mastermind of C-Suite level women, which is accepting applications for 2024.https://www.joyadass.com/info@joyadass.com
Building Confidence for Women Leaders with Carol Sankar
Nov 11 2022
Building Confidence for Women Leaders with Carol Sankar
In this discussion, let's talk about why women lack confidence in leadership roles and how to change the narrative. Carol will discuss: - Why confidence continues to hinder women leaders- How to remove the "We" and believe in "You" - The importance of advocacy and support- Why "Bragging" matters to your success- How to start your own rumors @ work and in business- The impact of verbal cues- Becoming the leader you are meant to be Carol Sankar is an international R&D advisor, investor & founder of the Confidence Factor for Women. Her research has been featured at The University of Miami, Harvard University, Columbia Business School, Facebook, and more.In addition, Carol has been featured in numerous publications, media outlets, and conferences; including recent features in Forbes, SXSW, Essence, Entrepreneur, TEDx, The Steve Harvey Show, The TODAY Show, and Inc. Magazine.Carol holds a Political Science & International History degree from Hofstra University in New York. Sankar also has earned several professional certifications; including but not limited to, NYS Notary Public, The American Bar Association Intellectual Property Executive certification from Long Island University, and an American Political Science Fellow.Today, Carol is an active real estate investor, bestselling author & writer, advisor, and the founder of The Confidence Factor for Women in Leadership, which is an executive firm for women leaders and one of the leading global negotiation training platforms for women entitled Increase Your Ask. In addition, she is a leadership contributor for Inc., and Entrepreneur. Joya is currently enrolling members for international (Europe) and domestic (NYC) strategy days. She also leads a year-long intensive mastermind of C-Suite level women, which is accepting applications for 2024.https://www.joyadass.com/info@joyadass.com
How to Build a Brand with Engagement with Ruth Bernstein
Nov 8 2022
How to Build a Brand with Engagement with Ruth Bernstein
Join Joya in discussion with Ruth Bernstein of YARD to find out how you can build your brand in a manner that will result in engaged clients. They will discuss 6 key points to consider:*Go to the heart of your brand and identify its purpose and core values*Determine your brand’s aspirations and potential challenges*Understand the difference between target audience and brand muse*Focus on how your audience is feeling in this moment, and how they will be feeling when they will be purchasing your product or service*Meet your audience where they are*Utilize your real life experiences for inspirationRuth Bernstein is the Co-founder and Chief Executive Officer at YARD NYC. As CEO, Ruth leads the strategy team and blends insight, intuition and intellect into an uncanny ability to see straight to the heart of each and every brand. Whether it’s problem-solving, uncovering brand equity and purpose, or foreseeing untapped potential, she is constantly connecting the dots, and using her keen awareness of the landscape to carve out the right road for every client. Prior to co-founding Yard NYC in 2002, Ruth worked with Robert Redford as his brand guardian for the Sundance brand (including the channel, film festival, catalog and resort & spa), and was a Senior Strategist at Tattoo in San Francisco. She has worked with such brands as Gillette, Borgata Hotel Casino & Spa, Colgate, Discovery Channel and Cirque du Soleil.Joya is currently enrolling members for international (Europe) and domestic (NYC) strategy days. She also leads a year-long intensive mastermind of C-Suite level women, which is accepting applications for 2024.https://www.joyadass.com/info@joyadass.com
Resilient Leadership with Dr. Taryn Marie
Nov 4 2022
Resilient Leadership with Dr. Taryn Marie
In times of volatile change, resilient leaders will be able to plan, adapt, and thrive.  Resilience is a key factor to the success of individuals and teams and helps to maintain a sense of mental well-being even in the midst of chaos.Join us as we discuss the 5 Practices of Highly Resilient People. Find out which ones you may possess and which ones you and your team may need to cultivate:1. Vulnerability2. Productive Perseverance3. Connection4. Grati-osity (don't worry--join us and learn the meaning)5. PossibilityDr. Taryn Marie Stejskal (pronounced Stay-skull) is the Founder and Chief Resilience Officer (CRO) of Resilience Leadership Institute (RLI), she is recognized #1 international expert on resilience, mental health, and wellbeing in both leadership and life, whose mission is to positively impact the lives of 1 billion people, by enhancing hope, healing, and health as well as enhanced consciousness through the practices of resilience. Her work has been featured by Fox and NBC News, Bloomberg Business, Thrive Global, and Forbes. LA Progressive magazine calls her “the go-to person” and “a secret weapon” for people who want to find and maintain their edge as well as rise above the competition.Her book entitled The Five Practices of Highly Resilient People: Why some flourish when others fold is set to release in March of 2023, and her online course, Flourish is available now!Joya is currently enrolling members for international (Europe) and domestic (NYC) strategy days. She also leads a year-long intensive mastermind of C-Suite level women, which is accepting applications for 2024.https://www.joyadass.com/info@joyadass.com