Wedding Planner Pro Files

Laurie Hartwell & Krisy Thomas - CWP Society

CWP Society is proud to produce the "Wedding Planner Pro Files" podcast!

Laurie Hartwell & Krisy Thomas, award-winning Master Certified Wedding Planners and Industry Educators from the CWP Society, discuss the real lives of wedding planners and professionals, dispense business tips, and share ways you can elevate yourself and your career in the wedding industry.

Visit the CWP Society website for more information: www.cwpsociety.com

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Episodes

Wedding Pros: Please read the Planners Wedding Day Timeline!
Aug 19 2024
Wedding Pros: Please read the Planners Wedding Day Timeline!
What happens when a string quartet plays just a bit too long at a wedding? Chaos ensues, and we're here to tell you why reading and sticking to the Wedding Day Itinerary is absolutely critical. On today's episode of the Wedding Planner Profiles Podcast, we delve into Lady Whistlewed's latest column to uncover the hidden stories behind the scenes for planners and pros. We'll explore how a wedding planner's role as the "conductor of the symphony" can make or break the day. From ensuring every professional adheres to the meticulously crafted schedule, to the Herculean effort required in reviewing contracts and coordinating with vendors, we showcase the dedication needed to pull off a seamless celebration.In the second segment, we shift our focus to the pivotal planning phase that occurs two months before the big day. Learn the significance of reviewing contracts, drafting an initial itinerary, and the all-important meeting with the couple six to eight weeks out. This is where timelines are scrutinized down to the minute, stress levels are managed, and excitement is built. We'll highlight how the exceptional planners go beyond mere competence through meticulous coordination and proactive communication, ensuring every vendor is aligned, and any necessary adjustments are seamlessly integrated. Buckle up for an insightful journey into what sets the best wedding planners apart.www.cwpsociety.com | info@cwpsociety.com | IG: @cwpsociety | FB: @cwpsociety
Elevating Your Wedding Planning Career: Professional Growth & Opportunities
Aug 16 2024
Elevating Your Wedding Planning Career: Professional Growth & Opportunities
Ready to unlock the secrets of becoming a top-tier wedding planner? In this episode of the Wedding Planner Pro Files Podcast, we had the pleasure of chatting with Crystal Dailey, the esteemed owner of A Crystal Event in Atlanta, Georgia. Crystal walks us through her inspiring journey in the wedding planning industry, revealing her extensive certifications and the profound impact of continuous education. Discover how Crystal's affiliation with the Certified Wedding Planner Society has elevated her career and learn from Krisy Thomas' personal experiences with the certification process.Join us as we navigate the ever-changing landscape of wedding planning, highlighting the necessity of ongoing education to meet evolving client preferences and communication styles. Crystal shares invaluable insights on how the CWP Society's free weekly workshops and multiple levels of certification can significantly enhance a wedding planner's skill set, leading to professional growth and more bookings. Through personal anecdotes, we underscore the importance of these educational opportunities, showing how they benefit not only the planners but also their clients.But that's not all. We delve into the ethical side of wedding planning, cautioning against misleading educational programs that promise quick riches and luxury services without substance. Crystal emphasizes the importance of vetting educators and maintaining integrity, focusing on true luxury service that comes from experience, humility, and dedication. Tune in and elevate your wedding planning prowess today!www.cwpsociety.com | info@cwpsociety.com | IG: @cwpsociety | FB: @cwpsociety
Lady Whistlewed: How Planners Make the Impossible Possible
Aug 7 2024
Lady Whistlewed: How Planners Make the Impossible Possible
Ever wondered why even the most budget-conscious couples might want to engage a wedding planner? Join us in this illuminating episode as Laurie Hartwell, CEO of the CWP Society, and Krisy Thomas, Vice President and owner of Southern Sparkle Weddings, reveal the secrets behind a flawless wedding day. Drawing inspiration from the latest Lady Whistlewed column, "A Matrimonial Missive: Why the Ton's Wisest Betrothed Engage a Wedding Planner," we explore the intricate web of challenges that professional planners expertly navigate. Laurie and Krisy share compelling anecdotes, including a cautionary tale of a bride who deeply regretted not hiring a planner, illustrating the incredible value these experts bring to the table.But that’s not all—get a glimpse into the Certified Wedding Planner Society (CWP Society) and its supportive community designed for both budding and seasoned wedding planners. Discover the various membership tiers—from free to certified—that offer a wealth of resources and opportunities for personal and professional growth. Laurie and Krisy also touch on the essential communication strategies planners must adopt to convey their value without spilling all their trade secrets. Tune in for an insightful conversation that debunks myths and celebrates the indispensable role of wedding planners in crafting memorable celebrations.www.cwpsociety.com | info@cwpsociety.com | IG: @cwpsociety | FB: @cwpsociety
From Shot Lists to Seamless Days: Wedding Planner and Photographer Insights
Jul 5 2024
From Shot Lists to Seamless Days: Wedding Planner and Photographer Insights
Imagine ensuring that every single moment of a wedding is captured perfectly without any last-minute surprises. Laurie Hartwell, Krisy Thomas, and Aisha Garnett join us to unravel the common, but critical, challenge of when photography companies withhold the contact information of assigned photographers. Learn how early communication and transparency can prevent misunderstandings and create a personalized, seamless experience for the bride and groom. Hear firsthand stories of near mishaps and misunderstandings that were easily avoidable with a bit of early planning and coordination.We dive into the nuts and bolts of creating detailed shot lists and why they're non-negotiable tools for both planners and photographers. Discover how these lists safeguard important moments without limiting creative freedom. We discuss real-world examples of how miscommunication can lead to delays and missed shots, emphasizing that proactive, open dialogue can bridge the gap between planners' meticulous timelines and photographers' artistic visions. By aligning expectations early, both parties can fulfill the couple's dreams without added stress.The episode culminates in an inspiring call for industry collaboration and mutual support among all wedding professionals. Laurie, Krisy, and Aisha stress the importance of setting egos aside to ensure a flawless wedding day. From thoughtful touches like providing water on hot days, to sharing trusted referrals, the conversation highlights practical ways to foster a supportive environment. Wrapping up with an invitation to explore the benefits of the CWP Society membership, we encourage all wedding pros to join a community committed to elevating industry standards and delivering unforgettable experiences.www.cwpsociety.com | info@cwpsociety.com | IG: @cwpsociety | FB: @cwpsociety
Harnessing Tech/AI for Wedding Ceremonies, Vows, and Toasts: Introducing PROVENANCE
Jun 20 2024
Harnessing Tech/AI for Wedding Ceremonies, Vows, and Toasts: Introducing PROVENANCE
Imagine a world where AI transforms wedding ceremonies into unforgettable, deeply personalized experiences. Today, we bring you an exclusive conversation with Steven Greitzer, CEO and founder, and Josh Fagel, head of business development, as they unveil Provenance, an AI-driven tool revolutionizing ceremony, vows, and toast writing. Steven shares his heartfelt journey of officiating weddings for friends, which sparked the creation of Provenance, addressing the need for legally compliant, meaningful scripts. Josh dives into how Provenance alleviates the stress of public speaking, ensuring a flawless ceremony for wedding planners and couples alike.Discover the magic behind integrating AI into personalized wedding ceremonies and speeches. Provenance isn't just a tool; it's a treasure trove of hyper-personalized services, offering everything from customizable ceremony scripts to a vast library of readings and rituals. Steven and Josh emphasize the irreplaceable emotional touch humans bring to weddings, and how Providence augments this with insights from over 100,000 weddings. The result? A seamless blend of tradition and technology that resonates deeply with today's couples.But that's not all—customer service is at the heart of Provenance. Steven and Josh reveal how their commitment to empathy and urgency enhances the user experience, making Provenance not just a tool, but a partner in wedding planning. Learn about the comprehensive dashboard designed for managing every ceremony detail, and the importance of proactive planning and certification through the CWP Society. With Provenance, you're not just planning a wedding; you're crafting a stress-free, memorable celebration that will be cherished forever. Join us and discover how Provenance can elevate your wedding planning game.www.cwpsociety.com | info@cwpsociety.com | IG: @cwpsociety | FB: @cwpsociety
Wedding Industry News: Can Technology Match Human Touch?
Jun 1 2024
Wedding Industry News: Can Technology Match Human Touch?
In this episode, we will be discussing new Certifications and Membership through the CWP Society, as well as how couples are trying to use AI as wedding planners, and how it can all go terribly wrong.Tune in to hear Laurie Hartwell and Krisy Thomas from the CWP Society as they reveal the secrets behind the new Wedding Ministry Team Certification Program. This initiative is more than just a certification; it’s a comprehensive effort to foster better collaboration between wedding planners, church coordinators, pastors, sound technicians, and janitorial staff. Discover how customizable templates and thorough education are breaking down barriers to create a respectful and harmonious environment for everyone involved in a wedding at a church. Join us as we explore the CWP Society's cutting-edge certifications and premium memberships, designed to simplify and enhance wedding businesses. Can AI ever replace the nuanced expertise of a human wedding planner? Laurie and Krisy weigh in on this HOT topic, sharing real-life examples where AI tools like Provenance can certainly assist with tasks such as customizing toasts and generating wedding setup images, but it falls short when it comes to personalization, emotional support, and managing real-life logistics. We discuss the irreplaceable value of experienced planners who handle last-minute changes and vendor negotiations with ease. As we conclude, we reflect on the power of unity and collaboration in the wedding industry, leaving you with an inspiring quote from American poet, Maddie Stepanek, on the strength of teamwork.www.cwpsociety.com | info@cwpsociety.com | IG: @cwpsociety | FB: @cwpsociety
Misconceptions of Building a Team: Hint: Large ≠ Success
May 17 2024
Misconceptions of Building a Team: Hint: Large ≠ Success
Discover the unexpected truths behind successful team dynamics in the wedding industry with our special guest, Shane Presley of DJ Shane Entertainment. We're peeling back the layers to reveal why a bigger team doesn't always mean a better business or more success. From the challenges of aligning passion and vision, to the art of impeccable coordination, this episode is an insider's guide to building and nurturing the dream team that will take your wedding planning service to the next level.Join Krisy Thomas and Laurie Hartwell as they share personal experiences and professional insights on how to manage a wedding professional team effectively. We talk about striking the perfect balance between quality and quantity, the importance of ongoing education, and strategies for avoiding ego clashes that can hinder business growth. You'll hear firsthand accounts of the pressures and triumphs that come with ensuring that every detail of a couple's special day goes off without a hitch.Finally, we take a candid look at the politics of the wedding industry, and the significance of staying true to your brand's ethos. We discuss the challenge of finding the right team members who embody your vision, and how to handle the hurdles of team classification and compliance without sacrificing your service excellence. Whether you're a seasoned wedding pro or just starting out, this episode is packed with valuable insights to help you build a team that's not just big, but brilliant.www.cwpsociety.com | info@cwpsociety.com | IG: @cwpsociety | FB: @cwpsociety
The Unsung Importance of Vendor Meals: The Why, When, and Where
Apr 12 2024
The Unsung Importance of Vendor Meals: The Why, When, and Where
Embark on a journey with us as we unravel the hidden truths behind vendor meals at weddings, a topic that's sparked more debate than you might think. Krisy and Laurie delve into the ins and outs of the "why, when, and where" those working your special day should eat. It's a candid look at the wedding industry, where we're setting the record straight on the essential timing of meals for vendors to ensure they're energized and poised to capture every cherished moment without missing a beat.As the conversation unfolds, we share personal anecdotes and insights into the real risks of skimping on vendor meals - think photographers missing shots because of hunger-induced fatigue. We're laying bare the facts and urging for contractual clarity, robust client education, and a harmonious synergy between catering and coordination. Understanding and respect for all involved parties are the linchpins of any successful event, and we're here to tell you why.Closing our enlightening exchange, the spotlight is shone on the irreplaceable role of certified wedding planners. These professionals are the maestros behind the scenes, ensuring that photographers and other vendors can snag that quick bite without the fear of missing the first dance or the cake cutting ceremony. By tuning in, you're not just listening to a podcast episode; you're joining a movement dedicated to upholding the highest standards for wedding experiences across the board.www.cwpsociety.com | info@cwpsociety.com | IG: @cwpsociety | FB: @cwpsociety
Wedding Industry News: Navigating the Romance and Realities of Destination Weddings, and Protecting Precious Memories
Apr 2 2024
Wedding Industry News: Navigating the Romance and Realities of Destination Weddings, and Protecting Precious Memories
Embark on an enchanting journey with us, Aisha Garnett, and Courtney Justice, a Master Certified Wedding Planner and owner of Just Us Weddings and Events, as we walk you through the dreamy realm of destination weddings. Uncover the magnetic pull of picturesque countries such as France and Italy, and the practicalities of orchestrating an unforgettable "I do" far from home. Prepare to be captivated as we discuss the industry's skyrocketing growth, forecasted to reach a breathtaking $105 billion by 2028, and the importance of transparent budget discussions to ensure guests aren't burdened by unexpected expenses.Navigating the intricacies of destination wedding planning requires finesse, from mastering local customs to managing the maze of travel logistics for your guests. Our conversation covers the crucial role of travel planners, the nuances of cultural differences, and the art of balancing expectations with reality when it comes to guest accommodations and documentation. If you're a wedding professional expanding your horizons with couples who are dreaming of a romantic overseas ceremony, gain valuable insights into selecting a location that echoes their vision and making every detail count on their special day.Join us as we also shine a light on the emotional backbone of the wedding industry – the memories captured and cherished. We share heartrending tales, like that of a photographer's stolen SD card, holding irreplaceable wedding images, and discuss the lengths photographers and planners go to in safeguarding these precious moments. Understand how attention to detail and effective collaboration among vendors can create a seamless and memorable experience, and explore the high stakes and pressures that wedding professionals navigate to deliver perfection on one of life's most significant occasions.www.cwpsociety.com | info@cwpsociety.com | IG: @cwpsociety | FB: @cwpsociety
Wedding Industry News | Triumph Over Tragedy; Pop Up Weddings; Cake Cutting Considerations
Feb 1 2024
Wedding Industry News | Triumph Over Tragedy; Pop Up Weddings; Cake Cutting Considerations
When Brianne Ackerland, a seasoned Master Certified Wedding Planner, faced a sudden cardiac arrest, it changed not only her life, but the way we think about emergency strategies in our bustling industry. Our latest episode is a wakeup call, detailing the harrowing account of Brianne's experience and the critical lessons in preparedness it offers for wedding planners everywhere. We dissect the chaotic spectrum of potential crises, and underscore the indomitable spirit needed to navigate such unpredictable terrain.Embarking on a career in wedding planning is no small feat, and safeguarding our well-being is as paramount as ensuring a flawless event. This episode is a heartfelt exploration of self-care, where we dive into the practicalities of building a robust support system and the innovative planning tools that keep us poised for the unexpected. Join us as we express our deepest gratitude for Brianne's insights and look forward to the strides she's poised to make in the year ahead.The episode takes an unexpected twist as we recount a pop-up wedding that commandeered a local coffee shop, examining the chaos it created with insights from Laurie Hartwell. Transitioning to a sweeter note, we sift through the logistics of wedding desserts. It's a reminder that the devil is in the details, especially when it comes to ending the night on a high (and delicious) note. This episode is rich with stories, strategies, and the encouragement needed to conquer the wild world of weddings.www.cwpsociety.com | info@cwpsociety.com | IG: @cwpsociety | FB: @cwpsociety
The Evolution of the Wedding Industry - An Interview with Laurie Hartwell
Jan 9 2024
The Evolution of the Wedding Industry - An Interview with Laurie Hartwell
Wedding planning isn't just about selecting the perfect centerpiece or the most photogenic venue—it's an art form honed over years of personal growth and industry evolution. Laurie Hartwell, founder & CEO of the CWP Society, brings this to life, sharing her thirty-year voyage through the ebbs and flows of the wedding industry. As she unfolds her story of building self-esteem and the crucial role of intuition in business, you'll find yourself nodding along, thinking of your own evolution—whether in career or character. It’s a conversation that digs into the fabric of success and the colorful challenges faced along the way, all woven together with the unwavering support of Laurie's loving partner.The digital revolution has brought a cascade of changes to every corner of our lives, and the wedding industry is no exception. This episode examines the transformative power of technology in solving business problems and boosting client delight. Ever found yourself wrestling with the paralysis of fear? Laurie Hartwell's breakthroughs and insights into conquering those nagging doubts are the kind of wisdom that'll leave you brimming with confidence to take on the business world. And as we navigate the waters of digital networking, Laurie reminds us of the irreplaceable value of personal connections—a beacon for professionals striving to build lasting success in an ocean of ephemeral online interactions.Education in wedding planning should be as diverse as the weddings themselves, and that's where this episode takes an eye-opening turn. Dive into the responsibility of educators in the wedding industry and the impact of so-called 'pop-up' gurus. Laurie's perspective is a refreshing take on nurturing wedding professionals at every career stage — emphasizing integrity, kindness, and the power of personal engagement over fleeting trends. As you listen, you'll be inspired by the keys to genuine achievement in this enchanting industry, and perhaps you'll even feel compelled to be a part of the nurturing community at the CWP Society. It's an episode that's not just about planning the perfect day—it's about crafting the perfect career in wedding planning.www.cwpsociety.com | info@cwpsociety.com | IG: @cwpsociety | FB: @cwpsociety
Wedding Industry News - January 2024: Giving Back; Wedding Budgets; Friends/Family Officiating Weddings
Jan 1 2024
Wedding Industry News - January 2024: Giving Back; Wedding Budgets; Friends/Family Officiating Weddings
In this episode, we interview the Executive Director of Wish Upon a Wedding, Lacey Wicksall,  where we discuss the organization, and celebrate the industry's spirit of giving and highlight the incredible resilience found in the face of adversity. Our conversation is a tribute to the impact of community support, as we delve into the process of creating dream weddings and vow renewals for couples braving serious health challenges.After that, we also navigate the treacherous waters of wedding budgeting. This podcast peels back the curtain on the misconceptions propagated by social media and underscores the value of a certified wedding planner. You'll gain insights into how couples need to prioritize their financial resources to amplify what truly resonates with them on their wedding day. Moreover, this episode offers pearls of wisdom for wedding professionals—to educate and tailor services to fit every couple's unique budgetary needs. It's about crafting a day that celebrates love, with guidance that's attainable for all, emphasizing that expert advice shouldn’t be a luxury, but a staple in planning the most heartfelt moments.Finally, we discuss the pros and cons of having friends or family officiate a wedding.If you would like to learn more about how you can donate your services, time, or money to Wish Upon A Wedding, visit their website: https://www.wishuponawedding.org/www.cwpsociety.com | info@cwpsociety.com | IG: @cwpsociety | FB: @cwpsociety
A Couple's Journey in the Business of Bliss: Tips To Succeed
Dec 19 2023
A Couple's Journey in the Business of Bliss: Tips To Succeed
Navigating the wedding industry can be a dance of love and logistics, even more so when you're stepping to the rhythm alongside your soulmate. Philip and Laurie pull from thier own experiences to offer a candid look at the synergies and complexities of running a wedding planning business as a married couple. They explore the essential role of communication, the art of compromise, and the profound impact of trust in both thier personal and professional lives. Their journey hasn't just been about creating dream weddings; it's been about weaving the fabric of thier relationship into a stronger, more resilient partnership.When two people with distinct decision-making styles collaborate, sparks can fly, but so can innovation. We take you behind the scenes of their day-to-day operations, where Laurie's eye for detail complements Philip's drive for efficiency. Through anecdotes and insights, they share the nuances of tailoring communication to foster understanding and align their business strategies. It's not just about working together; it's about growing together, learning to navigate the waters of entrepreneurship without losing sight of the lighthouse that is their relationship.As they round up their heart-to-heart, they don't shy away from the challenges of keeping the flames of romance burning brightly amidst the demands of their business. They get personal, sharing how they balance the books and their marriage, from integrating vacations with business trips, to switching off work mode and cherishing their time as empty nesters. What's more, they extend a heartfelt invitation to join the CWP Society, a community where support and collaboration aren't just buzzwords—they're the cornerstone of how they operate. Whether you're a fellow couple in business or a solo wedding planner, this episode is a celebration of love, entrepreneurship, and the magic that ensues when they intersect.www.cwpsociety.com | info@cwpsociety.com | IG: @cwpsociety | FB: @cwpsociety
Wedding Industry News: Elevating The Wedding Industry; Combatting Wedding Crashers; and Creative Guestbook Ideas
Dec 1 2023
Wedding Industry News: Elevating The Wedding Industry; Combatting Wedding Crashers; and Creative Guestbook Ideas
Ever been to a wedding and thought, "I could do this better?" I, Aisha Garnett, used to think the same, until she found her path from TV production to becoming a Certified Wedding Planner. Her journey was shaped by the Certified Wedding Planner Society (CWP Society). Together with its founder and CEO, Laurie Hartwell, they explore the mission of the CWP Society - to provide affordable, comprehensive education and certification for aspiring wedding planners and now... to ALL wedding professionals. They shed light on the society's revolutionary impact on the wedding industry and its commitment to raising the standard.Imagine your perfect wedding being crashed by a complete stranger! Shocking, right? We bring this issue into focus as we talk about a strange case  about a woman who has been making the rounds in three Southern states, crashing weddings and stealing gifts.  Tennessee wedding planner, Krisy Thomas, weighs in on this bizarre issue, providing insights on the impact and prevention of wedding crashing. We round off this discussion with advice on securing your wedding against such incidents.A wedding is an occasion of joy and cheer, and what better way to remember it than through a guestbook filled with messages of love from those who shared your special day. But who says your guestbook has to be a book? We explore intriguing ideas like photo booths and polaroid cameras that capture fun memories from your guests. We emphasize the importance of introducing unique ideas to your clients. Finally, as we wrap up this thrilling episode, we invite you to join us again next month as we uncover more about the fascinating world of wedding planning.www.cwpsociety.com | info@cwpsociety.com | IG: @cwpsociety | FB: @cwpsociety