The Wealthy Coach

Kendra Perry | Health Business Mentor

Welcome to the Wealthy Coach Podcast where established coaches, practitioners and professionals learn to become wealthy AF in business, in mindset, in clients, and in life! Kendra Perry, FDN-P, is a former Functional Health Coach turned online business strategist for established health & wellness practitioners. She is on a mission to help you a build freedom-based business and transform the health of the planet. In her weekly episodes, Kendra provides business strategy, tips, mindset hacks, and personal development gems to grow a virtual practice that gives you financial freedom while changing lives!

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BusinessBusiness
Health & FitnessHealth & Fitness
MarketingMarketing
EntrepreneurshipEntrepreneurship
NutritionNutrition

Episodes

228: Are Money-Back Guarantees Ruining the Coaching Industry?
May 20 2024
228: Are Money-Back Guarantees Ruining the Coaching Industry?
Join Kendra Perry on the Wealthy Coach podcast as she explores the impact of money-back guarantees in the coaching industry. Kendra shares her own experiences with refund requests, emphasizing the importance of setting eligibility criteria to prevent misuse. The episode highlights a trend towards high-risk guarantees promising specific outcomes, like securing a certain number of clients per month, and Kendra voices concerns about the entitlement these guarantees can foster.Kendra underscores the dedication and perseverance needed in online business, cautioning against expecting guaranteed success without putting in the necessary effort. She discusses the challenges faced by newcomers to the coaching industry who may not fully understand its demands. Kendra also shares her approach to managing refunds within her programs, balancing strict policies to deter misuse with exceptions for genuine circumstances.By sharing real-life examples of handling refund requests with empathy and discretion, Kendra demonstrates a human-centric approach within established guidelines. She advocates for fostering accountability among clients rather than encouraging entitlement through overly generous guarantees. Tune in for insightful discussions on maintaining integrity and balance in offering guarantees in the coaching industry.In this episode we covered:Money Back Guarantees in Coaching IndustryChallenges of Online EntrepreneurshipEnsuring Accountability and ResultsEligibility and Support Criteria Episodes you may also enjoy:219: What I've learned from 5 years of Running Group Programs192: How to Get Started with Group Coaching Programs Leave the podcast a 5-star review: https://ratethispodcast.com/wealthy
224: Create a Lead Generating Freebie
Apr 22 2024
224: Create a Lead Generating Freebie
In this podcast episode Kendra discusses the importance of creating a lead-generating freebie for building an email list. Our discussion emphasizes why an email list holds more value than social media, especially with platform changes on the horizon. We explore the risks of relying solely on social media and highlight the strategic advantages of cultivating an email list tailored to your audience's specific needs.Discover the concept of a "freebie funnel" and how top-of-the-funnel content can strategically guide potential leads towards engagement and eventual program enrollment. Learn key elements of crafting an effective freebie, including making it quick to consume, providing a quick win, and ensuring high-quality design.Kendra also shares practical tips on selecting tech tools like Convertkit or FG Funnels for opt-in pages and email marketing software. Plus, explore strategies for driving traffic, whether through organic social media efforts or utilizing paid methods like Facebook ads. Finally, we offer guidance on optimizing traffic generation through SEO tactics or collaborations, emphasizing the importance of consistently directing qualified traffic toward opt-in pages to ensure measurable success in growing your email list effectively.Tune in for actionable insights that will help you build a thriving email list and connect with your audience in meaningful ways!Resources mentioned in this episode:ConvertkitFG FunnelsCanva Episodes you may also enjoy:148: A Cautionary Tale About Niching81: How to grow an engaged email listLeave the podcast a 5-star review: https://ratethispodcast.com/wealthy
223: Are You Making These Pitch Mistakes in Your Webinar?
Apr 15 2024
223: Are You Making These Pitch Mistakes in Your Webinar?
Join us on the Wealthy Coach podcast as Kendra Perry shares her expertise on effective webinar strategies. Discover how webinars can be powerful sales tools when approached as engaging videos that seamlessly blend serving with selling. Kendra highlights common mistakes to avoid, such as neglecting to seek permission for sales pitches early on, losing energy, rushing through presentations, and failing to illustrate future outcomes for potential clients.To tackle these challenges head-on, Kendra offers practical suggestions, including promptly seeking permission to pitch, maintaining enthusiasm throughout the presentation, and slowing down during the pitch to ensure clarity and attention to detail. She emphasizes the importance of painting a compelling future vision post-solution resolution to emotionally engage audiences and guide them toward desired results.Furthermore, Kendra stresses the significance of highlighting benefits and outcomes over program features for a successful pitch delivery. By illustrating how program features translate into tangible benefits for clients and emphasizing their importance in achieving desired results, webinar presenters can effectively communicate the value proposition to their audience.These insights are aimed at enhancing webinar delivery effectiveness by optimizing communication strategies for successful client engagement and helping presenters steer clear of common pitfalls. Tune in for actionable advice that will elevate your webinar presentations and drive results!You may also enjoy:187: Three Webinar Mistakes Every Coach Makes147: Get More People To Show Up To Your WebinarLeave the podcast a 5-star review: https://ratethispodcast.com/wealthy
222: 3 Ways to Lower Your Ad Spend
Apr 8 2024
222: 3 Ways to Lower Your Ad Spend
Join us as we explore Kendra's tips for making your digital ads work smarter, not harder and ultimately more cost effectively.She shares insights on testing copy and creative visuals to optimize the results of your ads. Learn how tailoring content for specific audiences can effectively engage them while lowering costs. Discover how tailoring your ads to specific groups of people can help you reach the right customers while spending less money. Kendra shares simple strategies, like using Facebook's tools to find the perfect audience based on things like where they live and how old they are.Plus, learn why it's often cheaper and more effective to show ads to people who already know your business. Kendra warns against blindly following Facebook's suggestions and suggests reaching out to their support team if you need help. She also recommends managing your ads yourself, which can save you a lot of money and give you more control over how they perform.And don't worry about feeling overwhelmed by all the options—Kendra encourages you to skip the fancy stuff Facebook recommends if it doesn't make sense for your goals. By keeping things simple and learning to manage your ads yourself, you can save money and get better results. Tune in for easy-to-follow tips that will help you get the most out of your digital advertising!Resources mentioned in this episode:ChatGPTCanvaYou may also enjoy: Episode 220: Behind-the-Scenes of my Facebook Ads StrategyEpisode 221: Should You Hire a Marketing Agency?Leave the podcast a 5-star review: https://ratethispodcast.com/wealthy