A Complete Roadmap to Building An Eight-figure Private Label - Yoni Kozminski - Amazon Legends - Episode #269

Amazon Legends Podcast

Sep 19 2023 • 1 hr 8 mins

Join us for an exclusive conversation with Yoni, a seasoned digital marketing and eCommerce expert with 15+ years of experience working with global brands like Mercedes-Benz, Mastercard, Sony, and eight-figure eCommerce giants. Yoni's remarkable journey includes growing an eCommerce venture from $2M to $5M within a year, leading to a successful sale in 2019. Since 2020, he's co-founded three thriving companies, including MultiplyMii, specializing in eCommerce recruitment for top Philippines-based talent; Escala, offering eCommerce process improvement and organizational strategy expertise; and South Col, a $50M eCommerce Growth Fund providing strategic resources and hands-on support to elevate eCommerce businesses to successful exits. Whether you're a seasoned eCommerce pro or just starting, Yoni's insights will inspire and equip you for eCommerce success. Subscribe now and don't miss this opportunity to learn from a true industry guru.


  • Choosing Launch Platform: When deciding where to launch first, Amazon is often recommended due to lower customer acquisition costs and faster feedback loops.
  • Amazon Services for Feedback: Amazon provides services like the Vine program to collect customer feedback effectively.
  • Scalability: Consider what kind of business you want to build. Fulfillment-oriented or value-focused? Scalability depends on this choice.
  • Investing in Building Value: Building value should be the primary focus to achieve eight-figure success.
  • Content Creation: Prepare various ad units and content for platforms like TikTok, Instagram, and Facebook when launching directly to consumers (D2C).
  • Entrepreneurial Mindset: Having an entrepreneurial mindset and chasing after your dreams are crucial for success as an Amazon seller.
  • Creativity and Innovation: Creativity is essential for coming up with unique product ideas and concepts.

Quote of the Show:

The four critical guiding principles as to what we're driving towards are defined metrics for revenue and product growth, channel diversification, and operating margin.

Links :

MultiplyMii Website
: https://multiplymii.com
Escala Website: https://www.weareescala.com
South Col: https://southcol.co/
Yoni’s LinkedIn: https://www.linkedin.com/in/yonkoz/
MultiplyMii LI: https://www.linkedin.com/company/multiplymii
Escala LI: https://www.linkedin.com/company/weareescala
South Col LI: https://www.linkedin.com/company/southcol

Special Offer:

Free Accountability Chart: https://www.weareescala.com/accountability-organizational-chart

Free Salary Guide to PH: https://www.multiplymii.com/salary-guide

Free 200+ JDs:

Free JD Builder: https://www.multiplymii.com/build-job-description