Becoming the Ultimate Coach #7: Adding a Service to Stand Out

Becoming the Ultimate Coach with the Jock and the Doc

Nov 12 2021 • 10 mins


On this week's Becoming the Ultimate Coach, the Jock (Scott Schutte) and the Doc (Dr. Janine Stichter) break down how to stand out in the crowded fitness industry.

That is by providing advice and tools that others don't. One way to differentiate yourself is by going beyond just the typical strength, stamina and flexibility. By delving into facets of health and fitness like mindset, happiness and others you will be able to pinpoint the results that mean the most to your clients and help them make progress towards them.

By becoming a Weight Loss Behavior Coach, you will stand out because you will get results where other coaches couldn't.

Head to our page to see the previous Becoming the Ultimate Coach videos where we cover the importance of progress monitoring, goal clarification and introducing clients to the minimal effective dose.