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OMI: We Make CRM Work..

We talk Business, Technology, Strategy, and the Psychology of making things happen through the voice of professionals, leaders, and entrepreneurs! Brought to you by OMI.co read less
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Episodes

Episode 27- Joshua Behar CEO at Mobile2CRM
Aug 3 2023
Episode 27- Joshua Behar CEO at Mobile2CRM
Episode 27- We speak with Joshua Behar Chief Executive Officer at Mobile2CRM Joshua Behar a 30-year business veteran in executive sales leadership roles shares his experience from the early years in the space to the creation and necessity of platforms like Mobile2CRM to manage and support remote working environments. Joshua walks through how Mobile2CRM works and how multiple business departments are benefiting including sales, compliance, customer service and training development. Organizations with remote workers and (BYOD) Bring Your Own Device policies, will fall in love with Mobile2CRM. Organizations investing in CRM Platforms like Salesforce, HubSpot, Microsoft Dynamics and others, leverage Mobile2CRM to enhance sales, lead, and opportunity management activities with direct link to Mobile2CRM conversations and activities.  About Mobile2CRM: Mobile2CRM established with the vision of empowering enterprises with the ability to utilize their mobile communication capabilities to increase their customer reach and revenues. With Mobile2CRM, corporate voice and text communication are managed on employees’ cellular phones – even with BYOD. The corporate owns these mobile business numbers and their usage. The corporate manages them separately from the personal cellular number of the employee. The corporate benefits from mobile call recording are fully compliant with recording and monitoring regulations, even when users are roaming. Learn More:https://mobile2crm.com/#crm #BYOD #remotework
Episode 24 - Mick Hamilton Director of Collegiate NIL Icon Source
Dec 26 2022
Episode 24 - Mick Hamilton Director of Collegiate NIL Icon Source
Episode 24 -We speak with Mick Hamilton Director of Collegiate NIL at Icon Source   Mick talks about his journey to landing his dream job at Icon Source and how the platform is digitizing the Sports Marketing  Space  and changing  the dynamics of how Brands, Agents and Athletes can take advantage of NIL in both college & professional sports.  Icon Source is The Win/Win Platform for Athletes and Brands to interact, contract, monetize endorsements and build partnerships that work for all parties involved.About Icon Source:The Athlete Sponsorship Platform Authentic Athletic Endorsements Start with Icon Source, Athletes and Agents. Get discovered and approached with powerful partnerships with Brands that fit you. For Athletes:Create an Account:Let brands know who you are by creating a free profile on our platform in minutes, filling in things like your interests, sport, and social media profiles. All potential brand deals can be viewed in your dashboard.Negotiate Contracts:After creating an account, potential brand partners can view your profile and you can browse their available campaigns. After a brand finds you, or you find them, either party can reach out to start a conversation.Sign and Execute:All potential deals can be viewed in your dashboard, where you can negotiate contract terms. After negotiation, simply sign and receive payment through our secure platform. Once you are paid, you are free to execute the terms of your deal.Learn More:Icon Source is run by some of the best in the athlete marketing business. Read more about their story and how they have built the best athlete sponsorship platform.https://iconsource.com/
Episode 23- Derek Distenfield Managing Director of Fundamental Global & FG Ventures
Nov 8 2022
Episode 23- Derek Distenfield Managing Director of Fundamental Global & FG Ventures
Episode 23 -We speak with  Derek Distenfield Managing Director at Fundamental Global and FG Ventures  Derek talks about what Fundamental Global looks for when investing in companies, more importantly the leaders of the company. He shares FG Ventures unique approach in supporting CEO’s, founders, and Leaders in their journey to (IPO) Initial Public offering which is the strength of the FG Ventures team. About Fundamental Global:Fundamental Global is a closely held private partnership focused on long-term strategic holdings. It was co-founded in 2012 by Kyle Cerminara (former T. Rowe Price, Point72 and Tiger Cub portfolio manager), and Joe Moglia (former Chairman and CEO of TD Ameritrade).Fundamental Global uses our resources, network and capital to deliver results.FG Venture: Venture CapitalFG Ventures is the venture capital arm of Fundamental Global, a private partnership co-founded by former T. Rowe Price, Point72 and Tiger Cub portfolio manager Kyle Cerminara and former Chairman and CEO of TD Ameritrade, Joe Moglia.FG Ventures’ team consists of seasoned founders, current corporate leaders, and serial venture investors, forming a collective that has launched, seeded, and invested in hundreds of startups to date. FG Ventures takes an approach that is stage and industry agnostic, backing bold entrepreneurs looking to deliver innovative, technological-based solutions to pressing challenges.By bringing to bear a network of experts and resources that can help portfolio companies grow through direct support and mentorship from experienced leaders, coupled with a conduit to additional sources of capital, FG Ventures offers founders a unique value proposition in growing their businesses to new heights. Learn More:https://fundamentalglobal.com/
Episode 21- Alice Heiman Chief Sales Energizer &  Podcast Host of Sales Talk for CEO's
Sep 1 2022
Episode 21- Alice Heiman Chief Sales Energizer & Podcast Host of Sales Talk for CEO's
Episode 21 -We speak with Alice Heiman Chief Sales Energizer & Podcast Host of Sales Talk for CEO's Alice shares her experience with starting her own company in 1997 and her journey to being nationally known for working with B2B companies that have exceptional growth potential to elevate their sales and increase their valuation. Alice Hosts the Podcast Sales Talk for CEO's and shares her insights on Play the King from interviews with successful CEOs over the years. About Alice Heiman: As Chief Sales Energizer, Alice is internationally known for her expertise in elevating sales to increase valuation for companies with a B2B sale that have exceptional growth potential. Spending her time strategizing with CEOs, company leaders and their sales leadership to build the strategies that find new business and grow existing accounts is her passion. Her clients love her spirit and the way she energizes their sales organization. She is the host of the popular podcast, Sales Talk for CEOs. Alice dedicates time to local entrepreneurs by teaching at the University of Nevada in the entrepreneurship minor which she helped inspire. Alice also serves on the board of several growing companies to energize and elevate their sales. When she is not guiding CEOs to elevate their sales, she can be found hanging out with her family, walking, snow skiing, sailing in Lake Tahoe, volunteering in the community, or reading a book in her backyard. Learn More:https://aliceheiman.com/
Episode 20 - Liudmila Kiseleva CEO of Rampiq
Aug 8 2022
Episode 20 - Liudmila Kiseleva CEO of Rampiq
Episode 20- We speak with Liudmila Kiseleva CEO at Rampiq a Digital Marketing Agency for B2B/B2C SaaS and IT Businesses.  Liudmila talks about her journey over the last 17 Years in the Marketing space and how data driven analytics are critical to Marketing and Sales success in the B2B SaaS Space. She highlights how defining outcomes through data analytics vs. traditional Marketing Qualified Leads (MQL) vs. Sales Qualified Leads (SQL) models that hold both Sales and Marketing at a standstill in many SaaS businesses.  Learn how RampIQ's approach is winning accolades and results with their data driven approach to better marketing spend analysis, quantifiable results and better business outcomes related to sales and marketing investments.  About RampIQ:Rampiq is a high-performing digital marketing agency focused on mining meaningful data insights, and applying these insights to maximizing online marketing investment. From detailed research and promotion strategy planning to meticulous execution, Rampiq is a dream team of online marketers ready to drive online campaign success, at scale. The Rampiq team is made up of over 20 uber-talented digital marketing consultants specializing in PPC, SEO, content marketing, and analytics.Industry-wise, Rampiq puts a special focus on B2B IT & SaaS businesses, helping them reach alignment between their sales and marketing teams and drive revenue growth. Learn More:Website: https://rampiq.agency/
Episode 19 - Dennis Kelly, CEO of Postalytics, talks about the Direct Mail Revival
Jul 27 2022
Episode 19 - Dennis Kelly, CEO of Postalytics, talks about the Direct Mail Revival
Episode 19- We speak with Dennis Kelly CEO of Postalytics. Dennis shares his story of pivoting from a niche related technology provider to offer a full service  SaaS Digital Mail Automation Platform in the Cloud. Dennis covers several trends in the market that are moving organizations back to personalized direct mail due to a proliferation in digital email marketing initiatives that are falling short on deliverability and becoming less effective without a complimentary channel like direct mail. Learn how to utilize key CRM and Marketing Platforms such as Salesforce, HubSpot and others to incorporate effective mailing campaigns directly into the sales and marketing process. Sophisticated mailing campaigns can now be delivered with a click of a button from the CRM via the Postalytics Platform. About Postalytics: A team of marketers and technologists who know how effective targeted, personalized, and tracked direct mail marketing can be. We also know that traditional direct mail production processes are slow, expensive, and disconnected from digital channels.We are also the creators of Boingnet, the award-winning pURL marketing automation platform. Since 2008, we have been helping direct mailers generate personalized, multi-channel campaigns across mail, web, and email channels. Our patent-pending personalized URL tracking has been deployed on millions of mail pieces and has helped marketers understand direct mail response more deeply.Learn More:https://www.postalytics.com/