Pepsi Brings "Pilk" to the Masses with Lindsay Lohan Holiday Ad: Weekly News 12.10.22

Right About Now with Ryan Alford

Dec 10 2022 • 30 mins

It’s the weekend - and what better way to kick it off than catching up on all the marketing & social media goods from Ryan and Christina while sipping that delicious cocoa or coffee of yours? Kick back, relax, grab a hot cup o' joe or cocoa. Stay ahead of the curve and hit that play button now!

  • Small talk
    • Amazon slows Prime delivery - takes up to 5 to 7 days (01:30)
    • Shoutout to Greenville, South Carolina community - Social House Club will officially launch in January, a co-working place where you can work and play (04:20)
    • Pepsi brings “pilk” to the masses with Lindsay Lohan Holiday ad. (06:30)
    • Burger King airdrops 65,000 codes for free whoppers in Times Square and on social media (07:28)
    • Miller High Life unveils leg lamp beer tower inspired by ‘A Christmas Story’ (09:17)
  • Rad News:
    • Last episode - David Caldwell, Ex-NFL player and part of NFL Alumni Association and the 300th Episode with Chris Lochhead (11:20)
  • Sponsors:
    • Branded Bills: Beanies and a holiday gift guide (13:20)
    • RADCAST20 = 20% off on the entire purchase
  • Social Media Holidays:
    • December 9: Christmas Card Day #ChristmasCardDay (14:27)
      • National Pastry Day #NationalPastryDay #PastryDay
      • World Techno Day
      • National Salesperson Day #SalespersonDay
    • December 10: Nobel Prize Day #NobelPrize (16:00)
      • National Lager Day
      • Gingerbread Decorating Day
    • December 11: National Noodle Ring Day (17:15)
    • December 12: Poinsettia Day #PoinsettiaDay (17:54)
      • December National Cream Cheese Frosting
    • Day13: National Cocoa Day #NationalCocoaDay (18:20)
  • Social Media News
    • Whatsapp starts rolling out 3D avatar users that can be used as profile photos or custom stickers (18:48)
    • Apple Music is getting a new karaoke-like feature called "Apple Sing" which will turn tens of millions of its top songs into karaoke tracks (20:55)
    • Google Search’s new topic filters make it easier to refine or expand searches (22:15)
    • Snapchat is testing Lenses with power-ups and upgrades that you can buy (24:14)
  • Marketing News
    • Why Coca-Cola is launching a holiday movie series on Amazon Prime Video. (25:48)
    • Netflix’s ad-supported tier launches today in the U.S., entering a crowded field competing not only with category rivals like HBO Max and Disney, but also social apps like YouTube, Twitch and TikTok which are grabbing the attention of young viewers.  (28:28)

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