PODCAST

Female Founders Breaking Boundaries

Casey Gromer

Female Founders Breaking Boundaries, hosted by Casey Gromer, talks to 7+ figure women entrepreneurs who are tired of being held back by stale, inflexible formulas for business success. In this community, we are ditching methods that don't work for women in favor of a new way of approaching entrepreneurship that paves the way for success. Casey provides tools, advice, resources, support, and encouragement for extra passionate women entrepreneurs who want to leave their legacy in this world. Learn more about Casey and Female Founders Breaking Boundaries at https://c-suiteboutique.com/podcast

Our Rights Are Under Attack
5d ago
Our Rights Are Under Attack
Whether the overturn of Roe v. Wade directly impacts you or not, it is so important to consider the people around you that it does impact. The Supreme Court has shown us that none of us are safe and they can and will use their power and control over us. In this week’s episode 62 of Female Founders Breaking Boundaries we are taking a break from our usual content to discuss how our rights are under attack.In this episode of Female Founders Breaking Boundaries, I’m sharing how we as a community need to come together to support one another and make changes in this time in history as well as sharing links to donate and resources to lean on should you need them. Now more than ever, the work we are doing to empower women into places of power is so vital. Lifting up our voices is no longer enough. Thanks for listening! Be sure to tune in to all the episodes to receive tons of tools, advice, resources, support, and encouragement that resonates with the modern business woman and to hear even more about the points outlined above.If you enjoyed this episode, take a screenshot of the episode to share and tag me!  And don’t forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Female Founders Breaking Boundaries and Casey at RisingNational Abortion Access FundNational Network of Abortion FundsRESOURCESAid AccessPlan C PillsMayDayRepro Legal HelplineM+A HotlineJust The PillHey JaneCONNECT WITH CASEY GROMER:LinkedInCompany PersonaWork with Casey Gromer!
Creating White Space By Setting Boundaries
Jun 23 2022
Creating White Space By Setting Boundaries
We have been working on time management with so many of our clients lately so they can build and manage their business around their ideal schedule. This week’s episode 61 of Female Founders Breaking Boundaries is about creating white space by setting boundaries!Have you ever felt like you were WAY too busy, stressed out, burnt out, and overwhelmed so you were advised to delegate some tasks to take things off your plate and free up some time? Except, maybe it didn't work. If getting out of the day-to-day in your business was as simple as hiring more people, then why are you still feeling overwhelmed and burned out? You are not alone! Sometimes, simply delegating tasks doesn’t work and instead shifts your workload from “doing” to “managing.”I invite you to use the exercise that our own C-Suite clients use to take the first step in turning your team into a well-oiled, self-managed machine- and get you out of the delegation catch 22. Download the exercise here to get started!In this episode of Female Founders Breaking Boundaries, I’m sharing the importance of being extremely protective over your time and actionable steps you can take right now to use time blocking as a tool to avoid burnout and implement systems to keep you adhering to these boundaries. Some of the things I cover in this episode are:Celebrating Fidji Simo, the new female CEO of Instacart for finding new ways for Instacart to grow and thrive post-pandemic. How to use Google Calendar to color-code and time block your schedule.  The biggest mistake I see women making when it comes to setting boundaries around their schedule. Ways in which you can get support maintaining and protecting the white space on your calendar. My deep thoughts on judgment- from both sides of the table. You may think the more you power through the more successful you will be but in reality, if you don’t take the time to set aside white space in your schedule you will come to find that your business is going nowhere and you’re on your way to burnout. Thanks for listening! Be sure to tune in to all the episodes to receive tons of tools, advice, resources, support, and encouragement that resonates with the modern business woman and to hear even more about the points outlined above.If you enjoyed this episode, take a screenshot of the episode to share and tag me!  And don’t forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Female Founders Breaking Boundaries and Casey at WITH CASEY GROMER:LinkedInCompany PersonaWork with Casey Gromer! LINKS MENTIONED IN THIS EPISODE:Article: Can new CEO Fidji Simo turn Instacart into more than just a delivery company?Female Founders Breaking Boundaries: How to Include Financial Strategy in Your Quarterly Plan with Carla TitusFemale Founders Breaking Boundaries: Using Time Blocking to Save Your SanityOvercoming Burnout Resource
How To Include Financial Strategy In Your Quarterly Plan with Carla Titus
Jun 16 2022
How To Include Financial Strategy In Your Quarterly Plan with Carla Titus
Often times financials are an afterthought when it comes to strategic planning but in reality, they are an integral factor in every decision you make in your business. This week’s episode 60 of Female Founders Breaking Boundaries is about how to include financial strategy in your quarterly plan!Have you ever felt like you were WAY too busy, stressed out, burnt out, and overwhelmed so you were advised to delegate some tasks to take things off your plate and free up some time? Except, maybe it didn't work. If getting out of the day-to-day in your business was as simple as hiring more people, then why are you still feeling overwhelmed and burned out? You are not alone! Sometimes, simply delegating tasks doesn’t work and instead shifts your workload from “doing” to “managing.”I invite you to use the exercise that our own C-Suite clients use to take the first step in turning your team into a well-oiled, self-managed machine- and get you out of the delegation catch 22. Download the exercise here to get started!In this episode of Female Founders Breaking Boundaries, my guest, Carla Titus shares the importance of feeling empowered over your finances as a business owner and actionable steps you can take right now to start financial planning on a regular basis so you can make informed business decisions when it comes to your money. Some of the things Carla and I cover in this episode are:The differences between an accountant and a CFO- and why you need both!How to bring financial strategy support into your business without bringing on a full-time hire. The benefits of looking at your cash flow statements alongside your profit and loss statements on a regular basis. Understanding the rank of priorities of where you should allocate the profits you make. How to get started implementing a fractional CFO into your business. You may be able to do all of the financial organization and planning yourself but it comes as an opportunity cost when your time could be better spent doing revenue-generating activities instead.  Thanks for listening! Be sure to tune in to all the episodes to receive tons of tools, advice, resources, support, and encouragement that resonates with the modern business woman and to hear even more about the points outlined above.If you enjoyed this episode, take a screenshot of the episode to share and tag me!  And don’t forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Female Founders Breaking Boundaries and Casey at WITH CASEY GROMER:LinkedInCompany PersonaWork with Casey Gromer! CONNECT WITH CARLA TITUS:WebsiteFacebookInstagramLinkedInLINKS MENTIONED IN THIS EPISODEFemale Founders Breaking Boundaries: A Simple Strategy to Pay Yourself FirstFemale Founders Breaking Boundaries: Shifting From a “Doing” Mindset to a “Thinking” Mindset
Creating a Profitable Team with Ashley Cox
Jun 9 2022
Creating a Profitable Team with Ashley Cox
Onboarding is an overlooked yet vital part of the hiring process and if done wrong, can actually stand in your way from growing your business. This week’s episode 59 of Female Founders Breaking Boundaries is about creating a profitable team!Have you ever felt like you were WAY too busy, stressed out, burnt out, and overwhelmed so you were advised to delegate some tasks to take things off your plate and free up some time? Except, maybe it didn't work. If getting out of the day-to-day in your business was as simple as hiring more people, then why are you still feeling overwhelmed and burned out? You are not alone! Sometimes, simply delegating tasks doesn’t work and instead shifts your workload from “doing” to “managing.”I invite you to use the exercise that our own C-Suite clients use to take the first step in turning your team into a well-oiled, self-managed machine- and get you out of the delegation catch 22. Download the exercise here to get started!In this episode of Female Founders Breaking Boundaries, my guest Ashley Cox is sharing the importance of setting your new hire up for success from the very beginning and actionable steps you can take right now to nail down your onboarding process to save time and valuable resources in the long term. Some of the things Ashley Cox and I cover in this episode are:What to consider when bringing in a new team member and the implications of poor onboarding. 4 common mistakes business owners make when it comes to onboarding and how you can avoid them. The number 1 question to ask yourself when working with a new hire. Tips to successfully onboard your new hire How your role and actions as a leader have a direct impact on your team. Hiring and onboarding is an expensive and time-consuming process so it is important you do the work to get it right. Thanks for listening! Be sure to tune in to all the episodes to receive tons of tools, advice, resources, support, and encouragement that resonates with the modern business woman and to hear even more about the points outlined above.If you enjoyed this episode, take a screenshot of the episode to share and tag me!  And don’t forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Female Founders Breaking Boundaries and Casey at WITH ASHLEY COX:Sprout HRThe Ripple CollectiveInstagramFacebookTransform Your Stories by Ashley CoxCONNECT WITH CASEY GROMER:LinkedInCompany PersonaWork with Casey Gromer! LINKS MENTIONED IN THIS EPISODE:The Group Practice Exchange Podcast Episode with Ashley CoxSHRM.org
What Money Management Looks Like as a CEO with Danielle Hayden
Jun 2 2022
What Money Management Looks Like as a CEO with Danielle Hayden
As a CEO, you need to be looking at your business's finances from a birds eye view in order to think analytically, make educated business decisions, and look ahead to the future. You’re not going to be able to do this if you’re stuck in the weeds of the transactions. This week’s episode 58 of Female Founders Breaking Boundaries is about what money management looks like as a CEO!Have you ever felt like you were WAY too busy, stressed out, burnt out, and overwhelmed so you were advised to delegate some tasks to take things off your plate and free up some time? Except, maybe it didn't work. If getting out of the day-to-day in your business was as simple as hiring more people, then why are you still feeling overwhelmed and burned out? You are not alone! Sometimes, simply delegating tasks doesn’t work and instead shifts your workload from “doing” to “managing.”I invite you to use the exercise that our own C-Suite clients use to take the first step in turning your team into a well-oiled, self-managed machine- and get you out of the delegation catch 22. Download the exercise here to get started!In this episode of Female Founders Breaking Boundaries, my guest Danielle Hayden is sharing the importance of setting up the right foundations so you can understand your numbers and make business decisions reflective of those numbers and actionable steps you can take right now to set your business up for financial success. Some of the things Danielle and I cover in this episode are:Which numbers it is important for us to pull on a regular basis and what these numbers can tell us about our business.What we mean when we talk about looking at your finances as a Visionary or a CEO.   Where your profit goal should be and is there such thing as too much of a profit margin?Questions to ask yourself and the costs to consider (even the hidden ones) when making the decision to hire into your team or make another big investment. Determining if it is the right time to invest in something beyond your finances. As a business owner, you have this responsibility to yourself, your team, your vendors and your customers to stay in business and the only way you can do this is if you understand your numbers. If you enjoyed this episode, take a screenshot of the episode to share and tag me!  And don’t forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Female Founders Breaking Boundaries and Casey at WITH CASEY GROMER:LinkedInCompany PersonaWork with Casey Gromer! CONNECT WITH DANIELLE HAYDEN:WebsiteThe Profit PlannerEntrepreneur Money Stories PodcastInstagram @kickstartaccountingInstagram @daniellehayden_oh Hire WorksheetLINKS MENTIONED IN THIS EPISODE:Female Founders Breaking Boundaries: Is the Investment Worth It?Female Founders Breaking Boundaries: Tracking and Keeping Score of Your MetricsMint
Stories of Scaling with Alesia Galati
May 26 2022
Stories of Scaling with Alesia Galati
Podcasting allows you to show up in front of your audience with such a deep knowledge and expertise and connect with this audience on a deeper level than you would be able to through other mediums. This week’s episode 57 of Female Founders Breaking Boundaries is highlighting stories of scaling with Alesia Galati!Have you ever felt like you were WAY too busy, stressed out, burnt out, and overwhelmed so you were advised to delegate some tasks to take things off your plate and free up some time? Except, maybe it didn't work. If getting out of the day-to-day in your business was as simple as hiring more people, then why are you still feeling overwhelmed and burned out? You are not alone! Sometimes, simply delegating tasks doesn’t work and instead shifts your workload from “doing” to “managing.”I invite you to use the exercise that our own C-Suite clients use to take the first step in turning your team into a well-oiled, self-managed machine- and get you out of the delegation catch 22. Download the exercise here to get started!In this episode of Female Founders Breaking Boundaries, my guest Alesia Galati is sharing the value of using podcasting to expand your brand awareness and actionable steps you can take right now to leverage your podcast to show up as a thought leader, authentically connect with your audience and turn your listeners into leads. Some of the things Alesia and I cover in this episode are:The role that podcasting plays in today’s thought-leadership and business influencing.Should you be keeping all of your content behind a paywall?Alesia’s success story of taking her side hustle and turning it into a full-time podcast production agency.How Alesia uses templates and SOPs to create consistent quality of service across every client she serves.  Creating flexibility as a mom and CEO. If you have ever considered podcasting as an avenue to get in front of your audience in a new way, we strongly recommend seeing for yourself how your podcast can benefit your business. Thanks for listening! Be sure to tune in to all the episodes to receive tons of tools, advice, resources, support, and encouragement that resonates with the modern business woman and to hear even more about the points outlined above.If you enjoyed this episode, take a screenshot of the episode to share and tag me!  And don’t forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Female Founders Breaking Boundaries and Casey at WITH CASEY GROMER:LinkedInCompany PersonaWork with Casey Gromer! CONNECT WITH ALESIA GALATI:Instagram @alesia.galatiInstagram @wereadsmut FacebookLinkedIn
Are You Waiting for the Right Time?
May 19 2022
Are You Waiting for the Right Time?
When you wait around for the “right time” to seek out strategic planning support for whatever reason you may have, you are actually losing out on time, money, and opportunities. This week’s episode 56 of Female Founders Breaking Boundaries is asking, are you waiting for the right time?Have you ever felt like you were WAY too busy, stressed out, burnt out, and overwhelmed so you were advised to delegate some tasks to take things off your plate and free up some time? Except, maybe it didn't work. If getting out of the day-to-day in your business was as simple as hiring more people, then why are you still feeling overwhelmed and burned out? You are not alone! Sometimes, simply delegating tasks doesn’t work and instead shifts your workload from “doing” to “managing.”I invite you to use the exercise that our own C-Suite clients use to take the first step in turning your team into a well-oiled, self-managed machine- and get you out of the delegation catch 22. Download the exercise here to get started!In this episode of Female Founders Breaking Boundaries, I’m sharing the benefits of starting your strategic planning NOW so that you can use that plan, revise, reframe, and build upon it over time to get you to reach your goals. Some of the things I cover in this episode are:Celebrating Asmau Ahmed, founder and CEO of Plum Perfect for creating an AI model that provides a personalized digital shopping experience for women of color and for being 1 of only 12 black women to have raised more than 1 million in venture capital funding. What we may actually be losing out on when we wait for the “right” time to do something.Creating a plan for the business you have so you can become the business you want to become. A plan is not a one and done step but something that is meant to be revised time and time again. My deep thoughts on the underrepresentation of women authors in business books. The plan you create today is going to bring you to where you want to be tomorrow. Thanks for listening! Be sure to tune in to all the episodes to receive tons of tools, advice, resources, support, and encouragement that resonates with the modern business woman and to hear even more about the points outlined above.If you enjoyed this episode, take a screenshot of the episode to share and tag me!  And don’t forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Female Founders Breaking Boundaries and Casey at WITH CASEY GROMER:LinkedInCompany PersonaWork with Casey Gromer! LINKS MENTIONED IN THIS EPISODE:Plum PerfectShort Form
Navigating Your Influencer Role as a Female Founder
May 12 2022
Navigating Your Influencer Role as a Female Founder
You likely don’t consider yourself an influencer nor do you want to consider yourself an influencer but the truth is, as a visionary entrepreneur, it is YOUR role and responsibility to bring exposure to your business and seek out the opportunities that will allow you to grow. This week’s episode 55 of Female Founders Breaking Boundaries is about navigating your influencer role as a female founder!Have you ever felt like you were WAY too busy, stressed out, burnt out, and overwhelmed so you were advised to delegate some tasks to take things off your plate and free up some time? Except, maybe it didn't work. If getting out of the day-to-day in your business was as simple as hiring more people, then why are you still feeling overwhelmed and burned out? You are not alone! Sometimes, simply delegating tasks doesn’t work and instead shifts your workload from “doing” to “managing.”I invite you to use the exercise that our own C-Suite clients use to take the first step in turning your team into a well-oiled, self-managed machine- and get you out of the delegation catch 22. Download the exercise here to get started!In this episode of Female Founders Breaking Boundaries, I’m creating new rules on what networking looks like for the new age female entrepreneur and teaching you how you can ditch the “traditional” structure of networking and navigate the building and running of your business in a way that works for you. Some of the things I cover in this episode are:Celebrating Iman Abuzeid, MD, CEO and Cofounder of the tech startup, Incredible Health for creating a platform that reduces the work involved in recruiting, hiring, and retaining qualified nurses to reduce costs in the healthcare industry while filling employment gaps with qualified nurses. Advocating for the idea that networking should be accessible for both men and women.Your roles and responsibilities as a visionary entrepreneur. New ways to build your business without the traditional networking structures that were not built with women in mind.Strategies you can use to network with other professionals without traveling or taking time away from your personal life. My deep thoughts on expressing your opinions despite what people may think of them. When it comes to being an influential part of your business, it is easy to influence others when they can tell you are coming from a place of authenticity and sharing the things you are passionate about. Thanks for listening! If you enjoyed this episode, take a screenshot of the episode to share and tag me!  And don’t forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Female Founders Breaking Boundaries and Casey at WITH CASEY GROMER:LinkedInCompany PersonaWork with Casey Gromer! LINKS MENTIONED IN THIS EPISODE:Incredible Health Entrepreneurs’ OrganizationVistageInstagram @nedratawwabFemale Founders Ep 17: Boundaries Holding Women Entrepreneurs Back
Embrace Your Leadership Role with Shelli Warren
May 5 2022
Embrace Your Leadership Role with Shelli Warren
When it comes to scaling a business, there are both mindset and procedural changes that need to be made to take entrepreneurs out of the day-to-day work and into the CEO role overlooking the business as a whole. This week’s episode 54 of Female Founders Breaking Boundaries is about embracing your leadership role!Have you ever felt like you were WAY too busy, stressed out, burnt out, and overwhelmed so you were advised to delegate some tasks to take things off your plate and free up some time? Except, maybe it didn't work. If getting out of the day-to-day in your business was as simple as hiring more people, then why are you still feeling overwhelmed and burned out? You are not alone! Sometimes, simply delegating tasks doesn’t work and instead shifts your workload from “doing” to “managing.”I invite you to use the exercise that our own C-Suite clients use to take the first step in turning your team into a well-oiled, self-managed machine- and get you out of the delegation catch 22. Download the exercise here to get started!In this episode of Female Founders Breaking Boundaries, my guest Shellii Warren is sharing the importance of having a solid, foundational strategic plan that outlines the trajectory of the business. Having this plan will allow entrepreneurs to hire proactively, not reactively, and leave the day-to-day operations to their team so that they can better step into their leadership position. Some of the things Shelli and I cover in this episode are:Sherri’s journey retiring from Corporate America and moving into her encore career with BizChix. The 2 types of people you need to hire when you’re ready to scale your business. Practices to maintain a healthy and productive team.Learning to have tough conversations and admit to your mistakes early on for the benefit of both you and your team. The difference between coaching and criticizing.Delegating the day-to-day operations of your business frees up time to focus on the big picture of your business while avoiding burnout.Why we are dropping the terms “boss” and “employee” for words that bring more cohesion to the team environment. Delegating to your team is a way to create opportunities for others to take ownership of tasks, leave their stamp on the business and spend every day playing to their strengths so that you can play to yours. Thanks for listening! Be sure to tune in to all the episodes to receive tons of tools, advice, resources, support, and encouragement that resonates with the modern business woman and to hear even more about the points outlined above.If you enjoyed this episode, take a screenshot of the episode to share and tag me!  And don’t forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Female Founders Breaking Boundaries and Casey at WITH CASEY GROMER:LinkedInCompany PersonaWork with Casey Gromer! CONNECT WITH SHELLI WARREN:Stacking Your Team PodcastJoin The Leadership LabJoin The Six Figures LabBizChixLinkedInInstagram
Why Delegating Doesn't Work
Apr 28 2022
Why Delegating Doesn't Work
If you’re thinking to yourself that you’re busier now than when you were doing all of the tasks by yourself or questioning if you’ve hired the right person for the job, there’s a chance the way you’re delegating tasks isn’t working for you. This week’s episode 53 of Female Founders Breaking Boundaries is about why delegating doesn’t work! Have you ever felt like your customers and your team just don't get what it is you're trying to do with your business? Download your free Company Persona Template that we use with clients to get them started with bringing everyone on to the same page. It’s designed to get you and your team thinking about your purpose, your focus and your values; and documenting them so that you can get everybody on the same page.In this episode of Female Founders Breaking Boundaries, I’m sharing that there is more to delegating than just handing a task over and actionable steps you can take right now to offload the amount of work on your plate, not just shift it. Some of the things I cover in this episode are:Celebrating Liz and Lu, founders of Wild Isles Swim, a women’s owned swimwear brand that creates comfortable swimwear for women with a larger bust while sourcing and using sustainable materials.The reasons why delegating might not be working for you. Setting up proper communication amongst your team so the information they need is readily available. Knowing (and practicing) the difference between delegating and accountability. Putting in place clear and well-documented processes so that anyone, regardless of their role can pick up and execute a task need be. Using your business blueprint as the foundation for your business to which all decisions will be aligned.My deep thoughts on Elon Musk buying Twitter. Having a strong vision is the key to setting your communication and processes up for optimal performance so that you can delegate successfully and have more time for the things you are better suited for. Thanks for listening! Be sure to tune in to all the episodes to receive tons of tools, advice, resources, support, and encouragement that resonates with the modern business woman and to hear even more about the points outlined above.If you enjoyed this episode, take a screenshot of the episode to share and tag me!  And don’t forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Female Founders Breaking Boundaries and Casey at WITH CASEY GROMER:Get the Visionary Resource HereLinkedInCompany PersonaWork with Casey Gromer! LINKS MENTIONED IN THIS EPISODE:Wild Isles SwimFemale Founders Breaking Boundaries: No More Team Meetings That Could Have Been Emails Female Founders Breaking Boundaries: Why You Need a Business Blueprint
Could You Outsource Your Sales? with Nikki Rausch
Apr 21 2022
Could You Outsource Your Sales? with Nikki Rausch
You can spend thousands of dollars a month on marketing, but if you don’t have someone who knows the process of closing the sales, you may as well be throwing that money down the drain. This week’s episode 52 of Female Founders Breaking Boundaries is about asking the question, could you outsource your sales?Have you ever felt like your customers and your team just don't get what it is you're trying to do with your business? Download your free Company Persona Template that we use with clients to get them started with bringing everyone on to the same page. It’s designed to get you and your team thinking about your purpose, your focus and your values; and documenting them so that you can get everybody on the same page.In this episode of Female Founders Breaking Boundaries, my guest Nikki Rausch shares the importance of approaching sales with kindness and authenticity and actionable steps you can take right now to build a strong sales team that balances out your marketing efforts. Some of the things Nikki and I cover in this episode are:Nikki’s journey from working in the male-dominated industry of corporate sales to starting her own business that supports and teaches women to be more confident in sales. The difference between sales and marketing and knowing which needs more focus at any given time. Keeping the sales trifecta in the back of your mind when it comes to presenting new offers to your potential clients. A question to ask yourself before sending out your promotional emails. How to go about outsourcing sales and training these individuals to carry out the priorities and values of your brand. The most common sales mistakes we are all making and how to fix them.Sales is truly about talking to the right people, at the right time, with the right offer, it is never a one and done opportunity. Thanks for listening! Be sure to tune in to all the episodes to receive tons of tools, advice, resources, support, and encouragement that resonates with the modern business woman and to hear even more about the points outlined above.If you enjoyed this episode, take a screenshot of the episode to share and tag me!  And don’t forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Female Founders Breaking Boundaries and Casey at WITH NIKKI RAUSCH:WebsiteClosing The Sale EbookJoin the Sales Maven SocietyThe Sales Maven PodcastCONNECT WITH CASEY GROMER:LinkedInCompany PersonaWork with Casey Gromer! LINKS MENTIONED IN THIS EPISODE:Sales Maven: Closing Sales with Discovery Calls: A Sales Success Story with Casey Gromer
Defining Your Own Success with JoAnna Hartzmark
Apr 14 2022
Defining Your Own Success with JoAnna Hartzmark
Women are so often defined by either their appearance, clothing size, or comparative success as a woman in a male-dominated industry, but today’s guest is changing the game for how we buy our clothes AND how we define what success really means. This week’s episode 51 of Female Founders Breaking Boundaries is about defining your own success!Have you ever felt like your customers and your team just don't get what it is you're trying to do with your business? Download your free Company Persona Template that we use with clients to get them started with bringing everyone on to the same page. It’s designed to get you and your team thinking about your purpose, your focus and your values; and documenting them so that you can get everybody on the same page.In this episode of Female Founders Breaking Boundaries, my guest JoAnna Hartzmark shares sharing the importance of putting your values at the forefront of your business decisions and actionable steps you can take right now to define and achieve your own success. Some of the things JoAnna and I cover in this episode are:How JoAnna saw an issue in the inconsistency of women’s clothing sizes and founded a company that helps women navigate their options to find the right fit while making the label of size an afterthought. Putting women at the forefront of the conversation in a company that is marketed towards women.What led up to JoAnna taking a leap of faith and leaving something that was no longer in alignment with her true self and starting a business of her own. Running a values-based business vs. running a vanity-based business. JoAnna’s top advice for other women entrepreneurs. You can’t just give lip service to your values, you must take action on them.Thanks for listening! Be sure to tune in to all the episodes to receive tons of tools, advice, resources, support, and encouragement that resonates with the modern business woman and to hear even more about the points outlined above.If you enjoyed this episode, take a screenshot of the episode to share and tag me!  And don’t forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Female Founders Breaking Boundaries and Casey at WITH JOANNA HARTZMARK:Revelle Nation WebsiteLinkedinInstagram @revellenationInstagram @joannahartzmarkCONNECT WITH CASEY GROMER:LinkedInCompany PersonaWork with Casey Gromer!
Yes, You CAN Get the Strategic Support You Need
Apr 7 2022
Yes, You CAN Get the Strategic Support You Need
At C-Suite Boutique, we are here to give you the tools and support you need to have a business that runs without you by having the right people helping you make good decisions while keeping the best interests of your company in mind. This week’s episode 50 of Female Founders Breaking Boundaries is discussing that YES, you can get the strategic support you need!Have you ever felt like your customers and your team just don't get what it is you're trying to do with your business? Download your free Company Persona Template that we use with clients to get them started with bringing everyone on to the same page. It’s designed to get you and your team thinking about your purpose, your focus and your values; and documenting them so that you can get everybody on the same page.In this episode of Female Founders Breaking Boundaries, I’m sharing the importance of have a financially secure business that can achieve your dreams without the hustle and grind that traditional business models teach us to believe in. I am also sharing actionable steps you can take to surround yourself with the right people and implement the right systems into your business. Some of the things I cover in this episode are:Celebrating former Secretary of State, Madeleine Albright for her success not only as the first women to be appointed in her role but for all of the diplomatic work she has done. Building out your business blueprint to align your decisions with your mission, vision, and values and to identify what success looks like for you to achieve your goals. Creating your strategic growth plan to take your Business Blueprint a step further and define how you’re going to take action and set your team up for success. Bringing in a Fractional Integrator so you can get out of the day-to-day of your business and back into your zone of genius. My deep thoughts on supporting others although you may disagree with them and doing some self-reflection work so you can positively and effectively communicate with people whose opinions are different from your own. If you enjoyed this episode, take a screenshot of the episode to share and tag me!  And don’t forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Female Founders Breaking Boundaries and Casey at WITH CASEY GROMER:LinkedInWork with Casey Gromer! LINKS MENTIONED IN THIS EPISODEEp 3: Do You Need an Integrator, COO, DOO, or OBM?Ep 5: Why You Need a Business BlueprintEp 6: Toss Your Traditional Mission & Vision Statement Out The WindowEp 7: Re-think How You Communicate Company Values Ep 8: Is My Business Salable?Ep 9: The Story Behind Brand StoryEp 13: What Role Does an Integrator Play in your Business?Ep 27: Are You Operating in Your Zone of GeniusEp 42: No More Team Meetings That Could Have Been Emails
Creating a Flexible Workplace to Attract and Retain Talent
Mar 31 2022
Creating a Flexible Workplace to Attract and Retain Talent
Your team members are the key to growing a sustainable and successful business that can bring you back to this place where work-life balance exists again. That’s why episode 49 of Female Founders Breaking Boundaries is about creating a flexible workplace to attract and retain talent!Have you ever felt like your customers and your team just don't get what it is you're trying to do with your business? Download your free Company Persona Template that we use with clients to get them started with bringing everyone on to the same page. It’s designed to get you and your team thinking about your purpose, your focus and your values; and documenting them so that you can get everybody on the same page.In this episode of Female Founders Breaking Boundaries, I’m sharing the importance of creating a flexible work environment that benefits both you and your employees and actionable steps you can take right now to make these changes in your business today. Some of the things I cover in this episode are:Celebrating Lauren Cook, CEO of Ellis Early Learning for creating the model service model for a socioeconomically, racially, and culturally diverse organization that serves children and families alike.How Covid has tossed this idea of work-life balance out of the window. What the different types of flexibility might look like for your business and finding the right balance of them to begin implementing. How this flexibility contributes to better employee morale and improved performance. My deep thoughts on the stigma of tattoos in the workplace and sharing my birthday tattoo with you!I am challenging you to be the change and create a business that accounts for the different ways in which we need to move and work to allow more businesses, families, and women to be successful. Thanks for listening! Be sure to tune in to all the episodes to receive tons of tools, advice, resources, support, and encouragement that resonates with the modern business woman and to hear even more about the points outlined above.If you enjoyed this episode, take a screenshot of the episode to share and tag me!  And don’t forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Female Founders Breaking Boundaries and Casey at WITH CASEY GROMER:LinkedInCompany PersonaWork with Casey Gromer! LINKS MENTIONED IN THIS EPISODE:No One is Coming to Save Us PodcastEllis Early Learning Center, Boston MAFemale Founders Breaking Boundaries: Boundaries Holding Women Entrepreneurs Back Female Founders Breaking Boundaries: Should You Hire to Hit Your Goals?Female Founders Breaking Boundaries: Accountability is Key
Is the Investment Worth It?
Mar 24 2022
Is the Investment Worth It?
As we’re getting closer to reviewing our quarterly plans, the topic of upcoming investment opportunities is coming up more and more so we want to be prepared to jump on them or take a pass. That’s why episode 48 of Female Founders Breaking Boundaries is about finding out if the investment is worth it!Have you ever felt like your customers and your team just don't get what it is you're trying to do with your business? Download your free Company Persona Template that we use with clients to get them started with bringing everyone on to the same page. It’s designed to get you and your team thinking about your purpose, your focus and your values; and documenting them so that you can get everybody on the same page.In this episode of Female Founders Breaking Boundaries, I’m sharing the importance of covering your bases when it comes to vetting investment opportunities and actionable steps you can take right now to make smart investments for your business. Some of the things I cover in this episode are:Celebrating Linda Alvarado, self-made multi-millionaire, owner of Alvarado Construction and co-owner of 258 restaurants under the Yum Brand for paving the way for women in industries commonly dominated by men. The types of investments entrepreneurs might come across. The 2 primary reasons you’d consider investing in something. How to use your forecasting to evaluate if the investment is right for you at this time.My deep thoughts on entitlement. If we've learned anything from being entrepreneurs, it's that making mistakes happens and the best thing we can do is learn from those mistakes.Thanks for listening! Be sure to tune in to all the episodes to receive tons of tools, advice, resources, support, and encouragement that resonates with the modern business woman and to hear even more about the points outlined above.If you enjoyed this episode, take a screenshot of the episode to share and tag me!  And don’t forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Female Founders Breaking Boundaries and Casey at WITH CASEY GROMER:LinkedInCompany PersonaWork with Casey Gromer! LINKS MENTIONED IN THIS EPISODE:Alvarado Construction
Simplifying Legal for Small Business with Danielle Liss
Mar 17 2022
Simplifying Legal for Small Business with Danielle Liss
When businesses start to grow, we know the CEO and COO are important as well as bringing in a CFO and CMO most of the time, however, the hugely important area that is too often overlooked is legal. That’s why episode 47 of Female Founders Breaking Boundaries is about simplifying legal for small businesses!Have you ever felt like your customers and your team just don't get what it is you're trying to do with your business? Download your free Company Persona Template that we use with clients to get them started with bringing everyone on to the same page. It’s designed to get you and your team thinking about your purpose, your focus and your values; and documenting them so that you can get everybody on the same page.In this episode of Female Founders Breaking Boundaries, my guest Danielle Liss shares the importance of having someone in the legal department on your side as a form of insurance for your business and actionable steps you can take right now to start integrating legal into your business proactively, not reactively. Some of the things Danielle and I cover in this episode are:What is the difference between contracting an outside in-house legal counsel and employing legal help on your team. The importance of succession planning in your business. Seeking legal help as a preventative measure, not a reactive one. Reasons why someone might be fearful of or try to avoid legal help. Advice for those looking to take the first steps into seeking legal help for their business. The most common legal issues that should be looked at within a business. How to know when it is time to bring legal services in house. The benefit of using templates until you’re at a place to invest in legal counsel. Legal is not something to be feared but a resource and an investment that is going to grow and change as you do.Thanks for listening! Be sure to tune in to all the episodes to receive tons of tools, advice, resources, support, and encouragement that resonates with the modern business woman and to hear even more about the points outlined above.If you enjoyed this episode, take a screenshot of the episode to share and tag me!  And don’t forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Female Founders Breaking Boundaries and Casey at WITH DANIELLE LISS:Liss Legal WebsiteBusinessese WebsiteInstagramPodcast- Simplifying Legal for Small Business OwnersCONNECT WITH CASEY GROMER:LinkedInCompany PersonaWork with Casey Gromer!
Why I Don't Drink the Kool-Aid (about EOS)
Mar 10 2022
Why I Don't Drink the Kool-Aid (about EOS)
There was a point in time where it clicked for me that the entrepreneurial operating system (EOS) was not geared toward the women entrepreneurs who are shouldering the home responsibilities while running their business, but rather to the male counterpart who are encouraged to work long hours and travel away from home. That’s why episode 46 of Female Founders Breaking Boundaries is about why I don’t drink the kool-aid!Have you ever felt like your customers and your team just don't get what it is you're trying to do with your business? Download your free Company Persona Template that we use with clients to get them started with bringing everyone on to the same page.In this episode of Female Founders Breaking Boundaries, I’m sharing the story of how I found my calling to help myself and other women who are struggling to make things work in a system that was not created for them and how this realization inspired the creation of She Suite Boutique. Some of the things I cover in this episode are:Celebrating Melissa Wirt, founder of Latched Mama for creating breastfeeding safe clothing and for supporting working moms before and during the pandemic. Where the EOS system lacks in taking into account the ways in which women specifically need to approach and run their business. How I approach programs and frameworks within my own business and with my clients. What I actually like from EOS and what i think they are still missing.My positive thoughts and praise for Melisa Galasso’s list of 100 adjectives to describe women. CONNECT WITH CASEY GROMER:LinkedInCompany PersonaWork with Casey Gromer! LINKS MENTIONED IN THIS EPISODE:Latched MamaEosworldwide.comTraction by Gino Wickman Rocketfuel by Gino Wickman and Mark Winters Ep 17: Boundaries Holding Women Entrepreneurs Back Ep 38: Foolproof Your Business Plans
Tracking and Keeping Score of Your Metrics
Mar 3 2022
Tracking and Keeping Score of Your Metrics
Tracking metrics is a great tool to set your team members up for success through accountability and taking the guesswork of questioning if your team is doing the right tasks. That’s why episode 45 of Female Founders Breaking Boundaries is about tracking and keeping score!Have you ever felt like your customers and your team just don't get what it is you're trying to do with your business? Download your free Company Persona Template that we use with clients to get them started with bringing everyone on to the same page. It’s designed to get you and your team thinking about your purpose, your focus and your values; and documenting them so that you can get everybody on the same page.In this episode of Female Founders Breaking Boundaries, I’m sharing the importance of making sure that the business plans and goals you put in place are actually being reached and actionable steps you can take right now to use this tool as a new approach to looking at and tracking your numbers while keeping everyone on the right path. Some of the things I cover in this episode are:Celebrating Amber Kroeker, co-founder and Cheif Innovation Officer of Pip and Grow who doubles as a Child Injury Prevention Coordinator at the Randall Children’s hospital for co-creating the Smitten Baby Box that has its hand in drastically reducing infant mortality rates. Why metrics are either scary or not helpful to so many women entrepreneurs. Prioritizing the overwhelming amount of metrics you can track in your business. The difference between leading and lagging indicators and why they are important to look at on a regular basis Building your ideal scorecard through experimentation. Using what you’ve learned from your metrics to track progress towards your goals and business growth. My deep thoughts on selling vs. offering when you’re confident and working from your zone of genius.  What you’re going to track is what’s going to improve, so start small and don’t overcomplicate it from the start. It is better done than perfect. Thanks for listening! Be sure to tune in to all the episodes to receive tons of tools, advice, resources, support, and encouragement that resonates with the modern business woman and to hear even more about the points outlined above.If you enjoyed this episode, take a screenshot of the episode to share and tag me!  And don’t forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Female Founders Breaking Boundaries and Casey at WITH CASEY GROMER:LinkedInCompany PersonaWork with Casey Gromer! LINKS MENTIONED IN THIS EPISODE: Pip & Grow Female Founders Breaking Boundaries Episode 38: Foolproof Your Business PlansFemale Founders Breaking Boundaries Episode 39: Accountability is KeyFemale Founders Breaking Boundaries Episode 22: Using HR for Long-Term Success with Niki RamirezFemale Founders Breaking Boundaries Episode 15: Thought Leadership as a Revenue Stream with Carol Cox
Are You Sabotaging Your Team?
Feb 24 2022
Are You Sabotaging Your Team?
As the visionary of your company, there are a few things you might be unintentionally doing that are not only taking your team off track but taking your company off track as you’re trying to reach your goals. That’s why episode 44 of Female Founders Breaking Boundaries is about ways in which you might be sabotaging your team!Have you ever felt like your customers and your team just don't get what it is you're trying to do with your business? Download your free Company Persona Template that we use with clients to get them started with bringing everyone on to the same page. It’s designed to get you and your team thinking about your purpose, your focus and your values; and documenting them so that you can get everybody on the same page.In this episode of Female Founders Breaking Boundaries, I’m sharing the importance of letting the systems and processes you have put in place work for you and actionable steps you can take right now to get your team on track to achieving the company’s goals. Some of the things I cover in this episode are:Celebrating Rhonesha Bing, founder of her agenda that is here to bridge the gap between ambition and achievement for millennial women.Tips to stay focused when your visionary keeps rolling in with new ideas that can set the project off track. Check capacity before committing to a project that might turn out to be bigger than it appears at first. Allow your team to step into strategy and decision-making roles by giving up control in some areas of the business.Keep your systems in order and cut out that desire to circumvent the process with the hopes of getting something done quicker. My deep thoughts on the rise in alcohol consumption among women and whether or not this is a big deal.I just want to encourage you today to build your team, support your team, have trust in your team, and embrace your role as a leader.  Thanks for listening! Be sure to tune in to all the episodes to receive tons of tools, advice, resources, support, and encouragement that resonates with the modern business woman and to hear even more about the points outlined above.If you enjoyed this episode, take a screenshot of the episode to share and tag me!  And don’t forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Female Founders Breaking Boundaries and Casey at WITH CASEY GROMER:LinkedInCompany PersonaWork with Casey Gromer! LINKS MENTIONED IN THIS EPISODE:Her AgendaEpisode 5- Why You Need a Business BlueprintEpisode 38- Foolproof Your Business PlansEpisode 40- Should You Hire to Hit Your Goals?Episode 41- 2022 Trends to Prepare ForEpisode 42- No More Team Meetings That Could Have Been Emails
Taking Control Over Your Finances with Nicholle Overkamp
Feb 17 2022
Taking Control Over Your Finances with Nicholle Overkamp
Although we are making progress, money and financial literacy is still a huge boundary that is holding women entrepreneurs back. That’s why episode 43 of Female Founders Breaking Boundaries is about taking control over your finances!Have you ever felt like your customers and your team just don't get what it is you're trying to do with your business? Download your free Company Persona Template that we use with clients to get them started with bringing everyone on to the same page. It’s designed to get you and your team thinking about your purpose, your focus and your values; and documenting them so that you can get everybody on the same page.In this episode of Female Founders Breaking Boundaries, my guest Nicholle Overkamp shares the importance of truly understanding your finances and actionable steps you can take right now to evaluate, re-allocate, and strategize with your money to break the boundary that is the fear of finance. Some of the things Nicholle and I cover in this episode are: Nicholle’s personal experiences as a woman in finance turned out to be the mission behind founding companies that focus on empowering women through money.How dangerous it can be letting your partner and/ or your financial team solely handle your finances without having a basic understanding of your own.Reclaiming decision making power in your business by understanding where your money is allocated into your business and if it is in alignment with your goals. The major things women are not looking at (but should) when it comes to their business finances. Building the right team of people that will not only stick up and do the right thing with your finances but will educate you on what the numbers actually mean.De-compartmentalizing your personal and business finances to see how they connect with one another in your life. It is as simple to start as picking one thing you want to focus on this week and keep going from there.Thanks for listening! Be sure to tune in to all the episodes to receive tons of tools, advice, resources, support, and encouragement that resonates with the modern business woman and to hear even more about the points outlined above.If you enjoyed this episode, take a screenshot of the episode to share and tag me!  And don’t forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Female Founders Breaking Boundaries and Casey at WITH NICHOLLE OVERKAMP:WebsiteInstagramFacebook YouTubePinterestGet on the Waitlist for my Mastermind! CONNECT WITH CASEY GROMER:LinkedInCompany PersonaWork with Casey Gromer! LINKS MENTIONED IN THIS EPISODE:Female Founders Breaking Boundaries: A Simple Strategy to Pay Yourself FirstFemaleFounders Breaking Boundaries: 2022 Trends to Prepare For