Analysis Paralysis by Efficient App

Alex Bass & Andra Vomir

There's a lot of software out there. We've been evaluating and integrating software for the past decade. We're software experts so that you don't have to be. This is Analysis Paralysis, where we analyze so you don’t have to be paralyzed. read less

018 - How His Construction Business Scaled (Case Study)
Dec 5 2022
018 - How His Construction Business Scaled (Case Study)
In this episode, we speak to Brian Marek who runs Northtowns Remodeling, a small construction company out of Buffalo, NY. Being in business for over 38 years, Brian embodies the person that anyone who is undergoing a home remodel would wish for. He’s responsible, keeps his word, and genuinely cares about each and every customer.It was so clear how much cared and how hard he was working for his customers. We also saw how there was only so much one business owner could do in a day.Brian was spending hours working on custom proposals, sending them to customers, and sometimes forgetting to follow-up because there was too much on his plate. Money was being left on the table. Brian was also trying to be everywhere — calls, home visits, emails — constantly being pulled in a myriad of different directions. The business that he built was reliant on Brian to be wearing many different hats to stay on-top of the business. Incredibly rewarding, but difficult to sustain.Working with Efficient App, he implemented solutions to help relieve him of the duties of being everywhere at once. In this episode, Brian shares the journey of modernizing his business and speaks to the benefits of implementing tech in his business —  like the time he was on holidays and was able to close a deal remotely because he was able to access all his systems right from his laptop, or the ease he was able to transition his team to working remotely when COVID hit. Tune in to hear more! ★ Visit Our Site: https://efficient.app★ Apply for a Free 30-Minute Efficiency Audit With Us: https://efficient.app/audit
012 - Copper CRM Founder, Jon Lee (Former CEO)
Dec 5 2018
012 - Copper CRM Founder, Jon Lee (Former CEO)
In today’s episode of Analysis Paralysis, I’ll be talking with Jon Lee, the Founder and CEO of Copper. Since it first launched back in 2013, Copper has been one of the fastest-growing customer relationship management systems on the market with over $87m in venture backing. They’re also now the  #1 recommended CRM for G Suite.Serial entrepreneur by trade, Jon started Copper (formerly ProsperWorks) to give every company tools they will actually use to help them prosper. Jon started in investment banking at Merrill Lynch, moved to run a large operations team at Yahoo, and later founded Bazaar Advertising Solutions and DNA Games, acquired by Epic Media Group and Zynga, respectively. Jon holds a BS in Industrial Engineering and Operations Research from UC Berkeley and currently resides in Hillsborough, CA with his wife, two daughters and son. He's a big fan of aquariums and is known for his epic all hands speeches.Over the course of the episode, Jon will take us through his journey of entrepreneurialism and past business ventures, offer tips on how to overcome the inevitable obstacles that arise while building a business, and how to manifest destiny to achieve your goals in life.This is an episode that I had been looking forward to recording for many months, and I hope you enjoy listening to it as much as I enjoyed conducting it!Links from the show: LinkedIn (Jon - Guest) Twitter (Jon - Guest) Copper (Company - Guest)
008 - Pivoting a Successful Marketing Company w/ Jaime Nacach
Aug 8 2018
008 - Pivoting a Successful Marketing Company w/ Jaime Nacach
On this episode of Analysis Paralysis, I am talking to Jaime Nacach. He runs a successful marketing company and fell in love with automation after using it inside of his existing company. Naturally, that has led to him building a side company solely built around automation and Jaime has been going through the process of transitioning into an automation-focused business solutions company.This episode hits very close to home with me as I recently went through somewhat of a similar transition in my own business. Advice was given around how to value and charge for this service offering, especially when your natural instinct is just to help and not charge your true value as the service is rooted in pure passion. Passion is incredibly helpful to have in any business you run, but it often results in not charging your worth as you often just want to help people and share your expertise with others. We talk about how to transition your mindset to that of value-based pricing all while still continuing to help businesses.Jaime's company has been partnered with Agile CRM, a lower-priced CRM focused as an all-in-one solution with a free tier to get new users in the door. A fairly common software as a service business model that makes a lot of sense for acquiring new market share in a crowded space such as CRM. We discuss if they should continue using Agile and take on the often "cost-conscious" client-base that free software tends to attract, or if they should consider moving to a more expensive and refined solution like Copper (formerly ProsperWorks) who have the VC backing and client-base that understands the value of CRM and automation. Both paths come with their own positives and negatives.Links from the show: LinkedIn (Jaime - Guest) Bloominari (Guest - Company) Virtual Latinos (Guest - Company) Teamwork.com (Project Management)